Digital Search Academy.

15/05/2020

Download My Free Google Ads Checklist Here. Get Your Google Ads PPC Campaigns Working Great From Day 1

https://bit.ly/GoogleAdsChecklistDownload

23/04/2020

** Covid-19: Google Gives $340 million in Ad Credits for Google Ads **

Google has announced “The Small and Medium-sized Businesses (SMBs) ad credits program”, which is designed to help provide financial support for small and medium businesses who have been active advertisers over the past year. This is Googles way to help businesses during the economic slowdown. In fact, Sundar Pichai, CEO of Google & Alphabet, announced Google is actually investing $800+ to help Small to Medium Businesses as the Corona outbreak worsens.

To be eligible, you have to have had an Google Ads account running for at least a period of 12 months. Within the 12 months, you must have at least 10 months with an active spend during the 12 months of 2019. This is a world-wide program which will go to every country where Google Ads is available.

You don’t need to take any action to benefit from this program. Google will roll this out gradually over the next few months, starting May 2020. Google Ads account holders will be notified automatically via their Ad account or email, and an ad credit will be automatically applied to your Google Ads account. Eligible customers are those who advertised directly with Google, or through a partner and adhere to the Google advertising policies.

Credits will be available to use until 31 December 2020. Its important to note any unused credits will not be added to Google Ads bills. Google Ads credits will expire after 31 December 2020, and any unused credits will be removed from your Google Ads account.

A common question is “How Much Credit Will Google Apply to my Google Ads account?” That’s the million dollar question. It all depends on a variety of factors including what country you are based in, historical spend, currency, and where the business is setup.

Read the full article on http://ow.ly/k4aF50zlQ1P

14/04/2020

Dates/Details of our "Digital Marketing Getting Started 3-Week Online Programme" will released shortly. Let us know if you have any specific requests for Dates as well as any specific items you would like us to cover during the course. For details see

There has never been a better time than ever to learn Digital Marketing. The Digital Marketing Getting Started 3-Week Programme will cover everything you need to know to get started on both Google Ads PPC, as well as SEO, delivered though a combination of

17/09/2019

An exciting opportunity has arisen for a PPC Executive to join a fun, growing, ambitious and dynamic team.

⌨️ Title: PPC Executive

🏙 Location: In the ❤️ of Birmingham City Centre

🖱 Job Role: Google Ads PPC Management / Optimisation

💷 Salary: £25,000 to £27,000 + Incentives/Remote working

Consider yourself an ideal applicant?

You will have a good understanding of and be able to demonstrate:

At least 3 years of hands-on management of PPC accounts.

Excellent Google Analytics

Good understanding of SEO

Excellent communication skills

If you are a pro-active, amiable team player, then please send your CV or an email with your contact details to [email protected]

Recruitment Agencies: Please refrain from contacting me to help fill this role 😊

Alternatively, if you know anyone who is interested, please could you tag them in or send the details.

09/09/2019

Top tip for blog writing.

The opening paragraph must grab your reader’s attention and persuade them to continue reading the rest of the blog post. It should tell them quickly what the blog is about, grabbing their attention in the first couple of sentences.

Again, it is imperative to include a keyword, and possibly a keyword synonym/variation of the keyword. I cannot emphasise the importance of restricting your use of keywords. Keyword stuffing (over optimisation) doesn’t work with people or with Google.

Always remember:

You are writing for people – not for SEO

06/09/2019

Create with Google: Inspiration, resources, and tools to fuel your next big idea. Read on - what idea can you create?

This year at Cannes Lions Festival of Creativity, we’re expanding a new resource for the global creative community: Create with Google. Made for creatives by creatives, this platform is designed to inspire, inform and enable creative makers from ideation to ex*****on.

04/09/2019

Check On-page SEO Issues for FREE

Find out what on-page website SEO issues may get in the way to boosting your website rankings on Google.

HOW GOOD IS YOUR SEO? GRADE IT NOW Find out what on-page website SEO issues may be getting in the way to boosting your website rankings on Google! Once we have graded your website SEO, you can download a report and look into each of the easy to understand issues.

02/09/2019

Google is constantly changing its algorithm. So how do we keep up to date with it, how do we know if our site is going to be hit with the next big penalty, causing our rankings to go from Page 1 of Google, too far into cyberspace where they will never be found?

What can we do in-house to get onto page 1 of Google, and more importantly, what do we need to avoid doing to prevent our sites getting penalised?

If you need this question answering then get in touch with me today and let's chat. https://digitalsearchacademy.com/

28/08/2019

Never underestimate the power of affiliate marketing to help grow your sales or leads.

Having worked and consulted for a variety of major UK brands, we now open our doors to help train businesses and individuals who wish to excel their skills within digital marketing.

Find out more on our website and then let's chat.

Digital Marketing Classroom based Training Courses for Google PPC, SEO, Facebook. What Course would you like to learn about? Find full list of courses.

26/08/2019

Would you like to weave the magic of irresistible blog posts that people will notice and share? While there is no magic formula, and it requires some hard work, here are some guidelines that will really help.

Even if you are new to blog writing, learn how to write for people, not SEO; get noticed by Google; persuade people with a carefully tuned call for action, and more.

Take your content marketing to the next level with these invaluable tips… read more.

Would you like to weave the magic of irresistible blog posts that people will notice and share? While there is no magic formula, and it does require some hard work, here are some guidelines that will really help. Even if you are new to blog writing, learn how to Write for people, not SEO; get notice

23/08/2019

Mentoring

No one knows the business better than you do.

Get Mentored on how to run your own digital marketing campaigns. Find out more - click the link now!

21/08/2019

Download an easy-to-understand SEO report, in just under a minute!

It takes only around 60 seconds to create an SEO report, and it's Free!

How good is your SEO?