27/03/2022
First things first, we need to look at the impact going green has on businesses.
Many business owners think sustainability is more cost than benefit, but a recent Unilever study which questioned over 20,000 adults across five countries found that a third of consumers would rather purchase from sustainable businesses.
Running a sustainable business brings in the customers. 1 in 5 people surveyed said they would pick a brand if they made conscious, ecologically-friendly decisions and advertised this in their marketing.
Check out our take on what businesses could do to benefit from going sustainable at our article below.
The UK is becoming increasingly environmentally conscious. Plastic straws are banned, plastic bags cost a little extra at checkout, and by now, we’ve all seen our carbon footprint online and felt a little bit ashamed.