Critical Consultancy

Critical Consultancy Business & Mindset Coaching. Helping you build confidence, clarity and direction.

09/02/2026

A reminder for business owners who feel stuck 👇

You don’t need to be perfect.
You don’t need to have it all figured out.
You don’t need to show up like someone you’re not.

What you do need is clarity, confidence, and the right support around you.

This is the kind of guidance I give as a business and mindset coach. Not just what to post, but how to lead, make decisions, and move forward when self-doubt or overwhelm creeps in.

If you’re building a business and feel like you’re doing it alone, or you know you’re capable of more but can’t quite see the next step, my DMs are open.

You don’t need a new strategy. You need belief, direction, and someone in your corner.

Growth doesn’t happen alone. Message me if you’re ready to be guided.

08/02/2026

Throwback to one of those rooms that changes how you think about business.

A while ago, I attended a social media and business strategy event, followed by a meeting and dinner with Lee McQueen, Adam Stott, and other great business power houses.

This is exactly why I do what I do.

I invest in courses, strategy sessions, and real-world conversations so my clients do not have to figure everything out alone. I do the learning, the testing, and the legwork, then help my clients apply what actually works in their business.

Business coaching is not just motivation. It is clarity, strategy, and knowing what to focus on next.

If you are building a business and feel stuck, overwhelmed, or unsure how to grow through social media and smart positioning, this is where the work begins.

Interested in working together?
Send me a message or book a free clarity call to see if we are the right fit.

Business coaching grounded in experience, not just theory.

08/02/2026

If everything feels like it’s pushing against you, GOOD. That’s how planes lift,
and diamonds are made.
💨✈️ 🌋💎
-Shontel Cameron-

06/02/2026

This is why I do what I do 💛

Watching clients grow, take action, and then shout about it without being asked will never not hit me.

No hype. No pressure. Just honest business coaching, strategy, and accountability that actually moves the needle.

If you’re feeling stuck in business, ready to get to the next level, or know you’re capable of more but need clarity and structure, this is your sign.

I work with founders and business owners who want real support, not fluff, and who are serious about building sustainable, scalable businesses, including those working towards six figures.

If you’re looking for business coaching support, message me to find out more about paid coaching options.

I also offer a small number of free coaching spaces for young people, single parents, and those on a low income who have a strong vision and need a bit of extra support to move forward. 💙

03/02/2026

✨ CLIENT WINS ✨

One of the best parts of what I do is watching ideas turn into real momentum.

Over the past few weeks, I’ve been supporting Chemo & Co through my 4 week coaching programme and the progress has been incredible.

In a short space of time, Hollie has:

✔️ Made her first two sales
✔️ Connected with a micro influencer with 12k followers
✔️ Had her journals placed in a unit supporting cancer patients, reaching her target audience directly
✔️ Started gaining traction through SEO and visibility

This didn’t happen by chance.
It came from clarity, structure, consistency and backing herself.

💛 If you’re looking for a gift with real meaning, something thoughtful for a loved one facing cancer or supporting someone who is, Chemo & Co is doing something really special.

👉 You can explore her journals here

https://www.chemoandco.co.uk

For anyone reading this and thinking,
“I have an idea but don’t know how to move it forward.”

That’s exactly why I offer coaching.

📩 If you’d like to know more about my coaching sessions, drop me a message.

✨ I’ll also be opening my next round of free coaching applications very soon, alongside paid coaching options.

Sometimes all it takes is the right support at the right time.

01/02/2026

One thing I hear all the time from small business owners is:
“I do not know where to advertise my business” or “Marketing feels overwhelming.”

The truth is, there are powerful places you can promote your business for FREE, you just need to know how to use them properly.

Platforms like Google Business Profile, Facebook, Instagram, LinkedIn and local apps such as Nextdoor can help your business show up in local searches, build trust and attract real customers without paying for ads.

If you are a start-up, side hustle or small business owner feeling stuck, this is your reminder that growth does not always require a big budget, it requires the right strategy.

If you want to learn how to set these up correctly and actually turn them into enquiries, send me a message and let’s talk about what would work best for your business.

Business coaching for start-ups and small businesses.
Helping you grow with clarity and confidence.

Wearing all the hats is a phase.Not a business model.If your business only works when you do everything,You don’t own a ...
28/01/2026

Wearing all the hats is a phase.
Not a business model.

