Donna Hall Cleaning Business Coach & Trainer

Donna Hall Cleaning Business Coach & Trainer Helping cleaning business owners make more money reduce stress and create more freedom, so they can build a business they love.
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People are winning every day in The Cleaning Business Club. Why? They have the support, back up, resources and training ...
29/08/2026

People are winning every day in The Cleaning Business Club. Why? They have the support, back up, resources and training to grow a successful business. No more guessing in silence. Seen a win you would love to be yours? Come across and join us. Comment or DM or click link in bio.

Sometimes the voices in your head are bloody convincing.“If I put my prices up, everyone will leave.”“They’ll think I’m ...
29/08/2026

Sometimes the voices in your head are bloody convincing.

“If I put my prices up, everyone will leave.”

“They’ll think I’m too expensive.”

“I’ll lose all my clients.”

So you don’t do it.

Not because you know what will happen.

Because you’re frightened of what might happen.

Someone in the Cleaning Business Club recently raised their prices.

They had 120 clients.

4 left.

116 stayed.

Did they lose some clients? Yes.

Did the disaster they’d imagined happen? No.

And I think there’s a much bigger business lesson in that.

We tell ourselves stories and then start treating them like facts.

Sometimes you have to do the brave thing and collect the evidence.

So what are you currently telling yourself will happen in your business…

that you don’t actually know to be true?

What if the job you’re waiting for isn’t actually the opportunity?What if the opportunity is building something yourself...
28/08/2026

What if the job you’re waiting for isn’t actually the opportunity?

What if the opportunity is building something yourself?

I know a cleaning business probably isn’t what most people imagine when they finish university.

And I get it.

But I think we seriously underestimate what can be built in this industry.

You can start small.

You can start with relatively little.

You can get your first customers and earn while you’re still learning.

And yes, in the beginning you’ll probably be doing the cleaning yourself.

That’s the graft bit.

But the goal doesn’t have to be to stay there.

You learn to price.

You learn to sell.

You get recurring customers.

You employ your first person.

Then another.

You build systems.

You learn to lead.

And somewhere along the way, you realise you’re not just cleaning anymore.

You’re building a company.

I wish more young people were shown this as a genuine career option.

So I’m curious…

If you’ve finished university, you’re not sure what comes next and this has made you think “maybe…”

DM me START.

I’m exploring something. 👀

A profitable cleaning business can be incredibly busy and still have very little money left in the bank.More revenue fee...
28/08/2026

A profitable cleaning business can be incredibly busy and still have very little money left in the bank.
More revenue feels like progress, especially when the diary is full and the team is working flat out. But if each job barely covers the wages, products, travel, equipment and management time involved, taking on more work can create more stress without improving your finances.
Profit-first pricing starts with knowing what the work genuinely costs your cleaning business to deliver.
That includes the obvious expenses, such as wages and products, but also holiday pay, National Insurance, insurance, training, travel and the time you spend managing the job. You then need to include the profit the job should produce rather than hoping something will be left over.
And once you’ve won the contract, check what’s actually happening. If you priced for ten hours but the team regularly needs twelve, that job may be quietly eating your margin every week.
Busy can fool you. Your turnover might look impressive while your bank account tells a very different story.
Save this for your next cleaning business pricing review so you can charge for real costs and build genuine profit.

27/08/2026

Share an emoji below expressing how your business is going right now

On 10th September me and Den are speaking at Ideas Fest.And we’re talking about crime scene cleaning and business.I mean...
27/08/2026

On 10th September me and Den are speaking at Ideas Fest.

And we’re talking about crime scene cleaning and business.

I mean… of course we are 😂

When we started the cleaning business, crime scene cleaning definitely wasn’t part of the plan.

Neither was standing on stages talking about business.

But here we are.

And actually the two things have a LOT more in common than you would think.

Our talk is called What Crime Scene Cleaning Taught Us About Business.

I’m not telling you what it taught us yet because that would ruin the bloody talk 😂

But I have realised I’ve barely actually told anyone we’re doing it.

So here I am. Telling you.

If you’re going to Ideas Fest, come and see us.

I genuinely cannot wait to do this one.

Crime scene cleaning. Business. Me and Den on a stage.

What could possibly go wrong 😂

You do not need to become a full-service company overnight.And please don’t add a service just because someone online sa...
26/08/2026

You do not need to become a full-service company overnight.

And please don’t add a service just because someone online says it makes loads of money.

Start closer to home:

What do your existing clients ask for?
What problems do you already understand?
What could you deliver brilliantly—or partner with someone trusted to deliver?
What would genuinely fit the business and life you want to build?

Specialist work can raise your average job value, create referrals and help you stand out. But it has to be aligned, not another exhausting thing you bolt onto an already full plate.

What service have you thought about adding?

Want to make more money in your cleaning business?Your first thought might be:“I need more clients.”But do you?Before yo...
26/08/2026

Want to make more money in your cleaning business?

Your first thought might be:

“I need more clients.”

But do you?

Before you go chasing more enquiries, spending more on marketing and squeezing even more work into an already busy week… look at what you’ve already got.

When did you last review your prices?

Which jobs are actually profitable?

Which clients are still paying prices you set two years ago?

Where has the scope crept but the price stayed exactly the same?

Because more clients won’t fix an underpriced business.

Sometimes they just give you MORE underpriced work. 😂

Growth isn’t always about adding more.

Sometimes it’s about being brave enough to look at the numbers, put your prices up where they need to go, stop giving away the extras and make the work you already have more profitable.

Then go and get more clients.

More money. Less burnout. Better business. ❤️

The first time a client complains about a clean it can feel MASSIVE.😳 They’re unhappy.😳 My cleaner is going to be upset....
25/08/2026

The first time a client complains about a clean it can feel MASSIVE.

😳 They’re unhappy.
😳 My cleaner is going to be upset.
😳 What if they leave?
😳 What if they tell everyone?

Stop.

A complaint is information.

Listen to the client.
Get the facts.
Check the photos/job notes.
Speak to your team.
Then decide what actually needs to happen.

Sometimes you’ve got something wrong and you need to put it right.

Sometimes there’s been a misunderstanding.

Sometimes what the client expected wasn’t actually what they booked.

But you can’t know which until you investigate.

The goal isn’t to build a cleaning business that never gets a complaint.

It’s to build one that knows exactly what to do when one comes in.

Do you have a complaints process — or does every complaint still feel like an emergency?

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25 Vernon Place
Dunstable
LU54EX

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