The Social Wire

The Social Wire At the crossroads of analytical marketing, trends spotting and storytelling, we reinvent innovation & foresight studies.

A la croisée du marketing analytique, du repérage des tendances et du storytelling, nous réinventons les études d'innovation. ✺ Insiders Club
International Professionals & Passionates on Instagram & Wechat.

✺ Beauty Tutorial Audit
KOCs & KOLs on Youtube, TikTok/Douyin, Bilibili & RED.

✺ Trend Tracker
International Journalists & Experts on selective channels.

✺ Insight revisualization
Your brand

& insights stories, shaped by trends & internal data, reimagined in a creative format.

✺ Beautyflix
Your beauty consumer in the future. Join us and become an insider:
https://linktr.ee/TheSocialWire

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✺ Insiders Club
Club Instagram & Wechat de professionnels et de passionnés de la beauté.

✺ Beauty Tutorial Audit
Analyses et tuto beauté Youtube, TikTok/Douyin, Bilibili & RED.

✺ Trend Tracker
Analyses des nouveaux usages de consommation et des tendances de la beauté en France et à l'international.

✺ Insight revisualization
Création sur-mesure de nouveaux formats créatifs et inspirants à partir de vos données internes et des tendances de marché.

✺ Beautyflix
Les consommateurs du futur ! Testez notre nouvelle approche :
https://linktr.ee/TheSocialWire

23/09/2025
✨ Hello Beauty Creators! ✨We’re looking for inspiring Gen X voices to join an exciting project in the world of beauty. 💄...
04/09/2025

✨ Hello Beauty Creators! ✨
We’re looking for inspiring Gen X voices to join an exciting project in the world of beauty. 💄
Want to be part of the conversation?
👉 Apply today through the link in bio!

✨ Hallo Beauty Creators! ✨
Wir suchen inspirierende Gen X Stimmen, die an einem spannenden Projekt in der Beauty-Welt teilnehmen möchten. 💄
Möchtet ihr Teil der Conversation sein?
👉 Bewerbt euch jetzt über den Link in der Bio!

Two Americana campaigns. Two very different reactions. 👀The contrast between Ralph Lauren and American Eagle’s recent ca...
08/08/2025

Two Americana campaigns. Two very different reactions. 👀

The contrast between Ralph Lauren and American Eagle’s recent campaigns sparked conversations around representation, tone, and timing.

What were your thoughts on this viral moment and what stories do you want brands to highlight next?

Thank you , , and for sharing your valuable insights! 😊

Desert island mode: ON 🏝️Sun on your skin, salt in the air… but only 3 beauty products in your bag. ☀️Skincare, glow, SP...
15/07/2025

Desert island mode: ON 🏝️
Sun on your skin, salt in the air… but only 3 beauty products in your bag. ☀️
Skincare, glow, SPF … no wrong answers.

Comment your ride-or-dies here ✨

Beauty content creators, we want to hear from you! We’re launching two exclusive research projects in NYC, so if you are...
03/07/2025

Beauty content creators, we want to hear from you!

We’re launching two exclusive research projects in NYC, so if you are based in New York, New Jersey, or surrounding areas, apply to join us!

Influencers who are chosen to participate will be rewarded for their time and insights.

📅 Two projects are coming up:
• July 21
• August 5

➡ Participate now — Apply with the link in bio

SUMMER TREND: Astrology Makeup🪐Rising, sun, or moon — which one guides your glam? 💫 Comment your signs + your thoughts o...
02/07/2025

SUMMER TREND: Astrology Makeup🪐

Rising, sun, or moon — which one guides your glam?

💫 Comment your signs + your thoughts on astrology makeup. Let’s see who’s glowing in alignment this summer.

✨ SPOTLIGHT TIME ✨We’re kicking off a brand-new format — SPOTLIGHT, where you take center stage!Tell us: What are your J...
27/06/2025

✨ SPOTLIGHT TIME ✨
We’re kicking off a brand-new format — SPOTLIGHT, where you take center stage!

Tell us: What are your June body-care essentials?
Which beauty products have been your favorite this month?

Drop a comment with your faves. Tag the brands you’ve been loving. Tell us why they made your list.

Let’s kick off a summer conversation — Share your go-to’s with the community and help someone discover their next holy grail. ☀️

✨ Shine Bright in 2025 ✨
Hair tinsel is making a dazzling comeback, and it’s set to be the first big beauty trend of the...
05/03/2025

✨ Shine Bright in 2025 ✨

Hair tinsel is making a dazzling comeback, and it’s set to be the first big beauty trend of the year! 🌟

✨Seen on the red carpet and trending on TikTok, this Y2K-inspired look is all about adding a touch of sparkle to your style. 

Would you try it? Let us know in the comments! 👇💬


✨ From the vibrant colors of Aura Beauty to the divine elegance of Goddess Complex, the playful charm of Dolled Up, and ...
11/12/2024

✨ From the vibrant colors of Aura Beauty to the divine elegance of Goddess Complex, the playful charm of Dolled Up, and the sweet vibes of Cherry Coded, Pinterest’s 2025 trends are bursting with creativity!
🌟Head on Pinterest to explore all the trends in detail and let us know—which one is your favorite?
We can’t wait to hear how you’d make it your own! 💬🍒👑

Link : https://business.pinterest.com/en-us/pinterest-predicts/

Unwrap the Magic ✨ Advent calendars have come a long way—now you can find ones for beauty, snacks, tech, and more! 🎄✨ Ar...
28/11/2024

Unwrap the Magic ✨
Advent calendars have come a long way—now you can find ones for beauty, snacks, tech, and more! 🎄✨ Are you planning to get one this year? Which type would you choose—treats, skincare, or something else? 🤔 Let us know what’s on your wishlist!

Casting-Aufruf für Skincare-Enthusiasten! 🌟  DM
07/12/2023

Casting-Aufruf für Skincare-Enthusiasten! 🌟 DM

DM to be selected to participate in a paid collab with the most exciting make hi brand
05/12/2023

DM to be selected to participate in a paid collab with the most exciting make hi brand

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