Unify Brand Partnerships

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Unify Brand Partnerships

Unify Brand Partnerships are a sport, outdoor, and lifestyle fashion agency with a diverse and impressive portfolio of leading global brands.

We are one of the top multi-category brand and distribution specialists.

17/04/2026

launched the new Cadi style in March and it’s been great to get it out on the trails where it really belongs.

We’ve hosted a series of demo runs with some of our fantastic retail partners, in Kendal, , and .store in Abergavenny, giving runners the chance to put the Cadi through its paces in real conditions.

The response to the new style has been really strong from those taking part, and it’s been great to see that momentum carry through into sales following the events.

There’s nothing better than seeing people experience the shoe exactly as it was designed to be used. Huge thanks to everyone who joined the runs and to our retail partners for helping bring these events to life.

More to come 🏃‍♂️👟

08/03/2026

We’re proud to celebrate the incredible women who make a difference across our business every single day.

From our sales team out on the road supporting our valued retailers, to the talented teams in finance, sales support, marketing and e-commerce who bring creativity, strategy and dedication to everything they do.

While days like today give us an opportunity to pause and recognise their achievements, their impact is felt all year round. The women we work alongside inspire us, lead with confidence and continue to push boundaries, helping shape the future of our industry through resilience, innovation and passion.

Thank you for everything you do! 👏

23/02/2026

We’re thrilled to welcome Joanna Traverse to the team as our new Finance & Logistics Assistant! 🙌✨

Joanna brings a wealth of experience from the outdoors industry, having worked with brands like Go Ape and Finisterre. From organising ecological surveys to honing her customer service skills over 5 years, Joanna knows the value of attention to detail and she’s ready to bring that expertise to Unify.

As a Swansea University Zoology graduate, Joanna has always had a love for the natural world. When she’s not working, you’ll find her chasing adventure through bouldering, surfing, hiking, or just exploring somewhere new. She also loves capturing her journeys through photography and video, keeping up with all things sports, and diving into outdoor books. 📖⛰️

Welcome to Unify, Joanna! 👋

31/01/2026

We’re all set for this year’s National Running Show! 👟

We’ll be showcasing our latest product collections, and hosting a range of competitions. Here's what's in store on each stand:

Stand K12
Discover our new Feetures UK collection and enter our competition for a chance to win a year’s supply of Feetures socks. You can also experience the feel of true barefoot comfort by trying our minimalist shoes from Xero Shoes UK.

Stand J20
Take a look at the latest Nevos 4 and Solo 2 collection from True Motion UK and learn more about the U-TECH used in each design. And get an exclusive first look at Cadi, the latest release from Nnormal.

Stand L20
Stop by Jason Markk, where complimentary shoe cleaning will be available throughout the show. You’ll also have the opportunity to enter their competition to win a Jason Markk bundle and a pair of NNormal shoes.

We have a busy weekend ahead! Come and say hello!👋

30/01/2026

What a month it’s been at U-Xplore! 🙌

January marked the launch of U-Xplore's Adventure Series, designed to kickstart the new year and inspire the Abergavenny community to get outdoors, whatever the weather.

The team opened the series with a fantastic talk from nutritionist Victoria Jones, who unpacked the essentials of fuelling for sport. That was followed by an inspiring evening with Brett and Bethan from Adventure Run Coaching, sharing practical insights on planning meaningful running adventures, key safety considerations, and giving attendees the chance to start mapping out their own adventures for 2026.

To round off the month, U-Xplore welcomed Nikwax expert Richard Tones, who delivered an informative session packed with expert advice and live demonstrations on how to care for outdoor gear and make it last longer.

Each event left attendees feeling inspired and ready to kickstart their next outdoor adventure with the new knowledge they have acquired.

A huge well done to the team at U-Xplore, with a special shout out to Sales and Event Coordinator, James Scott, for planning and delivering such a successful event series. And a big thank you to Victoria Jones, Brett and Bethan, and Richard Tones for sharing their expertise with the local community.

Next up is an evening of night running combined with hands-on navigation skills, led by expert Joe Cox from premium outdoor equipment brand Silva, alongside Brett and Bethan from Adventure Run Coaching!

🔗 Secure your spot here: https://bit.ly/3LHowaf

25/12/2025

Merry Christmas from all of us here at Unify!

Wishing our friends and partners around the world a joyful holiday season. 🎄✨

26/11/2025

What an inspiring weekend in the snowy hills with .uk!🧡🦙

We brought Cotopaxi’s Do Good mission to life with the bold Del Día collection, a powerful panel with and , and an energising community litter pick that proved small actions make a big difference. 🙌

We loved meeting everyone at our stand - from crafting one-of-a-kind badges to putting intuition to the test in our bag weighing challenge! 🎒

Huge thanks to the amazing and for an inspiring talk and litter pick, and to the whole Unify team for bringing it all to life. 🌈🏔️

03/11/2025

Wrapping Up October! 🍂

What a month it’s been, here are some of our highlights 👇

🍁 Montreal adventures – A great trip to meet with for their FW26 GSM.

🏴󠁧󠁢󠁷󠁬󠁳󠁿 GSM in South Wales – We had the pleasure of hosting the team here; a brilliant few days all round!

🏃‍♀️ Marathon – Huge congratulations to our inspiring team members who took part and absolutely smashed it!

🏔️ .store Events –
• A demo night with Mynydd Du Fell Running Club, testing out the latest trail running shoes.
• Supporting the Own The Night campaign with , raising awareness around women’s safety and sharing tips for running safely as the nights draw in.

🌈 .uk FW25 Launch – The vibrant Del Día collection has landed with a bang at !

👟 Kjerag 02 – Launched an eye-catching window at .

🇩🇪 A productive visit to in Germany, touring their lab and reviewing FW26 products.

🇮🇹 Hosting a visit from , it was great to reconnect and kick off preparations for the FW26 season.

We are rolling into November with momentum and excitement...bring on Christmas!🎄

21/10/2025

If anyone’s checked the surf report recently you’ll have noticed an unexpected wave of colour sweeping across the West Sussex coastline, thanks to our brand new Cotopaxi UK display taking pride of place in Shore Watersports 🌈

With each product hand-stitched using remnant fabrics to create completely unique pieces, the display pays homage to our distinctive Del Dia collection and the eye-catching colour combos on offer. 🎒

🖐 Huge high fives to Henry Churchill, Alex King and the team Shore Watersports for the collab and installation, and to Unify's Christine Burrows and Caroline Nieuwenhuis for the design - be sure to drop by to pick up a pack in your favourite palette!

01/10/2025

✨ Wrapping up September 2025! ✨

Here are some of the highlights:
💻 Our UK takeover of the new Jason Markk UK e-commerce website - keeping your shoes fresh just got easier!👟✨

🇮🇹 A trip to Italy to meet with CMP to plan and review the 2025 season catalogues.

🌊 An inspiring strategy meeting with Reef's Steven Holt to discuss strategy for 2026 onwards

🏃‍♂️ Powered by Brooks Running, the team at U-Xplore took 50 local runners around town to experience the latest Ghost 17 and Glycerin 22. Not even the classic Welsh drizzle could dampen spirits! ☔💪

🦙 Launched our new season Autumn Campaign for Cotopaxi UK with the latest Fuego and Allpas continuing to grow in presence in the UK

👣 Brought the latest Barefoot collections to the UK with the new Autumn Campaign launch on Xero Shoes UK

Excited to keep the momentum rolling — October, we’re ready for you! 🙌🍂

Address

London

Telephone

+441633485365

Website

http://www.Unify-bp.com/

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