EuroLatam Link

15/03/2024

is recomposing the global supply chains, accelerating growth and development of regions closer to the main global markets they serve and opening important business opportunities to support this evolution.

This report analyses the case of Europe in which propelled investment and development in surrounding countries, mainly eastern Europe and north Africa. It provides a very clear and interesting picture of the evolution and the impact by country.

Latin America is going through the same process of intense FDI, transformation and development, building the infrastructure needed to support the needs of the North American market.

Asian companies have been consistently investing or associating with local relevant Latin American players who already serve the market in order to jointly address the opportunities this is creating while taking advantage from the USMCA and other regional Trade Agreement tariffs benefits.

European companies have been significantly lagging behind their Asian counterparts and losing the opportunities this is creating. Latin American entrepreneurs are eager to associate and incorporate European technologies, innovations and expertise into their business models.

Do you want to understand alternatives and options in which your European SMB could be part of this growing market and trade region? Would you like to be guided by local experts who could assist in developing a strategy to do it?

We build LINKS 🟧 to EVOLVE the business ecosystem between Europe and Latin America .
🇪🇺 🔛 🇲🇽 🇨🇴 🇵🇪 🇨🇱

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LINK us Carlos Araujo Cruz & Fernando MAGDALENO
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Manufacturing investment near to western Europe booms amid geopolitics and protectionism

11/03/2024

Europe has consistently outperformed the US in the creation of startups over the past years. As a result, the strong wave of Technology Innovation & Entrepreneurship across European countries has brought to market numerous new technology solutions and applications in need to grow their users base.

Latin America represents a potential market of 650 million inhabitants (200 million more than the European Union) and it is one of the highest growing regions in the world in terms of Mobile pe*******on & Mobile Shopping. With a sustained growing middle class the region is also rapidly transforming into an industrial, logistics and manufacturing hub for the western hemisphere, demanding better, innovative and more efficient tools to support its evolution, thereby creating opportunities for innovative solutions across all industries, whether we talk about IT, Financial, Health, Industry, Logistics, Education, E-commerce, Travel, Environmental, etc.

We invite to This report of .eu provides a very good picture of where the European Tech stands by the end of 2023.

Are you a looking for international growth? Do you already have a plan in place for (Latin America)? Are you partnering with the right local experts that could assist you in that venture?

We build LINKS 🟧 to EVOLVE the business ecosystem between Europe and Latin America .
🇪🇺 🔛 🇲🇽 🇨🇴 🇵🇪 🇨🇱 🔶

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LINK us Araujo Cruz & MAGDALENO
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https://buff.ly/3VurGAH.

Atomico has released the ninth edition of its annual 'State of European Tech' report. Here's our run-down of some key findings.

08/03/2024

With Mexico leading the way, Latin America is going through a major transformation, evolving into an industrial and logistics hub, reshaping its economic fundamentals and becoming a strategic international trade player for the decades to come.

We invite you to read this very interesting post published by : https://buff.ly/4ck6svl . It provides a good background and understanding of where the region is coming from, how it's evolving and highlights development priorities and opportunities within the region.

Latin America remains an unknown and un-attended market for most European SMB's, but it represents an attractive expansion opportunity, first, because its 660 million inhabitants/market and growing middle class, but also as the "entry gate" with reduced trade tariffs for the North American market, the biggest in the world.

As we have pointed out, during the past years many Chinese companies relocated manufacturing facilities to Mexico and LATAM aiming to avoid USA's trade restrictions being implemented with China, as well as anticipating and coping with American companies need for manufacturing closer to the market. This boomed Chinese FDI in the region over the past years, by which plants were moved from China to México to avoid trade sanctions and benefit from the USMCA trade agreement. Recent developments indicate further restrictions will be imposed by the USA for Chinese origin companies producing in México or Latin America, in order to prevent them by-passing the sanctions by moving production into LATAM.

Do you want to understand alternatives and options in which your European SMB could be part of this growing market and trade region? Would you like to be guided by local experts who could assist in developing a strategy to do it?

We build LINKS 🟧 to EVOLVE the business ecosystem between Europe and Latin America .
🇪🇺 🔛 🇲🇽 🇨🇴 🇵🇪 🇨🇱

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LINK us Araujo Cruz & MAGDALENO
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05/03/2024

Les États-Unis, avec une croissance 📈 de 2,1% en 2024, mais aussi le Mexique, avec 2,7%, en raison des fortes relations en tant que partenaire commercial principal. Faites-vous déjà des affaires avec le Mexique ? 🇲🇽

Le Fonds Monétaire International a relevé son estimation de la croissance du mexicain à 2,7 % en raison de l'optimisme entourant la vigueur de l'économie américaine, où l'accord commercial US-Canada-Mexique 🇺🇸 🇲🇽 🇨🇦 entraîne une demande intérieure beaucoup plus forte que prévu.