If your business only works when you do everything,
You don’t own a business yet…
You own a very stressful job.

If you’re ready to build a business that doesn’t burn you out,

DM me ‘HATS’ 👒📲

24/01/2026

When I was younger, I always said I’d be on TV.
I thought I’d be an actress… not a crime scene cleaner 😂

Turns out manifesting works in some very weird and wicked ways.

In the same year, one of my businesses was featured on Channel 4 and Channel 5 and I ended up being the face of the Channel 4 show.

Not because I planned TV.
But because I built something real, stayed consistent and didn’t quit when it got hard.

This isn’t about cleaning.
It’s about what can happen when you stop waiting and start building.

If you’re:
• stuck in your business
• scared to launch
• doubting yourself
• or feeling behind

Let this be proof that your path doesn’t have to look like anyone else’s.

If you want to know how I built a business that ended up on national TV, send me a DM saying START and I’ll tell you how.

One thing I do differently in my coaching is this 👇Instead of forcing every client into a rigid business plan from day o...
24/01/2026

One thing I do differently in my coaching is this 👇

Instead of forcing every client into a rigid business plan from day one, I often help them build a visual business mind map.

This is one we’ve created together during a free coaching programme with Chemo & Co, a purpose-led cancer support journal brand 💛

Why mind maps?

Because business needs flexibility.

Traditional business plans are brilliant if you’re:
• Applying for funding or finance
• Setting up legal structures or partnerships
• Pitching to investors

But for many founders, especially in the early stages, they can feel overwhelming and restrictive.

A mind map allows you to:
• See the whole business clearly
• Spot gaps and opportunities
• Adapt as things change
• Grow without feeling boxed in

They’re also especially helpful for neurodivergent founders (like me), where visual thinking often works better than long documents.

All clients on my coaching programmes get support creating a business mind map or plan that suits their brain and business.

If you’re building something meaningful and would like to know more about coaching support, feel free to drop me a DM 💬

I also keep a small number of free or reduced-cost coaching spaces available for those on a low income, because support should be accessible.

School didn’t teach us how to build wealth.  And most “business coaches” have never actually run a business.Funny thing ...
22/01/2026

School didn’t teach us how to build wealth.
And most “business coaches” have never actually run a business.

Funny thing is, I studied Business Studies.
I also did business coaching qualifications.
And none of it taught me how to actually run, build or scale a real business.

It was all systems, frameworks and theory.
No real-life chaos.
No cash flow pressure.
No staff issues.
No risk.

We even had an English teacher teaching our business course who nobody could understand because the accent was so strong. Safe to say, nobody learned much from that either.

Real business skills don’t come from textbooks.
They come from doing it.

I’ve built multiple companies from the ground up.
I’ve flipped businesses.
I’ve managed teams, money, pressure and real-world problems.

Experience beats theory. Every time.

If you want guidance from someone who’s actually been in the trenches, not just read about it, you’re in the right place.

DM “COACH” if you’re ready to level up your business. 🫵

17/01/2026

This is what building a business really looks like.

Not a highlight reel.
Not a perfect setup.
Just real life, real responsibility, and real determination.

I built my businesses while raising my children, navigating life after the care system, and figuring things out as I went. No silver spoon. No shortcuts.

Now I help other business owners do the same.
With clarity, structure, strategy, and mindset that actually works.

I also offer free coaching spaces for:
Parents on low income
Young people with big goals but no support
Anyone who needs guidance, not judgement

Because talent should never be limited by circumstances.

If you want:
A business that fits your life
Support that understands real-world challenges
A mentor who has lived it, not just learned it

Then you’re in the right place.

Coaching starts from ÂŁ329 per month.
Free coaching spaces are limited.

Book a clarity call or DM me to apply.
#2026

Lost my voice but not my impact 🎤The show must go on.Huge thank you to my coaching clients today and this weekend for be...
16/01/2026

Lost my voice but not my impact 🎤
The show must go on.

Huge thank you to my coaching clients today and this weekend for being flexible while I rest my vocal cords. 🤗

Entrepreneur life means sometimes working from bed with a laptop and a whisper.
Still sent out over ÂŁ4K in quotes today.

No voice doesn’t mean not being heard.
It means finding another way to speak.

Coaching starts from £329 for a 4 week programme. 🧠

Invest in yourself for real results DM or comment RESULTS for more information. ℹ️

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181 Queensway
Bletchley
MK22DZ

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