Laura Leigh Chapman

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Bristol
Laura Leigh Chapman

Branded the “Comms Legend” by my clients, I am a communications strategist, mentor and trainer.

I help creative folk and organisations in the arts, culture and media to clearly and confidently communicate to create awesome connection. I help creative folk and organisations in the arts, culture, entertainment, and media to clearly and confidently communicate to create awesome connection. My background and experience means I am in a unique position to combine communication and creativity. I of

fer audits and reviews, workshops, short and longer-term mentoring, strategic consultancy and project work. My ‘Comms Legend Framework’ helps you get strategic with your communications and connections, by…
* reflecting your values, purpose, mission and vision in all the ways you interact.
* creating the roots and foundations that help you connect with the kind of people you want to have as clients, customers, partners, or employees.
* getting intentional, staying focused and consistent; engaging people; achieving your short-term objectives and working towards your longer-term aims. I am working to change the way we think, feel and talk about communication, messaging and brand in the creative world. My big dream is for this to help change how we connect with ourselves and others.

19/06/2024

I’m speaking at my first ever summit next week. A big deal for me and a big deal for you, if you’re a new or newish business owner or you know someone who is.

Disobedient Business® LIVE: The Newbie Palooza is a free four day event that’s going to help you go from startup to sustainable (without burning out) One Super Easily Implementable Strategy at a time. It’s for you if you’re struggling to get close to that “sustainably successful” stage with your work, you’re totally overwhelmed by All The Things, and you want to learn the easy way from some legit legends (including me, huzzah!).

It’s happening next week - 24th to 27th June - and each day features six fabulous, quick fire talks to help with the kind of things you may often feel you’re making up as you go along.

Day 1 - Let's Sell It - Monday is all about all those important actions in your business that lead to actually making sales.

Day 2 - Let's Shape It - Tuesday will take you through some of the ways you shape your business and your offerings when you’re starting up.

Day 3 - Let's Do It - Wednesday is likely to divide “the room”, love it or hate it, it’s systems, tech and ops day.

Day 4 - It's About You - and Thursday is all about you and doing things your way because without you, it just doesn’t work.

In my slot on Monday, I’ll be speaking about all things getting strategic rather than stressed with my top ten tips to simple, easeful and fun communication. At Disobedient Business® LIVE you can nab the strategic approach I’ve been using with clients for nearly 20 years with my top tips on using it your way so you can get strategic (not stressed) while being totally true to you and your work.

Do I get anything else? Why yes, yes you do… There’s a pop-up Facebook group where you can connect with other new and newish business folk, ask the speakers questions, win some pretty awesome prizes, and more.

All you have to do is register, which you can do now by signing up for Disobedient Business® Live: The Newbie Palooza here.

And while the summit is absolutely free to attend, you can also choose to grab the Total Insider Ticket for an upgraded event experience (and access to fab implementation bonuses)

Please share with anyone who you think could benefit from hearing from the awesome speakers, sign up yourself and of course, cheer me on 😉🙌

https://disobedientbusinesslive.com/laura

This is an affiliate link, which means if you go on to buy a Total Insider Ticket, I may earn a commission but it won’t cost you anything more. Please know, I’d be fully shouting about this far and wide whether I was an affiliate or not, because it’s going to be so packed full of value whether you go for the free option or the upgrade.

04/07/2022

I’m giving the gift of a day with me - the “Comms Legend” - absolutely free of charge to one gorgeous human (you can apply through the link in my bio👆🏻)... but why on earth may you want to spend a day with me?

⭐️I started my communications career in 2005 and between then and 2017 - when I started my business - I specialised in communicating change, often tackling quite tough messages like large scale redundancies, big office moves and business closures.

⭐️I work with big businesses providing consultancy support, communication audits, helping create communication strategies, and training and mentoring leaders to help improve their communication.

⭐️Over the last couple of years I’ve looked at taking all my experience, knowledge and skill and using it to benefit small businesses. This led to creating my “Comms Legend” strategy framework - there’s more about that in the ‘Communication strategy’ highlight in my bio.

⭐️I’m all about being a values-led business; mine are honesty, awareness, inclusion and playfulness and I aim to have them at the heart of all I do.

⭐️I’m a plus size woman and don't welcome body shaming, diet culture or fatphobia in my space. My body has seen and survived so much, so I touch it, move it, look at it and embrace every curve, ripple and roll with love. I ask you to respect that.

⭐️I’m proud to be a confidently weird 40 year old human, bouncing and winking my way through a saucy life. How awesome is the piece that I’m posing with in the photo? It’s by and .f.t.e at this year’s festival.

