22/11/2022
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Despite the occasional disparaging remarks I make about employee surveys, there are many ways in which they remain helpful.
✅ They give increased prominence to HR and Comms Leaders in the boardroom.
✅ They focus senior leaders on important issues.
✅ They form the backbone of most listening strategies.
If they’re done well, with a focus on action, they can sometimes make a difference. However, the recent emergence of employee experience management and continuous listening suggest employee surveys on their own are unlikely to achieve the kind of action that organisations want to see – and this is the cost of inaction in this area.
It’s clear that employee surveys, and how they are being used, is changing. Looking for more signals and giving people the opportunity to have their say in a more transparent way is likely to improve people’s experience of work.
The way that work gets done these days, and the technology available, provides so many opportunities to find out how people are feeling, their issues and their good ideas.
This last point is particularly salient, as many employee surveys are naturally skewed towards looking for problems. As a consequence, organisations do not always spend much time looking for opportunities. Attending to gripes, complaints, and low scores ignores half of the potential insights out there. What about ideas and suggestions for better ways of working, policies and procedures, products and services or structures?
👉 Interested in improving the impact of your employee surveys? 𝗦𝗲𝗻𝗱 𝗺𝗲 𝗮 𝗗𝗠 𝘃𝗶𝗮 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻.
👉 Read 𝟭𝟬 𝗖𝘂𝗿𝗿𝗲𝗻𝘁 𝗧𝗿𝗲𝗻𝗱𝘀 𝗶𝗻 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝗦𝘂𝗿𝘃𝗲𝘆𝘀 here:
Over a decade ago, I wrote an article for HR Magazine. It argued that employee surveys weren’t particularly good at giving employees a say or bringing about action.