Your Brand Lab.

28/09/2026

Midlands Marketing Awards 2026 🏆

Whilst we didn’t come away with a win it was an honour to be up against some incredible finalists. What an amazing night to celebrate our industry with so many other talented agencies, marketers and creatives. 🙌🤍

23/09/2026

Three upcoming talks, three different conversations but one common theme…….

Let’s stop doing things just because we think we should, through fear and comparison.

Coffee and Connection | Networking & Events 29th September, Cinco Lounge, Grantham
Business Lincolnshire 30th September, Online
TEDxGrantham 10th October, Kings School, Grantham

14/09/2026

Different chapters. Different energy. Still completely Hattie.

And that’s exactly how it should be.

We’ve worked with Hattie across multiple stages of her business, from the early Recognise. Claim. Create. days of OMFG Life, through to planning and creating content around her pregnancy, and now into HML. Hot Mum Life.

And none of it has been accidental.

Hattie is very clear on what she wants, when she wants it and where she’s going next.

So we don’t just turn up and take some pretty pictures.

We look at the bigger picture.

What’s happening in the business?
What’s coming next?
What needs to be communicated?
What does this chapter need to feel like?
And how do we make the visuals work hard enough to support it?

Sometimes that means building the foundations.

Sometimes it means quietly hiding a pregnancy until the time is right.

Sometimes it means making the pregnancy the story.

And sometimes it means stepping into a completely new era with a coffee in one hand, a baby in the other and absolutely no intention of toning it down.

That’s intentional brand evolution.

Not ripping everything up every five minutes.

Not chasing whatever aesthetic is having a moment on Instagram.

And definitely not trying to make the version of your business from three years ago fit where you are now.

It’s understanding that your brand should move with you.

Because as your business grows, your story changes.

Your offers change.
Your audience changes.
Your ambitions change.

And the visuals supporting all of that need to change too.

That’s where we come in.

We help you recognise what’s changing, craft what comes next and create the visuals to bring it to life.

Because your brand isn’t a finished product.

It’s part of the journey 🤍

12/09/2026

Because why just have one in your corner?

24/08/2026

Maybe we’re just a little tired of marketing advice that sounds good…

…but tells you absolutely nothing about your actual business.

“Be more visible” is not a strategy.

And “post more” isn’t a plan.

Sorry.

🙂

Tell us the marketing advice you’re completely over hearing ⬇️

19/08/2026

What is the cost of shouting in the wrong places?

We’ve been talking about this a lot while planning our September workshop. Marketing activity can quietly become one of those things that takes up a huge amount of time without you really noticing how much you’re putting into it.

A few hours creating content. Another evening trying to get AI to make something actually sound like you. A networking event here, another social platform there. Maybe you’ve paid for some marketing support or advertising too.

Then you look at the enquiries coming in and think… surely there should be more than this.

That’s the bit we want to tackle with Shouting in the Wrong Places.

On 15 September, we’re bringing a small group of business owners together for four hours to step away from the constant pressure to “do more marketing” and properly look at what is happening in your business.

Where are your customers actually paying attention?
What are you saying to them?
Are you giving them a reason to choose you?
Are your marketing and PR working together?
And where are you putting time and money that could be better spent elsewhere?

You’ll work through your own business with us and leave with a clear 90-day plan, rather than another notebook full of things you should probably get around to doing.

Four hours could save you months of doing marketing that isn’t moving the business forward.

Tuesday 15 September | 10am–2pm | Grantham

We’ve kept the group small so we can actually get into the detail of your business.

If your marketing feels like it’s taking more than it’s giving back, come and work out what needs to change.

Book your place:

A practical marketing and PR workshop for businesses that are tired of wasting time, money and energy on visibility that is not converting.

17/08/2026

Coming soon 👀

15/08/2026

The woman behind the brand.

20 years in sales and marketing, several different career chapters, and a lot of lessons about what actually makes a business grow.

This is the bit you don’t usually see behind the brand.

It started with sales, lead generation and learning how businesses actually win customers.

Long before I was talking about brand strategy, I was learning the commercial side of business.

How to find the right people. How to start conversations. How to turn attention into opportunity.

That experience has shaped everything I do now, it’s also when I first started taking an interest in photography.

Then came the corporate years.

Huge targets, campaigns, events, exhibitions, senior stakeholders. and big rooms with big expectations.

It taught me how to operate commercially, think strategically and understand that marketing is only valuable when it contributes to the bigger picture.

Then came the corporate years.
Meanwhile I was building something of my own.

I was studying around work; having a strong commercial mind was really important to me.

Freelancing became a business, in plenty of different fonts and flavours at first.

That ultimately became Your Brand Lab.

Then came Your Content Lab, Your Social Lab, collaborations including YourBrandLab x Shh PR, events, workshops, speaking, awards and a much bigger vision for what this could become.

And that’s where the pieces started to make sense.

20 years in sales and marketing. 100+ businesses. Millions £££ generated. Millions reached. And somehow, this is only the beginning.

I’ve worked across a lot of industries, in a lot of different roles and in a lot of different environments.

I’ve worked in sales, lead generation, marketing, events, corporate, freelancing and now, business ownership. I’ve worked with tiny businesses figuring out where to start and organisations with huge targets, budgets and audiences.

And somewhere along the way, I realised something.

Businesses don’t need more marketing for the sake of doing more marketing.

They need the right things working together.

That’s why I created Your Brand Lab.

Not as another agency offering a list of disconnected services, but as an

14/08/2026

It’s finally Friday…….

14/08/2026

Your business has grown. Has your marketing?

Because what worked when you were starting out probably isn’t what you need now.

As your business grows, your marketing needs to grow with it. Your positioning changes. Your audience evolves. Your goals get bigger. And suddenly the DIY approach, disconnected suppliers and marketing-by-momentum start costing you more than they’re worth.

That’s where we come in.

Your Brand Lab is a strategic marketing agency for businesses that have outgrown doing their marketing in bits and pieces.

We look at the bigger picture first, then bring together the strategy, creative and digital activity your business actually needs.

That could mean refining your brand positioning, creating content that gives you something worth saying, rebuilding your website, improving your SEO, managing your social, launching campaigns or providing the strategic direction your existing marketing team needs.

The point isn’t to do more marketing.

It’s to make your marketing work better.

And unlike agencies that sell you a list of disconnected services, we look at how everything works together, because your website shouldn’t be working against your social, your content shouldn’t be disconnected from your strategy and your campaigns shouldn’t exist in a vacuum.

One business. One clear direction. Marketing that works as one.

If your business has moved on but your marketing hasn’t, let’s talk.

Book your discovery call via the link in our bio.