27/04/2026
A fundraising strategy should be more than a document that sits on a shelf.
It should help shape decisions, clarify priorities, and make sure time and effort are focused where they matter most.
The strongest strategies are realistic, practical, and built with support across the organisation, helping fundraising work in practice, not just on paper.
We’ve shared some of the key things that make the difference between a strategy that looks good and one that actually works.
Read the full post here: https://orchardfundraising.co.uk/effective-fundraising-strategy/