L'opportunité pour l'industrie française est ouverte, le Mexique a également un accord de libre-échange avec l'Union européenne, ce qui en fait un friendshoring 🇫🇷 🤝🇲🇽 (investissement dans un pays ami)

Si l'Amérique latine fait partie de vos projets (et si ce n'est pas le cas, c'est une raison de plus), parlons de la manière dont nous pouvons aider votre organisation à bien vendre sur ce marché qui ne doit pas être ignoré.

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Nous sommes une équipe focalisée sur
🔶L'EXPANSION de l'écosystème commercial
entre l'Europe et l'Amérique latine ( ) 🔶
LINK nous Carlos E. Araujo Cruz & Fernando MAGDALENO
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✈️🚢

🇲🇽 🇨🇴 🇨🇱 🇵🇪

Source https://buff.ly/49A0VPe

01/03/2024

When venturing into global markets, it is crucial to take into account a variety of factors to ensure success.

A comprehensive understanding of the local market is vital in shaping the strategy, encompassing elements like Market Trends, Competition, Regulatory Requirements, Cultural Norms, Adaptation, and Localization.

Effective communication plays a pivotal role in the strategy, tailoring messages to resonate with the target market's values and priorities.

A recent article by delves into key communication considerations relevant in today's Latin America region.

The support of local experts in the creation, development and implementation of internationalization strategies is key to ensuring success.

We build LINKS 🟧 to EVOLVE the business ecosystem between Europe and Latin America .
🇪🇺 🔛 🇲🇽 🇨🇴 🇵🇪 🇨🇱 🔶

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LINK us Araujo Cruz & MAGDALENO
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Communications strategies are witnessing a transformative shift, creating both challenges and opportunities for international businesses seeking success in the region.

29/02/2024

Por qué utilizar un LINK para ??

Aventurarse en mercados o países desconocidos sin entenderlos y
dimensionarlos a profundidad en ocasiones lleva a resultados imprevistos
e inversiones costosas

Apoyarse con expertos locales en cada paso del proceso de expansión es
clave para asegurar estrategias alineadas a las condiciones específicas del
mercado, a la manera local de hacer las cosas, enfocarse en los nichos
adecuados, foros, canales de distribución y clientes.

Mediante expertos locales las compañías exportadoras incipientes pueden
acelerar su proceso sin necesidad de contratar de empleados, reduciendo
los costos y tiempo

Una vez los proyectos ganen escala y tamaño, Link ayuda a
las compañías a evaluar los siguientes pasos para continuar el crecimiento
de su negocio en el extranjero.

Si tienes interés en exportar a la Unión Europea 🇪🇺, platiquemos cómo hacer viable un proyecto de EXPANSIÓN 🟧 a este mercado.

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Somos un equipo enfocado en
🔶EXPANDIR el ecosistema de negocios
entre Europa y Latinoamérica ( ) 🔶

Has LINK con nosotros con nosotros Carlos E. Araujo Cruz & Fernando MAGDALENO
-----------------------------------------------------------

27/02/2024

Comment encouragez-vous les investissements français au Mexique ? interview de l'ambassadeur de France au Mexique Jean-Pierre Asvazadourian

"Au cours des derniers mois, des entreprises m'ont parlé de l'opportunité que représente le nearshoring pour le Mexique. La géographie, l'ouverture commerciale, la tradition manufacturière et le capital humain du Mexique sont des facteurs stratégiques dans ce
nouveau paysage commercial mondial.

Dans ce contexte, les entreprises françaises qui ont misé sur le Mexique depuis de nombreuses années sont intéressées par une expansion de leurs activités au Mexique et créer ainsi davantage d'emplois de qualité pour les mexicains.

Ces entreprises souhaitent également d'attirer plus de fournisseurs et de créer des chaînes de production locales complètes et solides.

Face à toutes ces opportunités offertes par l'économie mexicaine, de nombreuses autres entreprises françaises qui n'ont pas encore d'investissements ici ont déjà le Mexique comme objectif."

