Lizi Jackson - Your Business: Upgraded

Lizi Jackson - Your Business: Upgraded Your Business: Upgraded. Strategic partnership to turn your business potential into your reality.

You can be the best in your industry and have an amazing business strategy all planned out, but without the confidence to implement it and shout about your skills, it’s worthless. That’s why my approach to business success is unique… because I believe every business success story – including mine – is underpinned by confidence and courage. I’m Confidence Expert Lizi Jackson-Barrett - a qualified c

oach, a bestselling author and a TEDx speaker. I struggled with a lifetime of self-doubt and negative body image before losing my hair at forty and learning what it truly means to love myself and show up in the world with genuine confidence and self-belief. My confidence-building advice has been in Marie Claire, Good Housekeeping, HuffPost, Psychologies and many other publications. But more important than that are the results I achieve with my clients. I am deeply proud of my 100% success rate in positively transforming the way women in business see themselves, and I've helped them go on to use their new-found self-belief to achieve business goals they hadn't even let themselves dream of before they met me. I’m also a passionate believer in the power of women coming together to support each other, grow together and create incredible change for good.

Three months on from unveiling a complete business rebrand, it's time for me to be honest about what was really behind i...
21/01/2026

Three months on from unveiling a complete business rebrand, it's time for me to be honest about what was really behind it... 🫣

I'd positioned myself around confidence growth for eight years and had become known as the go-to person for all-things confidence. I'd helped hundreds of business owners become richer and happier by making them more confident.

But something stopped working. I lost the enthusiasm. I stopped feeling excited. Which led to me showing up less. Which led to fewer clients. Which led to finding myself in the miserable position of trying to maintain the outward image of "successful entrepreneur who's totally crushing it" whilst ignoring internal self-doubt-bordering-on-existential-crisis.

Until finally I saw what had gone wrong.

Eight years earlier my positioning was perfect for who I wanted to help - early-stage sole traders who needed the confidence to charge their worth and show up as the face of their business. Over time my results, credibility, fees, clients and track record grew. But my business model, offers and positioning hadn't followed the same trajectory.

I'd outgrown my own business.

Through conversations with the brilliant Shari Teigman I found answers. The clients I work with now are not new to business. They're experienced, highly capable, well respected and ambitious. They know there's more to come, and they're frustrated that it's felt just out of reach for too long. They know there's a bottleneck in their business. And they suspect it might be them.

They're not looking for confidence. They're looking for upgrades. They're looking for someone who can show them what's getting in their way and help them make exactly the right tweaks: someone who can join the dots and bring them a genuinely game-changing combination of mindset coaching, business strategy and pure intuition.

Behind the scenes that's what I was already delivering. It was time to own it. And that's how Your Business: Upgraded was born.

I don't think it's a coincidence that to get to this point, I had to go through the same fears, frustration, anxieties and hope as my clients do. Because it means I get it. I know what it looks like - what it *feels* like - when your business hasn't caught up with who you've become.

Yesterday I spent a brilliant day with GwenGreen Creative Business Services mapping out the processes that live within my business. Seeing it all laid out like this showed me where the upgrade opportunities are. It also made me realise exactly how far I've come. This photo represents MY Business: Upgraded... a business that's caught up with me.

I'm ready to Go Big. And I'm taking you with me.

I always find this time of year a bit strange in the online business world. Suddenly everyone is shouting about their Bl...
20/11/2025

I always find this time of year a bit strange in the online business world. Suddenly everyone is shouting about their Black Friday deals, slashing prices, bundling things together, and trying to convince you that this is the moment you absolutely must buy whatever they’re selling.

Sometimes I've been part of the noise. This year I don't want to be.

So I *am* still doing something for Black Friday but it’s not your usual discount code or digital free-for-all. It’s something far more meaningful, because it’s tied directly to the heart of what I do now.

Next week, I’m opening a Black Friday opportunity for just two people to bag a genuinely significant reduction when they work with me in my high-level one-to-one container, the Upgrade Partnership.

Because this year I'm not trying to shift seats or push a quick sale. The way I work has changed. I go deep. There's no more superficial one-offs. And so I'm inviting two people to join me on an exciting adventure as we make serious, intentional, permanent upgrades to how they run, lead and grow their business.

It won’t be first come first served. It won’t be a panic-and-click situation. Anyone interested will send in an expression of interest, I’ll invite the right people into a conversation, and I’ll offer the partnership to the two people who I know will get the most out of it.

If you’ve been thinking that you want next year to look and feel different and you want proper strategic support rather than trying to wing it alone, this might be something to keep an eye on.

Let me know if you want to be tagged in the comments as I explain more over the next few days.

I've been talking a lot lately about the importance of filling your business with the *right* people. Whether they're cl...
14/11/2025

I've been talking a lot lately about the importance of filling your business with the *right* people. Whether they're clients, colleagues or other connections - when you spend time with people who inspire and lift you, everything feels easier.

