03/08/2016
Video and in particular employee generated video content, or EGV, is rapidly becoming an essential part of modern business and commercial life.
But how much of the video created to fuel this demand for material can be described as compelling content and how much of the video generated will stimulate the viewer to return to your site?
Largely due to budgetary restraints, many companies are becoming increasing reliant on employee generated video content, but how can you be sure the material is effective, professional, on brand and that it reflects your business in a positive way.
Brightest Bulb teaches the skills to become an iDEC (individual Director Editor Camera-person) and then helps you to build a social media based distribution strategy to ensure your message gets to the maximum number of viewers..