Setsugekka

Setsugekka Setsugekka is a project by Shokado Inc. (有限会社松華堂) from Matsushima, Japan. Our activities are centered around sharing contemporary Japanese products and ideas.

This was our first time in London, a city we've only ever seen on record sleeves, in magazines, or in movies.We feel so ...
03/02/2023

This was our first time in London, a city we've only ever seen on record sleeves, in magazines, or in movies.

We feel so lucky to have had the opportunity to organize an exhibition in this lovely city.

Thank you all so much for stopping by. Among those of you who stumbled upon our exhibition, surprisingly there was someone who had actually visited our Shokado Cafe in Matsushima last fall.

Regardless of cultural and individual differences, beautiful things can connect people from all over the world. We think that's such a wonderful thing.

We finally got to London! Our last pop-up exhibition starts today, at 56 Middlesex Street  from 12–6pm. We look forward ...
21/01/2023

We finally got to London! Our last pop-up exhibition starts today, at 56 Middlesex Street from 12–6pm. We look forward to welcoming you.

Huge thank you for Antwerp people that our exhibition was successfully concluded! It was great to meet new people and ca...
17/01/2023

Huge thank you for Antwerp people that our exhibition was successfully concluded! It was great to meet new people and catch up with old friends who visited our last Pop-Up shop!

We were so grateful for many people coming yesterday despite the bad weather condition. It was also such a delightful su...
15/01/2023

We were so grateful for many people coming yesterday despite the bad weather condition. It was also such a delightful surprise to see same customers who visited our exhibition three years ago!

We are so happy to come back .antwerp in Antwerp after three year. Looking forward to seeing everyone tomorrow!
13/01/2023

We are so happy to come back .antwerp in Antwerp after three year. Looking forward to seeing everyone tomorrow!

We would like to give a huge thank you to all those who came out to our very first exhibition in Paris! We had such an a...
12/01/2023

We would like to give a huge thank you to all those who came out to our very first exhibition in Paris! We had such an amazing time and can't wait to come back this wonderful city.

Bonjour à tous !Nous sommes très heureux d’avoir beaucoup de rencontres.
08/01/2023

Bonjour à tous !
Nous sommes très heureux d’avoir beaucoup de rencontres.

Happy new year friends! We have just left Matsushima for Europe! Headed to Tokyo Narita now and then first stop Paris (7...
04/01/2023

Happy new year friends! We have just left Matsushima for Europe! Headed to Tokyo Narita now and then first stop Paris (7-8 January). Heard it’s super warm there this year. Can’t imagine here in Tohoku, Japan.. Looking forward to meeting you this month!

We're thrilled to announce that our unique products the owner carefully selected will travel to Europe and be exhibited ...
26/12/2022

We're thrilled to announce that our unique products the owner carefully selected will travel to Europe and be exhibited in Paris, Antwerp, and London in January 2023 🇯🇵

Enjoy designs that embody the concept of “less is more,” selected as part of the theme of “the final destination for minimalists around the world” and products that are carefully made, making the most of their material, representing the value of Fueki Ryuko—the coexistence of constant change and unchanging essence.⁡

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Pop-up Exhibition by Setsugekka⁡:
“Less is More” in Japanese Everyday Design⁡
Selecting the beauty found in the everyday through minimalistic aesthetics

In Paris: January 7 (Sat)–8 (Sun), 2023⁡
In Antwerp: January 14 (Sat)–15 (Sun), 2023⁡
In London: January 21 (Sat)–22 (Sun), 2023⁡
Opening hours: all venues 12:00–18:00⁡
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Merry Christmas to all 🎄🎄🎄 Wishing everyone a safe and happy holiday season!⁡⁡⁡
26/12/2022

Merry Christmas to all 🎄🎄🎄 Wishing everyone a safe and happy holiday season!





Our random Antwerp memories  #03
19/02/2020

Our random Antwerp memories #03

Our random Antwerp memories  #02 We had fantastic coffee at Caffenation! Frankly one of the best coffee places I've ever...
17/02/2020

Our random Antwerp memories #02 We had fantastic coffee at Caffenation! Frankly one of the best coffee places I've ever been to. #アントワープ @ Caffènation Specialty Coffee Bar

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