BabblSocial

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BabblSocial 💁🏻‍♀️Hello 👋🏼 I’m Nicky
📈I help to get more eyes on your small business using social media, paid ads and websites.
🥇 Award Winning Supplier of the Year.

Message me today for a chat about how I can support you. Babbl Social offer bespoke social media management packages to suit small to medium sized businesses. Specialising in the childcare and kids clubs sector. Born from the knowledge that all businesses thrive with the benefit of well executed social media presence, the owners, James and Nicola, wanted to develop a brand that offered quality social media marketing that was accessible to even the smallest of businesses. We will post on your behalf to all major social networking sites. We also produce bespoke videos, blogs and can design or update your website. Having previously worked with varying sized independent businesses and charitable organisations to enhance their presence across all social media platforms, they are now looking forward to working with you to increase your customer base, turnover or brand presence and to offer you great value for money and an unrivalled level of customer service.

Back to Basics #10: Groups are where the conversation moved.Pages broadcast. Groups talk. If your Page reach feels thin...
25/09/2026

Back to Basics #10: Groups are where the conversation moved.

Pages broadcast. Groups talk. If your Page reach feels thin, this is usually the missing piece.

Joining local groups is the quick win. Find the ones for your town or your industry, read the rules, then be useful. Answer questions in your area of expertise without pitching. People check profiles of helpful strangers, that's the point.

Running your own group is a bigger commitment and only worth it if your customers have a genuine reason to gather. A nursery, a training provider, a niche interest.... yes. A general "our customers" group... usually goes quiet in a month.

Either way, the rule is the same: turn up as a person, not an advert.

That's the series. If you've worked through all ten, your Facebook presence is in better shape than most. Questions welcome.

Back to Basics #9: Tag other businesses. Properly.When you tag another Page in a post, that post can surface to their a...
24/09/2026

Back to Basics #9: Tag other businesses. Properly.

When you tag another Page in a post, that post can surface to their audience too. It's free reach and it's underused.

Where it works naturally:

- Suppliers and stockists you actually work with
- A venue you're at, or an event you're attending
- A customer's business, when they're happy for you to
- Local businesses you genuinely rate

The rule that keeps it from going wrong: only tag where there's a real connection. Tagging big brands you have nothing to do with is spam, and people can tell.

Same with location. Adding a location to your posts helps local people find you, and costs you nothing but a tap.

Tomorrow, last one: Facebook Groups.

Back to Basics #8: Don't boost a bad post.Boosting is the button Facebook makes easiest to press, which should tell you...
23/09/2026

Back to Basics #8: Don't boost a bad post.

Boosting is the button Facebook makes easiest to press, which should tell you something.

When it's worth it: you've got a post that's already doing well organically, or a genuine event, offer or deadline with a date attached. Put money behind something that's already proven it can hold attention.

When it isn't: boosting to "get more likes", or boosting something nobody engaged with. Paying to show more people a post they were always going to scroll past doesn't fix the post.

Worth knowing: boosting is the simplified version. Ads Manager gives you far better targeting and usually a better result for the same money. It's more work, but if you're spending regularly it's where you should be.

Start small. £10 on your best post of the month, and watch what happens.

Tomorrow: the free reach most businesses never use.

Back to Basics #7: Your cover photo is doing nothing.Most are a stock image chosen three years ago. It's the largest pi...
22/09/2026

Back to Basics #7: Your cover photo is doing nothing.

Most are a stock image chosen three years ago. It's the largest piece of visual space you own on Facebook, so you need to use it.

Make it work:

- Show what you actually do, or the people who do it.
- Change it when something changes: a new service, seasonal hours, an event coming up.
- Check it on a phone. The crop is different and it eats your edges.

And directly underneath it, your call-to-action button. Book Now, Call Now, Send Message, Learn More. Pick the one that matches how people actually buy from you, and make sure it links somewhere that works. Broken CTA buttons are more common than you'd think.

Tomorrow: when paying Facebook is worth it, and when it isn't.

Back to Basics #6: Reply to everything.Every comment and message is someone raising their hand. Leaving them hanging is...
21/09/2026

Back to Basics #6: Reply to everything.

Every comment and message is someone raising their hand. Leaving them hanging is the most expensive free mistake on social media.

