Business BFF

Business BFF Making content + emails simpler for small business owners so your dream clients can find you, love you + buy from you

MailerLite is changing its free plan AGAIN.From 1 July, free accounts are capped at 250 subscribers (down from 500) and ...
01/07/2026

MailerLite is changing its free plan AGAIN.

From 1 July, free accounts are capped at 250 subscribers (down from 500) and 2,500 emails a month. But you are getting access to some previously paid-for features too.

If you’re affected, it’s worth taking a moment to decide what’s right for your business before you start paying or moving somewhere new.

Swipe through to figure out whether you should stay or go ➡️

Comment STAY if you’re hovering near 250 subscribers and want a trick that can keep you on the free plan for longer.

Comment MOVE if you’re ready to switch and want some guidance.

Your emails aren’t going to sort themselves. 👀I’m Jen. Email Marketing Strategist. I’ve spent over 16 years in marketing...
18/05/2026

Your emails aren’t going to sort themselves. 👀

I’m Jen. Email Marketing Strategist. I’ve spent over 16 years in marketing and now spend my days helping small business owners get their emails working properly — and I love every nerdy second of it.

Whether you need a think and a plan, one specific thing sorted, your whole setup built from scratch, or someone to just handle it every month, there’s a way to work together that fits where you are right now.

Swipe to find yours. 👉

Know what you need? DM me and let’s get started. Not sure? DM me anyway — I’ll point you in the right direction. No hard sell, just an honest conversation.

Jen 💌

PS. Prices are in my stories.

3 years in business! Swipe to see the lessons I’ve learned and what I’m taking into year four.👉 What’s your biggest less...
11/05/2026

3 years in business!

Swipe to see the lessons I’ve learned and what I’m taking into year four.

👉 What’s your biggest lesson from running your own business so far?

Jen x

23/02/2026

You had a newsletter. Life got busy. And now getting back to it feels way more awkward than it probably should.

Sound familiar? 🙋‍♀️

I made this for you. She’s Back is a free 3-email comeback plan with three plug-and-play templates to get you back in your subscribers’ inboxes with confidence.

No grovelling. No big announcements. Just three emails, in the right order.

Comment SHE’S BACK below and I’ll send it straight to your DMs 💌

23/02/2026

Got a newsletter you’ve been ghosting? You’re not alone.

I hear this all the time from service-based biz owners. And getting started again can feel... awkward.

So here’s three plug-and-play email templates to rebuild trust with your subscribers and get your newsletter moving again.

No grovelling. No big announcements. Just three emails, in the right order.

Comment SHE’S BACK and I’ll send it straight to your DMs 💌

____________________________________________

If we’ve not met, hey! 👋 I’m Jen Tibbits, marketing strategist and complete email nerd. And I’m obsessed with helping ambitious women build email lists they actually use, with the strategy to turn them into sales.

So if this sounds like what you need, hit follow ❤️

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Godalming

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