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Expandly

Name: Expandly
Address: Botley Mills, Botley, SO302GB, GB
Telephone: +442039151930
Price range: £
Rating: 3.3

Expandly is the ultimate ecommerce all-in-one SaaS for e-sellers looking to enter new markets. Expandly simplified global expansion.

Our comprehensive solution takes care of everything: compliance, logistics, omnichannel management, and selling data. Global E-commerce Experts is a world-leading agency that provides a complete e-commerce management solution for those wishing to expand in the US, UK and E

04/06/2026

From July 1, the EU scraps the €150 de minimis threshold. Every parcel entering from a non-EU origin is duty-liable - no exceptions based on declared value.

A $45 electronics accessory shipped from a US warehouse was previously entering Germany duty-free. From July, it carries the applicable tariff rate. Multiply that across hundreds of monthly European orders and it stops being an adjustment - it's a structural margin problem. Brands already holding stock inside the EU don't face this. Their orders ship as domestic EU parcels. No duty, no surcharges, no border delay.

Six weeks is tight for a full EU fulfilment setup. It's enough time to run the numbers on what this costs you annually and make a plan.

Link in comments - full breakdown of what the change means per order type.

03/06/2026

The $15M Global Expansion Mistake That Nearly Took Down a Brand

Going global can take a brand from $12M to $40M…

But only when it’s done the right way.

Andy’s seen it happen.

He’s also seen major $15M brands nearly collapse because they rushed the process, skipped the boring-but-critical steps, and thought global expansion meant:

Activate Amazon in new countries
Ship containers
Hope for the best
Ignore tax and compliance until it becomes a problem

That’s not expansion.

That’s chaos with a shipping label.

The brands that win internationally follow a pathway.

A clear, compliant, scalable route into new markets.

That’s why we built the Global Expansion Pathway at Expandly, helping ecommerce brands expand from the US to the UK and EU with compliance, listings, logistics, and warehousing handled properly.

Because the right expansion strategy can unlock serious growth.

The wrong one can kill momentum before it even starts.

Learn more about the pathway here: https://zurl.co/0CRrj

What are your thoughts on global expansion: biggest growth opportunity, or biggest operational risk?

02/06/2026

Most US brands with connected products in the EU aren't ready for June 11 - and it's a few days away.

That's the date the EU's Cyber Resilience Act incident reporting obligations go live. Smart home devices, wearables, routers, gaming peripherals, connected fitness equipment - all in scope. From June 11, actively exploited vulnerabilities must be reported to EU authorities within 24 hours. ENISA is the receiving body. The channel is live. Fines sit alongside GDPR in severity.

Before that date, three things need to be in place: a vulnerability monitoring process for your EU product range, an internal incident classification procedure, and a named ENISA reporting contact. December 2027 is the full compliance deadline. June 11 is the first enforcement mechanism.

Link in comments - full CRA breakdown and what it means for your product range.

01/06/2026

Latest video: The 7 Mistakes Brands Make When They Expand Internationally🌍

In our latest episode in the Global Expansion Pathway series, we dive deep into the common pitfalls brands face when expanding internationally. After working with numerous brands across various markets, We've identified seven critical mistakes that can derail even the most promising expansion efforts. Here are three key takeaways that we believe every business leader should consider before taking the leap into global markets:

Validate Demand Before You Launch: One of the most frequent missteps is expanding without real demand validation. Just because a product performs well in one market doesn’t guarantee success in another. Consumer psychology, competitive landscapes, and cultural nuances can significantly impact how your product is received. Before committing resources, run limited tests to gauge interest and adapt your marketing strategies accordingly. Remember, data-driven decisions lead to better outcomes!

Get Your Compliance and Structure Right: Ignoring tax and compliance issues can be a silent killer for brands. Many businesses launch with excitement, only to be blindsided by unexpected VAT bills or regulatory hurdles months later. It’s crucial to establish the right legal and tax structures before revenue starts rolling in. This proactive approach will save you from costly setbacks and ensure that your financial model is sound from the get-go.

Focus on One Market at a Time: The temptation to expand into multiple countries simultaneously can lead to chaos. Each new market introduces its own set of complexities, from regulations to customer service expectations. Instead of spreading yourself thin, focus on mastering one market first. By doing so, you can extract valuable learnings and apply them to future expansions, creating a solid foundation for sustainable growth.

In this episode, CEO Andy Hooper shares insights on these mistakes and more, emphasizing that successful international expansion is not about speed but about doing the right things in the right order.

🎧 Tune in to the full episode to learn how to navigate the complexities of global expansion and avoid the common traps that can hinder your success. If you're planning to expand in the next 12 months, this is a must-listen!

Watch now: https://zurl.co/5T2BW

28/05/2026

By 2027, every consumer electronics product sold in the EU needs a Digital Product Passport. Most US brands aren't ready.

The DPP isn't a label update - it's a data infrastructure project. A machine-readable record (via QR or RFID) carrying material composition, repairability scores, recycling instructions, and traceability data. Required under ESPR from 2027–2028 depending on category.

Building the systems to do this properly, supplier data collection, material records, digital link generation, packaging integration , takes 12 - 18 months from a standing start. It's also the reporting mechanism for ESPR eco-design obligations broadly: energy efficiency, repairability, restricted materials. DPP-ready means ESPR-ready.

2027 isn't a future problem. 2026 is the planning decision.

Link in comments - full DPP and ESPR breakdown for consumer electronics.

27/05/2026

Free Expansion Webinar TOMORROW!

