26/08/2026
I’ve been thinking about why so many lovely, perfectly capable wellbeing practitioners get a bit squirmy about selling. Because we’re usually absolutely fine talking about the thing we love doing!
Ask a yoga teacher about yoga and you could lose an afternoon. 😂 The same goes for therapists, coaches, massage therapists, reflexologists and all the rest of us.
The awkwardness tends to arrive when the conversation changes from:
“This is what I do…”
to:
“Would you like to work with me?”
Suddenly we worry that we’re being pushy. Or that they’ll think we only started the conversation because we wanted their money. So we wait for them to ask, drop increasingly enormous hints or simply say nothing at all. And I think that’s where we’ve got sales slightly muddled up.
Offering someone something that could genuinely help them isn’t the same as trying to convince them to buy it. They can say no. You can survive that. 😁 and they might even say yes.
I’m going to be talking about this quite a lot over the next few weeks because I’m bringing back my free Selling Without the Ick workshop on 22nd September. But in the meantime, I’m curious…
Which bit makes you most uncomfortable – talking about your price or actually asking someone if they’d like to book?
