18/05/2026
Ways to WOW x Dr Rez Dental 🦷
Over the last 6 months, we’ve been working closely with Rez and the team to build something most dental practices never attempt: a fully designed brand experience operating system from the first phone call, brand comms, in practice experience and after treatment.
Today was about bringing that to life with the whole team which included leadership, receptionists, clinicians, dentists and patient experience leads.
Dr. Rez has already been nominated as the best dental practice in the UK. Phase 2 of our project is now helping them install the new operating system to transform, culture, performance and experience.
What we’ve delivered so far:
🟣 Brand Experience Bible - Standard of service guide
installed across the business.
🟣 Brand Identity Rebrand - Concept development, CGIs, New
logo, visual identity and guidelines.
🟣 Human Driven Patient & Employee Journey Design - Every
touchpoint mapped pre, during and post visit.
🟣 Patient Experience Training Days - Full team training days
aligned on Rez & WOW standards.
🟣 Brand Storytelling Campaign - Launched with a 40%
increase in conversions.
🟣 WOW Operating System - Monthly strategy sessions and
experience audits installed to systemise the business.
If you’re not WOWing, you’re not winning🥇