A few things worth knowing:

- Facebook shows a response rate badge on your Page.
- Replying to comments in the first hour tends to help a post travel further.
- "Thanks!" is fine. A question back is better, it keeps the conversation going where other people can see it.
- Negative comments: reply publicly, calmly, once. Then take it to messages. Deleting looks worse than the complaint.

Set two five-minute slots a day. Morning and late afternoon. That's genuinely enough.

Tomorrow: the two bits of your Page nobody updates.

Back to Basics #5: Three numbers, not thirty.Facebook Insights gives you a wall of data and most of it won't change a s...
18/09/2026

Back to Basics #5: Three numbers, not thirty.

Facebook Insights gives you a wall of data and most of it won't change a single decision you make. Here's what's worth watching.

Reach. How many people saw it. Rising over time means you're doing something right.

Engagement rate. Interactions divided by reach. A post seen by 200 people with 20 interactions is beating one seen by 2,000 with 30. Raw likes lie; this doesn't.

Top performing posts. Sort by engagement, look at your best five, ask what they had in common. Then make more of those.

What to ignore: page likes as a headline number, and anything you can't act on.

Check it once a fortnight. Not daily, daily just makes you anxious.

Next week: replies, cover photos, boosting, tagging and Groups.

Back to Basics #4: Batch it, don't drip it.Posting daily doesn't mean showing up daily. The businesses that stay consis...
17/09/2026

Back to Basics #4: Batch it, don't drip it.

Posting daily doesn't mean showing up daily. The businesses that stay consistent are almost always batching.

Meta Business Suite does this free:

1. Open Business Suite, go to Planner.
2. Create post, write it, add your image.
3. Instead of Publish, hit the arrow and choose Schedule.
4. Set your date and time.
5. Repeat until the week's full.

Twenty minutes on a Monday morning covers you until Friday. And the calendar view means you can see at a glance whether you've posted four sales pitches in a row.

The habit that makes this work: keep a running note on your phone. Every time a customer asks you something, write it down. That's next week's content.

Tomorrow: which numbers in your Insights are worth your attention.

Back to Basics #3: A content mix that stops the daily panic."What do I post today?" is the wrong question. It's the rea...
16/09/2026

Back to Basics #3: A content mix that stops the daily panic.

"What do I post today?" is the wrong question. It's the reason so many pages go quiet for three weeks and then panic-post four times in a day.

Try thinking in four buckets instead:

- Useful. Answer a question you get asked constantly.
- Proof. A job done, a result, a happy customer.
- Human. Who you are, how you work, why you started.
- Ask. Book, call, buy, enquire. Roughly one in five posts.

Sit down once a month, pick a handful for each bucket, and you've got your content. The panic disappears because you're no longer starting from nothing.

Tomorrow: how to get a whole week scheduled in about twenty minutes.

Back to Basics #2: Finish your About section.It takes fifteen minutes and most businesses never do it. Which is odd, be...
15/09/2026

Back to Basics #2: Finish your About section.

It takes fifteen minutes and most businesses never do it. Which is odd, because it's the bit people check before they decide whether to trust you.

Worth filling in properly:

- Categories. Pick the specific ones, not the vague ones. This is part of how Facebook decides who sees you.
- Opening hours. Wrong hours cost you actual customers.
- Phone and address. Make them match what's on your website and your Google listing, character for character.
- Website link. Astonishing how often this is missing or points somewhere dead.
- The description itself. Say what you do and who for. Not your mission statement.

Go and look at yours now. Bet there's at least one gap.

Tomorrow: what to actually post, when your head's empty.

I'm going to give you ten tips for your Facebook Business page over ten days, starting today. Make sure you're following...
14/09/2026

I'm going to give you ten tips for your Facebook Business page over ten days, starting today. Make sure you're following so you see them all.

Back to Basics #1: Your Page is not your profile.

I still see it every week. A business run entirely from someone's personal Facebook profile. Friend requests instead of followers. Birthday photos next to price lists.

Here's why it's costing you:

Profiles cap at 5,000 friends. Pages have no follower limit.
No scheduling. Meta Business Suite is Page-only.
No advertising. You need a Page to run ads at all.
You won't show up in local business search.
And it breaks Facebook's terms. Profiles used to represent a business can be removed without warning.

If that's you, switching doesn't mean starting from zero. Check Meta's current guidance on moving from a profile to a Page before you do anything else.

Tomorrow: the About section fields almost everyone leaves half-empty.

Address

Parker House, Mansfield Road
Derby
DE214SZ

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+441332899409

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