Teamup

14/10/2026

12/10/2026

Randy Couture breaks down how “Ki” represents the connection between the physical and mental side of MMA 🧠

12/10/2026

Proud to play our part in bringing the inaugural FIVB Women’s Volleyball World Cup to life.

11/10/2026

I may have played a small part in this. I'll be mentioning it at every dinner party until August 2027.

Montréal and Québec City will host the pool stage of the 2027 FIVB Women's Volleyball World Cup. TeamUp was thrilled to help shape the tournament brand, and ZAG created a cracking Montréal host-city identity.

The world's best players, an LA28 qualifier, and poutine on standby. Allez.

03/10/2026

Proud to play our part in helping Scott Coker breathe new life into MMA with the launch of Ki MMA.

Champions built through mastery, immortalized through story.

Ki MMA elevates fighters to legendary statusand builds community not through hype alone,but through strategic storytelling rooted inmartial arts excellence. True stardom is earneddominance — intentionally amplified.

03/10/2026

Building the brand for Volleyball's first-ever World Cup USA Canada 2027.

The 2027 FIVB Volleyball Women's World Cup (VWWC27) explodes across the US and Canada with world-class athletes, monster plays, non-stop action and a new dimension of fan experience that turns every match into a can't-miss global event.

In August and September 2027, the FIVB Volleyball Women's World Cup (VWWC27) lands in the US and Canada, showcasing the very best players on the planet on a stage built for peak intensity, spectacle, and national pride.

This is volleyball like you've never seen before: thunderous "Monster Block!" moments, electrifying rallies, and immersive in-arena energy that puts fans at the center of the action. Designed for a new generation of sports fans, the event fuses the intensity of qualifying for the Olympic Games with cutting edge production and next-level fan engagement, redefining what a women's global tournament can be.

This brand experience plays like a high-energy hype spot for a global, elite event: punchy crowd shots, bold voiceover, and quick-hit language all position this as must-see, next-generation women's sport

15/09/2026

Proud to help Scott Coker launch Ki MMA, from brand positioning and strategy to naming and identity.

Fred Popp

03/02/2026

Teamup is proud to have played our part in this journey, helping build the brand of - an exhibition sport.

Lacrosse's road to is confirmed! 🥍🌎

FULL DETAILS: https://worldlacrosse.sport/lacrosse-qualification-set-for-olympic-games-los-angeles-2028/

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The qualification path for lacrosse to the Olympic Games Los Angeles 2028 is set, with next year’s World Lacrosse Sixes Championships to serve as the primary qualifier for the sport’s return to the Olympic stage. […]

17/10/2025

It’s not every day that you get to launch a professional soccer club, but that’s happened this week. As the.island.fc joined mlsnextpro.

Returning pro soccer to The Island.