⭐️I want to help build a world where more people can confidently show up in their work with all the colour of their personality and character. A world where you get to know and connect with yourself, recognising your unique awesomeness, getting comfortable with your flaws and being your perfectly imperfect self.😘

So, want to spend a day getting all the benefit of my communication goodness? Head to the link in my bio to apply before midnight BST on 13th July.👆🏻

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29/06/2022

So admittedly I’m not going to wrap myself up and tie a bow around my head, but I am indeed giving the gift of me!🎁

You have the opportunity to get a whole day with me completely to yourself, completely free of charge. This is a ‘money can’t buy’ offer - the closest offering I have is a half day at £700, so if you care about the money side of things, just double that…🎉

My clients have branded me the “Comms Legend”. I’ve been working in communications for over 17 years, with my own business since 2014. I’m packed full of comms knowledge, skill and experience. I’m also packed full of my values - honesty, inclusion, awareness and playfulness and will bring all of that to our day with a large dose of warmth and supportive deliciousness.🥰

I use my “Comms Legend” framework to help get everything out of your head, into a strategy and then turn it into real life action. During our prep call we’ll decide how you want to use the day - whether that’s a deep dive on one area or a day of training in multiple things. Either way, we’ll have a check-in a couple of weeks after to see how you’re doing.👌🏻

I use the same framework with my big business clients as I do with small businesses and start-ups, so this works for you wherever you are in your business journey. Want to know more about my framework? Head to the ‘Comms Strategy’ highlight in my bio or check out 👆🏻

Want to be in with the opportunity to grab this gift of a day with me? Head to the link in my bio and fill in the application form before midnight BST on 13th July. I’ll read every application and choose the one where I feel we’re most aligned and I can bring the most benefit. 💫

I’m sharing this offer as part of from the . It's been a month of incredible offers from such a wide range of wonderful small businesses. There are still plenty of offers available, so check out the hashtag and discover all the businesses taking part in the comments of this post. 👇🏻

Ts and Cs are in the comments and at the bottom of the application form. 👆🏻👇🏻

😘

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28/06/2022

How does community, collaboration and connection support you to do business your way? That’s the question we’ll be answering in this EXTRA special, extended edition of ‘Your way…’ live, with members of the incredible Small Business Huddle community on Wednesday 29th June, between 12pm to 2pm BST. 🕛

The Small Business Huddle has always been about doing things ‘your way’ - designing what success looks like for you; creating authentic connection - with yourself and with others - and exploring how self compassion is a superpower, which makes this the perfect collaborative live event.😍

This live is going to be a real first, not just because it’s for two whole hours, but because I’m exclusively inviting multiple members of the community to join me live in the form of a drop-in. That means across the two hours you’ll get to hear from a diverse group of people with a wide range of businesses and experiences. What a treat!⭐️🥰

It’s also extra special because, at the kick off, I’ll be launching my offer, which is a ‘money can’t buy’, true one-off opportunity. I’m super excited to share.💫

So, get it in your diary now and join us live, here on Instagram, anytime you’re free between 12pm to 2pm on Wednesday - if you’re in the UK, it’ll be a fabulous accompaniment to your lunch! 🥗🥪

‘Your way…’ is a series of Instagram live chats about bringing your big ideas to life, being your unique self and making your own rules in business - and in life. Want to catch up on previous episodes? Head to the highlight in my bio, or the video section of my profile to check out all the replays. 👆🏻

😘

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14/06/2022

Foundational key messages. Part three of my series, “What the actual 🤔 is a communication strategy?” and this is a properly vital one. If you think of your values and vision as the roots of your business, these messages are the foundations you lay upon them 🧱

They’re the core elements of your business story, helping define your clear and distinct brand identity.

They’re the nuts and bolts of your offering 🔩 the words and phrases you repeat again and again and are synonymous with who you are, what you do, why you do it and how you do it.

In the carousel 👆🏻 I’ve shared a sample of some of the questions I ask my clients when we’re working together to put all this foundational goodness into words. Have a swipe through and share in the comments if there are any areas where you feel unclear or unsure at the mo’. 👇🏻

Part four of my communication strategy framework will be landing tomorrow, so keep following me and and watch out for my very special offer, coming 29th June as part of from

😘

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13/06/2022

The beauty of working with, collaborating with and buying from small businesses is they’re so often working for something more; striving for something bigger; putting their values at the heart of their work and doing it all with purpose. And yet, so often creative small business owners just like you, really don’t know just how much of a visionary they are.

⭐️That’s why in this second part of my series, “What the actual - is a communication strategy?”, I’m talking about your VISION. ⭐️

Setting your vision doesn’t always feature in a traditional communication strategy, but for me it’s a core element of laying strong foundations for your brand and so it’s a key feature of the “Comms Legend” framework I work through with my clients.

⭐️A strong vision takes ‘who you are’ - your values and purpose (why your business exists) and uses them as a basis to paint a picture of the future you’re working towards - ‘where you want to be’ - the change you want to see and what you aspire to become, to achieve and to create.⭐️

Your vision isn’t like a goal, it’s not a finite thing you work to tick off. It’s about thinking bigger, far-reaching and ambitious to create something that really excites you - and that excites your people. It’s about creating something clear and compelling that acts as a guide for your activities and helps your people connect with the dreams and big ideas that get you going.