When I joined ONLE Networking and met its co-founder Kelly West, I knew instantly she was one of those people. Then I met the other co-founder James West and decided he needed to be part of my world too. They've worked together to create the type of networking that I love - the kind that's based purely on authentic, genuine connection.

So when James invited me onto ONLE Talks to share my story, tips and insights with the whole network, I was there quicker than you can say "send me your Zoom link"!

I've just spent a lovely half hour chatting to James about why so many business owners have the wrong idea about confidence, and about how we can use it strategically to upgrade our businesses in the most perfectly imperfect of ways.

I'm staying quiet about the rest of it - fellow ONLE members will just have to wait until it goes out in February! But on the plus side, if you're not an ONLE member yet you've got until February to join if you want to see it 😀

Thanks so much James. Very glad to have you, Kelly, and the whole ONLE community in my world.

At the wonderful Sisterhood in Session Live yesterday, I got to hang out with gorgeous humans like Anna and Lynsey. They...
07/11/2025

At the wonderful Sisterhood in Session Live yesterday, I got to hang out with gorgeous humans like Anna and Lynsey. They've both been my clients They're also my friends.

As I chatted to them Janaina joined us - a brand new client about to start working with me (I can't wait!)

I joked to Janaina: "It's not unusual for my clients to become my friends - be warned!" But then I realised it wasn't actually a joke - it was the truth.

A couple of years ago I had difficult experiences with two different clients, and this make me decide to only work with people I like. After all, when you run your own business you shouldn't have to spend time dealing with people who drain you.

That decision - the choice to upgrade my clients - changed everything. Upgrading your clients can take many forms. The fact my client upgrade led to new friends too is just a massive bonus.

05/11/2025

When I talk about having the courage to make business decisions that you feel great about - that could mean raising your visibility, getting brave with your pricing structure, distancing yourself from negative influences, or pitching to your fantasy clients.

It could also mean getting business cards printed on velvet-feel card with a shiny logo, because you're neurodivergent and just want cards that you love to stroke.

I graduated with a coaching PGDip in June 2017 and started my coaching business a couple of months later. In the eight y...
04/11/2025

I graduated with a coaching PGDip in June 2017 and started my coaching business a couple of months later. In the eight years since then, how many prospective clients do you think have asked about my qualifications?

Two.

I've coached hundreds of people in that time, and only two stopped to check I'm actually qualified to go rummaging around in their brains. People trust me with deeply personal and difficult stories, and I could do so much harm without the right training. That's scary.

Qualifications aren't everything. It's important to find a coach that you like; one with a proven track record; one who gets you and respects you. But while you're looking for all those things, take a minute to ask where and how they trained too. And if they can't answer clearly... keep looking.

I’ll never forget the first time I was interviewed live on ITV’s lunchtime news.Nina Hossain introduced me as a “confide...
04/11/2025

I’ll never forget the first time I was interviewed live on ITV’s lunchtime news.

Nina Hossain introduced me as a “confidence expert” and asked me to speak about body confidence, live, in front of an audience of millions.

That interview came about thanks to a very intentional choice to be seen. I was working hard to build my business through increased visibility... and I made this interview happen.

And as I'd hoped, it led to so much more: credibility, new clients, national recognition, and the kind of reputation you can’t fake.

For you, upgrading your visibility might look completely different.
It might be finally pitching yourself for a podcast interview.
Or showing your face on camera for the first time in months.
Or being more visible in your industry by speaking at events, sharing your perspective, or reconnecting with your network.

It doesn't matter *how* you upgrade your visibility. What matters is knowing you *can*.

Visibility is just one of eight areas we explore inside the 90-Day Upgrade Plan. We'll take a proper look at all eight and uncover where the biggest opportunities lie for your next level of success.

And we'll give you a clear road map to get you there.

Whether I'm teaching you exactly how I've got my business into the media so many times, or helping you build the confidence to go live on Instagram every day - I'll be making sure you know *exactly* what you need to do next.

If you’re ready to see your business through a more strategic lens, and start acting on what’s really possible for you - the 90-Day Upgrade Plan will show you exactly where to start.

Give me a shout if you want to know more.

Let’s talk about the kind of upgrade that actually fits you - not what anyone else says you should want.Because you didn...
03/11/2025

Let’s talk about the kind of upgrade that actually fits you - not what anyone else says you should want.

Because you didn’t build your business just to follow someone else’s rulebook, right?

You built it to have freedom. To do meaningful work. To make great money on your terms. But somewhere along the way, it probably got a bit… muddier.

You’re still showing up. Still doing the work. But now you’re also overthinking, second-guessing, winging it more than you’d like to admit. You’ve grown, but your business hasn’t quite caught up. Not in the ways that matter.

