08/07/2026
5 Things Small Businesses Should Be Doing in July
Summer slows things down for a lot of industries, which makes July one of the best months to catch up, plan ahead, and set the second half of the year up properly.
Here are five things worth putting on your to-do list this month.
1. Take stock of your goals so far
Six months in is enough time to see what’s actually working. Look back at the goals you set in January. Which ones are on track, which have quietly slipped, and which don’t make sense anymore given how the year’s gone? July is a good moment to step back before autumn planning kicks in.
How AVBS can help: We can help you structure that review, pulling together a clear picture of progress against your goals, organising the information you need to make decisions, and working through priorities for the second half of the year. Think of it as a sounding board and extra pair of hands for the planning, not the numbers.
2. Get ahead of your Self Assessment payment on account
If you’re a sole trader or in a partnership, 31 July is the deadline for your second Self Assessment payment on account. Missing it means interest charges from HMRC, an easy thing to avoid with a bit of forward planning.
How AVBS can help: We can track deadlines like this for you, prep the paperwork in advance, and make sure nothing slips through the cracks.
3. Plan a summer marketing push (or your autumn one)
Some businesses see a summer lull; others get a seasonal spike. Either way, July is the month to plan what’s next, whether that’s a summer offer to fill the quiet patch or content and campaigns queued up ready for the September rush.
How AVBS can help: From scheduling social posts to drafting email campaigns and researching what’s working for competitors, we can take the marketing admin off your plate so you can focus on strategy.
4. Sort out holiday cover
With staff (and you) taking summer leave, it’s worth mapping out who’s covering what. Nothing damages customer trust like unanswered emails or missed calls during peak holiday season.
How AVBS can help: This is exactly what virtual support is built for. Inbox management, call handling, and diary management so your