So then gorgeous one, take a moment to go deep into your wildest fantasies for your life and business - do you start to get a vision of what that could look and feel like? Share in the comments 👇🏻

I promise you it’s in there. 😘

If you need a little help putting it into words, then keep following me and and watch out for my very special offer, coming 29th June as part of from

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09/06/2022

Communication is a big word, right? That’s what loads of my gorgeous small business friends have told me, and I get it. It’s so all-encompassing; so broad. Then when you add the word ‘strategy’ it’s easy to see how our brain’s just go, “No thank you, not today, that sounds too tough, too much.”.🤯

Having had those conversations with people, I’ve pondered the alternatives to ‘communication strategy’ to describe exactly what it is I help folk with. I’ve played around with it a lot and tried on things like ‘messaging’, ‘brand story’, ‘comms approach’ and many similar iterations. The thing is, none of them quite cut it. And that’s because what I can help you with is big, it is broad, it is a lot…

But that still doesn’t answer the question now, does it?!🙃

So, rather than try and create some new, potentially even w*nkier term, I thought I’d break it down instead and share all the elements that go into my very own, tried and tested “Comms Legend” strategy framework. There are many ways to go about creating a communication strategy and each person’s approach will have a different flavour. What I’ll be sharing is the stuff I’ve learnt over my 17 years’ doing this whole comms thing; the stuff that helps my clients time and again; the stuff I use to help creative business folk - like you - confidently communicate to create awesome connections with their people.💥

I’ll be sharing different elements of my framework here on my Instagram and with the hashtag from tomorrow through to 29th June, when I’ll be releasing a VERY special offer as part of from So, follow the hashtags (and me) and together we can see where you’re already nailing your comms strategy and where you might need a bit more focus. 😘

In the meantime, I’d love to know what you think so we can do some myth busting along the way… What does the term ‘communication strategy’ mean to you? If anything at all! Share in the comments down there.👇🏻

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01/06/2022

There's a sweet satisfaction in achieving something that's been created all on your own. But oh my, what it is when you multiply that and achieve something incredible in community - the joy.

Over the last week, I've been grafting in my volunteer role as part of the core crew for Europe's largest street art festival. The incredible folk behind Upfest and the awesome crew and volunteer massive that support it all achieved something stunning this year. These people are my family, in all the ways. We work HARD and it creates a totally unique bond. I'm so proud to be part of it. Check out and to see all the gorgeousness.

And on the back of that joy, I now get to feel the joy with a community I discovered here and who have become just as special and important to me. The fabulous folk of the brought together so beautifully by Shannon Reed of are my teammates, my business supporters and cheerleaders, my listening ears and joyous laughs; they are my friends.

Today marks the start of a month of offers created by Small Business Huddle members to spread joy far and wide. There will be new offers every week so get on the and hashtags to make sure you're front of the line to grab some joy. I can't wait to share my offer at the end of the month - it's going to be juicy!

Find your community and revel in the joy of creating together. Magic.

😘

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13/05/2022

Do you say what you mean AND mean what you say?

Figuring out when to speak up and how to do that while staying in your integrity can be a tough one to navigate in your business. That’s why with my clients I recommend going back to your themes (aka content pillars), revisiting your purpose, mission, or vision and checking in with your values. And be led by these things that are at the root of your business, at the centre of your brand and at the heart of who you are.❤️

Want to know more about this? In my Honest Words newsletter, I’m digging into saying what you mean and meaning what you say. Sign up via the link in my bio and it’ll land in your inbox on Monday. 👆🏻
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09/05/2022

Everyone loves a good rant about what’s going on in the world, but how do you find the bravery and courage to take your words and turn them into actual, real life activism? Join me live at 12.30pm BST, Wednesday 11th May for episode 15 of ‘Your way…’, this week with awesome guest, Ruth Parkinson talking about doing it your way in your activism and how you can all figure out what your own form of activism looks like.

Ruth is an accredited Self-belief coach helping folk live braver, more spirited lives and one half of Ansuz Action who provide coaching, training and mentoring to help build resilient, creative, brave humans to spark action for social change. Ruth is an awesome storyteller and has so many tales of her own changemaking path through life. She says,

📣‘It’s fair to say that as an activist I’ve had a colourful working life and got into a few dramatic scrapes over the years as I’ve cruised organisational politics and patriarchal shenanigans.’

Proudly northern, socialist and intersectional feminist, Ruth is most definitely not shy about coming forward with her voice and actions. She inspires you, fires you up and makes you laugh out loud - and just watch out for that glint in her eye - ooft! I can’t wait for you to hear from her. Join us live here on Wednesday 11th May at 12.30pm BST, or catch the replay.🙌🏻

🔹️Your way… is a series of Instagram lives about bringing your big ideas to life, being your unique self and making your own rules in business - and in life. There’s so much we can take from other’s experiences and the lessons they’ve learnt along the way - all the ups, downs, mishaps and celebrations of being out in the world of work, doing it your way.🔹️

Fancy catching up on previous episodes with gorgeous guests? Head to the ‘Your way’ highlight in my bio. 👆🏻

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