20/01/2021
IT'S HARD TO FALL ASLEEP WHEN YOU'RE TRYING TO WIN A GAME. That's precisely why we designed our experiential learning course around an exciting three-way gamified case study.
During our RISING STARS ACADEMY for telecoms professionals, participants compete in one of three brand teams to win the hearts, minds and wallets of customers in the most advanced digital market on the planet. In so doing, they get hands-on experience using forward-leaning strategic marketing principles and methods.
In the fast-paced game, they learn how to challenge a business plan, prioritise opportunities and customer segments, position their brands for success, and create and implement game-changing value propositions and customer experiences to drive preference and commercial results.
Bottomline: the 1000+ course graduates have overwhelmingly confirmed it keeps them engaged and makes learning fun.