Orber & Co.

Orber & Co. We help fast-growing businesses with all of their digital needs, in order to continue to grow and expand in this digital world.

What started as a way to earn bread and butter has now grown into a massive billion-dollar company. Can you guess it?Wel...
09/09/2022

What started as a way to earn bread and butter has now grown into a massive billion-dollar company. Can you guess it?

Well, we are talking about "Airbnb".

Could you have ever imagined that the revolutionary idea behind the global pioneer of vacation rentals actually came from two unemployed roommates?

Interested in reading the complete story? Here we present to you the story behind "Airbnb’s" massive success.

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We call NIKE, a marketing leader not just because they create stunning shoes and sportswear but also because they spend ...
05/09/2022

We call NIKE, a marketing leader not just because they create stunning shoes and sportswear but also because they spend a huge amount of time creating mesmerizing marketing campaigns.

In just over 50 years, one man’s dream of better shoes turned into a global corporation worth over $100 billion.

Let's learn from NIKE:

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Today, Amazon is one of the most successful public companies on the planet.What started as a small online book retailer ...
03/09/2022

Today, Amazon is one of the most successful public companies on the planet.

What started as a small online book retailer has now become a global e-commerce giant.

The enormous success of Amazon is also evident in its revenue. But there's a lot more to know, that fueled the unstoppable rise of Amazon

Let's take a look:

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The majority of us know Domino’s simply because of its 30 minutes of free delivery strategy. What many of us don't know ...
25/08/2022

The majority of us know Domino’s simply because of its 30 minutes of free delivery strategy. What many of us don't know is, that despite falling badly in 2009, Domino's emerged as the market leader.

Here, we present to you the secret behind Domino's success. Learn from it, implement it in your business and become a market leader.

For more amazing content like this, don't forget to follow us. Tell us in the comments, which brand's marketing strategies do you want us to cover next?

Elon Musk's marketing strategies are uncommon. Instead of spending millions on the marketing budget, he focuses on his p...
05/08/2022

Elon Musk's marketing strategies are uncommon. Instead of spending millions on the marketing budget, he focuses on his products.

But..recently, when Tesla announced its Cybertruck at an event- the audience booed in eerie silence whereas Elon freaked out and exclaimed “oh, f*ck” as an instantaneous reaction.

Was it an accident or some Guerrilla Marketing technique? Let's find out in this post:-

Let us know what you think about it and if you like it, don't forget to follow for more amazing content:

When it comes to factors that determine business success, marketing plays a huge role. Apple is known to be one of the b...
03/08/2022

When it comes to factors that determine business success, marketing plays a huge role. Apple is known to be one of the best marketers in the world.

The reason is fairly simple - they understand consumer psychology, keep things simple and create content filled with emotions. Here are 5 things that we can learn from Apple's marketing strategy and can apply to our business

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Launched back in 2008 by cool Swedes, Spotify today claims to have 75 million paid users.But have you ever thought about...
02/08/2022

Launched back in 2008 by cool Swedes, Spotify today claims to have 75 million paid users.

But have you ever thought about how - the streaming giant has evolved and dominates the market?

Well, here's an excellent approach Spotify followed to rise to the top and become a $22 billion business.

Do let us know what you think about it.

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In today’s state of marketing, competition is stiff and audiences are far more informed than before when TV, radio broad...
29/07/2022

In today’s state of marketing, competition is stiff and audiences are far more informed than before when TV, radio broadcasts, and above-the-fold newspaper headlines reigned supreme.

In times like these, of short attention spans and a demand for quality, how do you manage to build brand awareness?

Well, that's what we are going to share in this post. Here's an example of a genius marketing strategy that Red Bull used to get skyrocketing sales. You can learn a lot from it:-

Inbound marketing embraces a strategy wherein customers come to the company more organically, whereas outbound marketing...
28/07/2022

Inbound marketing embraces a strategy wherein customers come to the company more organically, whereas outbound marketing involves direct outreach to customers.

Besides this, there are a few other factors on which you can differentiate between Inbound and Outbound marketing:



Need any help to grow your business? DM us right away and we'll be more than happy to help you :)

You might have heard the name Beyoncé multiple times, if you are a music lover. She's one of the most popular American s...
27/07/2022

You might have heard the name Beyoncé multiple times, if you are a music lover. She's one of the most popular American singers. In the marketing industry, a few call her "queen of marketing"

Let's take a look at a few marketing tips from the "queen of marketing"

We all have seen a phase in our lives where the digital presence of a business was of utmost importance.In 2022, we are ...
26/07/2022

We all have seen a phase in our lives where the digital presence of a business was of utmost importance.

In 2022, we are fortunate enough not to be in a recession. However, the odds of a recession in 2023 are on the rise.

As a large or small business, it's essential to have a plan if a recession hits.

Here are a few recession-proof business marketing strategies that you can use to make your business flourish in odd times:

In a world where information is accessible on the tips of fingers, most people just focus on what to do and completely i...
25/07/2022

In a world where information is accessible on the tips of fingers, most people just focus on what to do and completely ignore what not to do.

Here we present to you some of the key practices that you should follow and avoid while doing social media marketing:

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