Extrait de l'interview de l'ambassadeur Jean-Pierre Asvazadourian par le magazine MexicoNow

Si l'e Mexique fait partie de vos projets (et si ce n'est pas le cas, c'est une raison de plus), parlons de la manière dont nous pouvons aider votre organisation à bien vendre sur ce marché qui ne doit pas être ignoré.

-----------------------------------------------------------
Nous sommes une équipe focalisée sur
🔶L'EXPANSION de l'écosystème commercial
entre l'Europe et l'Amérique latine ( ) 🔶

LINK nous Carlos E. Araujo Cruz & Fernando MAGDALENO
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source https://buff.ly/3SM7Z40

23/02/2024

As 2024 portrays a promising outlook for the Latin American region. It is key to be well prepared to: maximize Opportunities, anticipate Challenges and face the Adversities.

Relevant and sensitive local market knowledge/understanding becomes a critical factor to assist companies in correctly develop their plans, to help them establish realistic goals and to ensure there is a reality check done before setting the targets.

Partnering with local players allows to incorporate their experience and knowledge into the strategy, plans and tactics. It reduces the learning curve while accelerates results obtention.

This article by provides a clear and objective view of some of the major drivers and factors to be kept in mind in 2024 in the LATAM region.

Have you thought in Latin America as an expansion territory for your company?

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Link
🔶EXPANDING the business ecosystem between Europe and Latin America ( )🟧
🇪🇺 🔛 🇲🇽 🇨🇴 🇵🇪 🇨🇱

LINK us Araujo Cruz & MAGDALENO
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Logistics companies in Latin America has treacherous waters to navigate in 2024.

22/02/2024

Para es clave identificar los segmentos de cada mercado donde hay oportunidades claras.

Aquí datos del comercio de productos agrícolas, pesqueros, alimentarios y bebidas (en la imagen la parte de Cultivos y Productos Agrícolas, en los comentarios los otros segmentos)

Donde Europa tiene un flujo de exportación clave, como por ejemplo:
- Bebidas, licores y vinos.
Y se puede hacer negocio con estos productos en nuestros países de América Latina.

Pero es una gran demanda de otras categorías como:
- Pescado, Crustáceos y Moluscos, donde una de sus principales fuentes es el Perú.
Pero existen oportunidades también en frutas y frutos secos que se pueden abastecer de manera constante desde América latina.

Cuando el mercado de importación/exportación próximo deja de ser suficiente, Europa debería ser una opción importante a valorar.

Si tienes interés en exportar a la Unión Europea 🇪🇺 (27 países, 440 millones de habitantes y tratados de libre comercio con 🇲🇽 🇨🇴 🇨🇱 🇵🇪), platiquemos cómo hacer viable un proyecto de EXPANSIÓN 🟧 a este mercado.

-----------------------------------------------------------
Somos un equipo enfocado en
🔶EXPANDIR el ecosistema de negocios
entre Europa y Latinoamérica ( ) 🔶

Has LINK con nosotros con nosotros Carlos ARAUJO CRUZ & Fernando MAGDALENO
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fuente: https://buff.ly/3SW57lw

09/02/2024

Latin America is undergoing a major transformation, gaining economic and strategic relevance thanks to its competitive advantages and unique geographic positioning.

As indicated in the attached article: "96% of CEO's consider as a strategic option, according to a study by AT Kearney, reflecting a 18% increase from 2022". These figures are impressive and they reflect in the re-composition of the value chains around the globe that are driving growth and development in certain regions of the world, being Latin America a clear example of it.

The USA trade deficit with China has been reducing importantly over the past years and a big portion of that contraction is due to the sourcing transfer into Latin America. The trend will continue in the coming years, creating further opportunities for those who identify it and take action.

As the article analyzes the transformation and opportunities on the Logistics Services industry, the phenomenon reflects in all sectors and activities, whether we talk about industrial, commercial, services, consumer, etc., it is the whole supply chain and ecosystem that benefits.

European SMB's can find in region an opportunity for expansion and growth.

Do you want to explore alternatives to capitalize on these opportunities?

-----------------------------------------------------------
Link
We are a team focused on
🔶EXPANDING the business ecosystem between
Europe and Latin America ( ) 🔶

LINK us Araujo & Magdaleno
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Multiple factors — like geopolitical challenges, supply chain de-risking, and environmental pressures — drive the growing significance of nearshoring in Latin America. Latin America is on the forefront of a vast opportunity to become a vital link in value chains connected to the US and Europe, l...