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Later life lending, estate planning and deputyship specialists. Trusted advice. Personal service. Proud to be a member of the Equity Release Council.

Peace of mind.

📞 Call us: 0203 771 0744
💬 WhatsApp us: 0203 771 0744
[email protected] Prime Lifetime is a trading style of One Stop 4 Equity Release Limited. Award winning Equity Release advice. Are you sitting on money that could enhance the quality of your life? Helping those with current Equity Release plans, save thousands by changing to lower rate products | Protect Inheritance | We Search The Whole Market | Retirement Funding | Free Consultation |

The London Institute of Banking & Finance. Mature Money Matters is the business page of Prime Lifetime, a trading style of One Stop 4 Equity Release Limited which is directly authorised by the Financial Conduct Authority. FCA no: 952778. One Stop 4 Equity Release Limited is a registered company in England and Wales, registration No: 13452621. Registered Address: 14 North Street, Bourne, Lincolnshire PE10 9AB
This is a lifetime mortgage. To understand the features and risks, ask for a personalised illustration.

17/09/2026

📜 5 things to think about before writing a will

Writing a will isn’t just about deciding who gets what. There are a few important things to think about first:

1️⃣ Who do you want to benefit?
Think beyond immediate family. Children, grandchildren, partners, friends or charities may all be important to you.

2️⃣ Who would you trust to carry out your wishes?
Your executors will be responsible for dealing with your estate, so choosing someone you trust is an important decision.

3️⃣ Are there any specific gifts you’d like to leave?
Whether it’s a particular piece of jewellery, a family heirloom or a sum of money, it’s worth thinking about anything you’d like to leave to a particular person.

4️⃣ What happens if your circumstances change?
Marriage, divorce, new grandchildren, moving house or changes to your finances can all affect whether your will still reflects your wishes.

5️⃣ Have you thought about the things that aren’t immediately obvious?
From funeral wishes to digital assets and personal possessions, there may be more to consider than simply dividing up your estate.

A will is about making your wishes clear and giving your loved ones some certainty when they need it most.

If you’re thinking about making or updating your will, Prime Wills can help you understand the options available to you. 📞

Prime Wills | From Life to Legacy

📞 0203 771 0744
🌐 https://primewills.co.uk

03/09/2026

When equity release leaves you going round in circles, contact Prime Lifetime.

Clear advice, a personal approach and, most importantly, someone in your corner.

Here’s what our 100+ of our clients have to say:

🌐 https://www.trustindex.io/reviews/www.primelifetime.co.uk

Thank you to Lynne for the very kind words!

If you’d simply like to have a conversation about your options, we’re here to help.

Trust Prime | Where Trust Lasts a Lifetime

📞 0203 771 0744
🌐 https://www.trustprime.co.uk

20/08/2026

Equity release: what is it actually for?

When people hear equity release, they often assume it’s simply about taking money from your home to supplement retirement income.

But people consider it for all sorts of reasons, such as:

🏠 Improving their home
Perhaps making adaptations, renovations or repairs.

👨‍👩‍👧 Helping family
For example, helping children or grandchildren with a deposit or another major expense.

💷 Financial flexibility
Using some of the wealth built up in a property for a specific purpose. For example, bridging a gap in retirement income or paying off an existing mortgage.

Of course, accessing property wealth isn’t right for everyone, and there are important things to consider, including the impact on your estate and any means-tested benefits.

Everyone’s circumstances are different, and the best decisions are made with the right information.

If you’d like to explore your options or simply have a conversation, the team at Prime Lifetime is always happy to help.

Prime Lifetime | Where Life Never Gets Old

📞 0203 771 0744
🌐 https://www.trustprime.co.uk

06/08/2026

Did you know?

Many people assume a Lasting Power of Attorney (LPA) and a Deputyship are the same thing—but they serve very different purposes.

Here’s the key difference:

✔ A Lasting Power of Attorney (LPA) is set up while you still have mental capacity, allowing you to choose one or more trusted people to make decisions on your behalf if you ever become unable to do so.

✔ A Deputyship is arranged after someone has lost mental capacity and does not have a suitable LPA in place. In these circumstances, the Court of Protection appoints a deputy to make decisions on that person’s behalf.

The important difference?

With an LPA, you choose who will act for you.

With a Deputyship, the Court makes that appointment after an application has been made.

Planning ahead gives you the opportunity to choose someone you trust and can help make things simpler for your loved ones if the unexpected happens.

If you’d like to understand the difference between a Lasting Power of Attorney and Deputyship, or discuss which option may be right for you or a loved one, the team at Prime Lifetime is always happy to have a friendly, no-obligation conversation.

Prime Lifetime | Where life never gets old

https://www.trustprime.co.uk

22/07/2026

With the new Prime Minister promising to ease cost-of-living pressures and improve financial security for families, many people are naturally reviewing their own long-term finances.

For homeowners over 55, your property may be one of your most valuable assets.

Understanding the options available—including later life lending where appropriate—can help you make informed decisions that support your retirement goals. The right solution will always depend on your individual circumstances, but exploring your options is an important first step.

Have a question?
Whether you’re just starting to think about later life planning or looking for guidance on a specific topic, we’re always happy to point you in the right direction.

Prime Lifetime
Where Life Never Gets Old

📞 0203 771 0744
🌐 https://www.trustprime.co.uk

12/07/2026

Westminster has been talking about pensions this week but there’s another question we think more families should be asking around the kitchen table: "If something happened tomorrow, would my family know exactly what to do?”

It’s not the easiest conversation to have.

Yet it’s one of the most important.

Whether it’s making a will, putting a Lasting Power of Attorney in place, understanding later life lending options, or simply making sure your affairs are organised, planning ahead can save your loved ones an enormous amount of stress at what is already a difficult time.

Financial planning isn’t just about growing wealth. It’s about protecting the people you care about most.

The conversations happening in parliament remind us that retirement planning is about much more than pensions alone. It’s about having a plan that gives you—and your family—confidence for the future.

Have you had that conversation yet?

09/06/2026

Do you know someone who could benefit from specialist advice?

My name is Des, and here at Trustprime, we're continuing to expand our services to support individuals and families through some of life's most important financial and legal decisions.

Today, Trust Prime proudly encompasses:
🔹 Prime Lifetime – Equity Release & Later Life Lending
Where Life Never Gets Old
🔹 Prime Wills – Wills, LPAs & Estate Planning
From Life to Legacy
🔹 Prime Deputyship – Court of Protection & Deputyship Services (coming soon)

Whether it's helping someone unlock wealth from their home, put a Will or Lasting Power of Attorney in place, protect their estate, or navigate the complexities of the Court of Protection, we're here to help.

If you know a family member, friend, client or colleague who could benefit from a confidential conversation, we'd be delighted to assist.

📞 Call us: 0203 771 0744
💬 WhatsApp us: 0203 771 0744
Our virtual assistant is available 24/7 and will ensure the right member of the team gets back to you promptly.

📧 [email protected]

Trust Prime
Where Trust Lasts a Lifetime

Address

71-75 Shelton Street
London
WC2H9JQ

Opening Hours

Monday	10am - 8pm
Tuesday	10am - 8pm
Wednesday	10am - 8pm
Thursday	10am - 8pm
Friday	10am - 8pm
Saturday	10am - 4pm

Website

http://trustprime.co.uk/

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