12/10/2026
It's season. Fashion has always been a significant sector for Alinea Customs, and we are pleased to support the import requirements of concessions at Harrods, Liberty. and Selfridges, managing the import clearance of almost every major luxury fashion brand. Notably, all of these brands ship on DAP (Delivered at Place) Incoterms®.
There is a clear commercial and customs rationale for this approach.
DAP provides the seller with the opportunity to control the journey from origin to destination. This includes booking approved carriers, managing packaging and handling standards, and coordinating delivery appointments. This is of vital importance in a sector where theft and damage can cause significant loss and impact on corporate reputation.
For luxury fashion businesses operating across international supply chains, getting the contractual structure and customs arrangements right is critical. The Incoterm selected should align with the underlying commercial transaction, the flow of goods, the parties' respective responsibilities and the applicable customs and tax requirements.
At Alinea Customs, we work with leading fashion and luxury brands to ensure that their import arrangements are structured and managed appropriately - from advisory across international tariff classification, customs valuation and transfer pricing obligations, to customs clearance.