Thinking about UK and EU expansion, but not quite ready to commit to our exclusive in-person event in New York next month?

This free webinar is your taster session.

Join Andy Hooper, CEO of Expandly, for Global Profits, a free webinar designed to introduce the strategy behind our exclusive New York event and help you decide whether the in-person workshop is right for your brand.

Thursday 14th May
3:30 PM UK
10:30 AM ET
9:30 AM CT
7:30 AM PT

In this session, Andy will break down why Europe is not just one decision.

It is a series of choices. And it begins and ends with the Global Expansion Pathway.

The webinar will give you a clear introduction to the Global Expansion Pathway and a feel for the work we will be doing live at our exclusive New York event.

If you’re not quite decided yet, this is the perfect place to start.

Watch the webinar on YouTube this thursday: https://zurl.co/808ta

26/05/2026

From $7M to $11M in 12 Months. Here’s the Playbook.

One client came to Expandly at $7 million.

12 months later, they were at $11 million.

That growth did not happen by accident.

It happened by using the Global Expansion Pathway to make the right moves, in the right markets, with the right structure behind them.

Because European expansion is not just about “going global.”

It is knowing which market to enter first.
It is getting compliance right.
It is building listings that actually work.
It is solving logistics before they become a bottleneck.
It is having warehousing set up for scale.
It is creating a plan that turns expansion into revenue, not chaos.

That is the exact work Andy Hooper and the Expandly team will be doing with brands at our exclusive New York event on June 2nd and 3rd.

Over two days, you will build your own expansion strategy using the same 6-step Global Expansion Pathway we use to help ecommerce brands grow from the US into the UK and EU.

Expandly makes one-click ecommerce expansion possible by handling compliance, listings, logistics, and warehousing, so brands can focus on growth.

If you’re serious about Europe, this is where you build the plan.

25/05/2026

New Youtube Series Alert: The Global Expansion Pathway

Episode 1: Why Most Brands Crash When They Expand Globally

In our first episode of the Global Expansion Pathway series, we dive deep into the common pitfalls brands face when venturing into international markets and how to avoid them. Here are three key takeaways that can help you navigate global expansion more effectively:

Stabilizers Are Essential: Just like learning to ride a bike, expanding into new markets requires support and control. Many brands believe that their success in their home market means they can replicate that success abroad without any adjustments. This mindset can lead to disastrous results. Instead, think of stabilizers as the necessary tools to help you maintain balance and control as you explore new terrains. Take the time to understand the unique consumer psychology, regulations, and competitive landscapes of your target market before accelerating your efforts.

Focus on One Market at a Time: In the episode, we discuss a brand that tried to expand into multiple European countries simultaneously, only to face significant challenges. The lesson here is clear: choose one market to win first. By committing to understanding and mastering that single market, you can build a solid foundation for future expansions. This focused approach allows you to adapt your messaging, optimize your logistics, and truly connect with your new audience.

Stability Comes Before Speed: Many brands mistakenly believe that rapid expansion is the key to success. However, our discussion highlights that true growth comes from establishing stability first. Once you have a clear understanding of your operations and the market dynamics, you can then accelerate your efforts. This sequencing is crucial; it transforms chaos into momentum and sets the stage for sustainable revenue across multiple countries.

If you're considering expanding your brand internationally or are already in the process, this episode is a must-listen! Tune in to learn more about the common mistakes brands make and how to avoid them. Let's build a roadmap for successful global expansion together!

Watch now: https://zurl.co/Wh1FS

21/05/2026

Two Days. One Exclusive Event. Real Growth.

New York ecommerce brands, this is your chance to get ahead.

On June 2nd and 3rd, Andy Hooper, CEO of Expandly, is running a private workshop for our exclusive client list in New York, USA.

Over two focused days, Andy and the Expandly team will help brands build their own UK and EU expansion strategy using our 6-step Global Expansion Pathway.

Because expanding into Europe is not just a growth move.

It is a strategy move.

You need to know:

Where to launch first.
How to stay compliant.
How to manage product listings.
How to handle logistics.
Where to warehouse stock.
How to scale without adding complexity.

That is where Expandly comes in.

Expandly gives ecommerce brands one-click expansion from the US to the UK and EU, helping solve the compliance, listings, logistics, and warehousing challenges that usually slow brands down.

If Europe is on your roadmap, now is the time to build the plan.

20/05/2026

From 19 July 2026, the EU is drawing a clear line in the sand for fashion waste.

Under Regulation (EU) 2024/1781, the Ecodesign for Sustainable Products Regulation, large companies selling in the EU will be banned from destroying unsold or returned clothing, footwear and accessories.

And the shift starts before the ban even takes effect.

Companies will also be required to disclose the volumes of products they destroy on their websites, creating a new level of visibility around what happens to inventory after it leaves the sales floor.

For US fashion brands planning to enter Europe, this is not a “deal with it later” issue.

Returns, excess stock, liquidation, donation, recycling and disposal all need to be built into the market-entry plan from day one. Because in Europe, compliance is not just about what you sell. It is also about what happens when it does not sell.

The takeaway: if you are expanding into the EU, your inventory strategy needs to be compliant before launch, not retrofitted six months in.

Address

Botley Mills
Botley
SO302GB

Opening Hours

Monday	9am - 10pm
Tuesday	9am - 10pm
Wednesday	9am - 10pm
Thursday	9am - 10pm
Friday	9am - 10pm
Saturday	9am - 10pm
Sunday	10am - 10pm

Telephone

+442039151930

Website

https://expandly.com/

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