Aquila Insight

27/03/2017

Head of analytics, Matt Hollingsworth discusses ways to understand and improve customer journey such as owning direct conversations with consumers, aligning with new legislations and streamline your data in the same place. https://goo.gl/WpL4WX

The customer journey has become increasingly more complex over the past decade. In part, this is due to the impact of digital and the numerous channels now available to find that ultimate product, service, experience or simply socialise. But what effect has this ‘evolution’ had on your understanding...

14/03/2017

Amanda shares her views on becoming a Data Specialist http://www.aquilainsight.com/blog/data-specialist-q/

To gain more insight into being a Data Specialist, we spoke with Amanda Spencer, an analyst manager at Aquila Insight. Spencer spoke at length about challenges, skills and rewards of working in this position. Our Q & A sessions with Spencer appears below. What are some of the core duties performed b...

21/02/2017

The customer journey has become increasingly more complex over the past decade, so what effect has this ‘evolution’ had on our understanding of the customer? Aquila Insight’s head of analytics, Matt Hollingsworth, explores how brands can find hidden gems in their data to better understand the customer journey https://goo.gl/AU7qwr

Aquila Insight’s head of analytics, Matt Hollingsworth, explores how brands can find hidden gems in their data to better understand the customer journey. The customer journey has become increasingly more complex over the past decade. In part this is due to the impact of digital and the numerous chan...

06/02/2017

Inspirational Woman: Amanda Spencer – Analytics Manager for Aquila Insight
http://www.aquilainsight.com/blog/inspirational-woman-amanda-spencer-analytics-manager-aquila-insight/

Amanda Spencer is an analytics manager, running an onsite analytics team for one of the companies largest clients, delivering solutions, consultancy and support to stakeholders globally. Tell us a bit about yourself, background and your current role The first experience I had in data analytics was d...

26/01/2017

We're going to Scotland's largest data
talent showcase, are you? Early bird tickets
end on Friday!
datatalentscotland.com

10/01/2017

Would you like to be part of our team? Have you got what it takes? http://www.aquilainsight.com/careers/

20/12/2016

Values and Mojo – our news from the second half of 2016
http://www.aquilainsight.com/blog/values-mojo-news-second-half-2016/

The second half of 2016 has been interesting and exciting time for Aquila Insight! Read on to hear all our exciting news. We had a fantastic time our birthday barbeque on the soaking streets of Edinburgh during the Fringe Festival. It was a great (despite the poor weather) to meet all the new faces…

19/12/2016

Aquila Insight’s CTO, Dr Jonathan Forbes looks back on the use of big data in 2016 and makes predictions for its use in 2017, including cloud technology, spot storage and real-time streaming. Read his thoughts https://goo.gl/yWW0IH

19/12/2016

Retrospectives and predictions for 2017 - Jonathan Forbes takes a look back at business tech in 2016, and where it’s heading in 2017 (ITProPortal)

http://www.aquilainsight.com/blog/retrospectives-predictions-2017/

05/12/2016

The marketers’ choice: above the line or below the line http://www.aquilainsight.com/blog/marketers-choice-line-line/

The Brexit shock at the end of June left many companies reeling and unsure of making advertising and marketing investments. It is said in times of recession and uncertainty that businesses tend to focus their budgets below the line, looking to drive revenue through retention of customers and robust…

01/12/2016

The feedback loop of success…

Aquila Insight was recently awarded Deloitte’s prestigious Fast 50 growing companies award; we placed 12th, which is a great honour for such a young company.....

http://www.aquilainsight.com/blog/feedback-loop-success/

Aquila Insight was recently awarded Deloitte’s prestigious Fast 50 growing companies award; we placed 12th, which is a great honour for such a young company. In four short years, we’ve grown from working at a kitchen table to having offices in Edinburgh, Derby, London, and Sydney (New York in progre...