That’s why I created the 90-Day Upgrade Plan.

It’s not a course, not a group, not a one-off session you forget about next week.
It’s a fully personalised, high-level plan written for you and with you.

Not just going for the easy wins, but the real opportunities.
Not just what to do, but in what order.
Not just ideas, but clear priorities.
And most importantly - not based on what someone else would do, but what actually fits you.

From the moment you begin, you’re stepping into the certainty of change. And by the end of the 90 days, your business will already feel upgraded - because you’ll have taken real action on what matters most.

This isn’t a blank slate or a total overhaul. It’s your business - but clearer, more profitable, and running more smoothly than ever. It’s your potential, delivered.

If that sounds like something you’ve been needing, drop me a message or leave a comment and I’ll send you the details.

Let’s get your business upgraded.

For many years I called myself a Confidence Coach - and confidence will always be central to what I do. But I realised i...
03/11/2025

For many years I called myself a Confidence Coach - and confidence will always be central to what I do.

But I realised it's not the end product when we work together. It's a tool I help you build, and then I show you how to use it to create the kind of upgrades in your business you never knew were possible.

What *would* you do differently in your business if you were more confident?

When I work with you to upgrade your business, we look at every angle to find the upgrade opportunities. That will often...
28/10/2025

When I work with you to upgrade your business, we look at every angle to find the upgrade opportunities. That will often include your pricing, your visibility, your messaging, your confidence...
.. and it will also include your circle. We'll look at who's in your network; who your friends are (in and out of business); who you spend time with. And we'll look at whether upgrades are needed.

That might sound mercenary, but it's not. When I talk about upgrading your circle I don't mean: "Only hang out with rich, influential people." I mean "Surround yourself with people who lift you; who have your back; who you know you can trust. Surround yourself with the people who say all the good things about you when you're not in the room."

When I met Tessy and she generously welcomed me into her community and extended her friendship to me, my circle was instantly upgraded. If you know who Tessy is, you'd be forgiven for misjudging me on that comment. But I'm not referring to the fact she's a former Princess, or that her community includes women I've admired from afar for years. I'm talking about the way Tessy embodies kindness and integrity; and the way she effortlessly lifts others while on her own incredible journey. I'm talking about the way it's impossible to not feel inspired and empowered when you're around her; and the way she opens doors for others - for no other reason than the fact that she can.

Happy 40th birthday tessy_from_luxembourg. Thank you for your friendship; and for everything you do for others. My world - and my business - are better for knowing you.

I love building tiny houses, and they all start life as a kit with a detailed instruction book that I follow step by ste...
26/10/2025

I love building tiny houses, and they all start life as a kit with a detailed instruction book that I follow step by step.

I’m a creative person. I could probably make something I love without a kit - if I watched tutorials, gathered materials, experimented with techniques. But TBH I don’t want to waste hours wondering if I’m doing it in the right order, or spend weeks redoing steps that could have been clear from the start.

It’s not that I don’t want to enjoy the process... I just don’t want to still be making the same tiny house six months later. Sometimes you just want an instruction book - someone to say, “First do this. Then do this.”

That’s exactly how I felt when I knew to my core that my business was ready for its next level. I wanted someone to show me the steps to take.

And I know I’m not the only one. You feel the same, right? When your business is overdue for an upgrade, you don’t want to be sitting here this time next year still talking about it. You want a clear plan that shows you exactly what to do next - so you can actually get there.

Well… I’ve got something brand new for you, and you’re going to love it!

It’s your 90-Day Upgrade Plan.

You'll receive a completely personalised roadmap that shows you the upgrade opportunities already sitting in your business - including a few you probably haven’t spotted yet. Your bespoke plan hands you the precise steps to take over the next 14, 30 and 90 days; highlights the gaps holding you back; and gives you smart, strategic fixes to close them.

Increased revenue
Improved efficiency
Stronger leadership
Enhanced visibility
Clearer offerings

There are SO many upgrade opportunities in your business right now. You can't tell me you're not excited to see what your plan brings to the table? I'M excited, and it's not even my business we're talking about here!

You'll hear me speaking about Your Business: Upgraded a lot. But wouldn’t it be nice to stop talking about upgrading your business for a bit... and actually see it happen?

Comment UPGRADE ME if you want the details!

Most business owners are great at setting goals.But the truth is, a lot of those goals are designed for comfort, not gro...
23/10/2025

Most business owners are great at setting goals.

But the truth is, a lot of those goals are designed for comfort, not growth.

We pick things that sound ambitious, but deep down, we already know how to get there. So we tick the box, hit the target, and call it progress - even when we know we’re capable of more.

Real progress happens when your goals ask more of you than your current habits, mindset and systems can deliver. When they stretch you just enough to bring out the next version of you - the one you know you’re ready to become.

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