Bums On Seats

Bums On Seats The Sales Growth Experts The Sales Growth Experts. We Identify Sales and Marketing Opportunities. We Create Sales and Marketing Strategies.

We Deliver Sales Growth.

16/06/2026

⏰With just hours to go before the first England game, the question that we’ve been asked the most this week is…
⚽️ Is there anything else we can do to drive sales this close to the game???

29/05/2026

Too many operators treat sport as an event. The best operators treat it as a commercial engine.

Before the first ball is kicked, ask yourself:
⚽ Do we know exactly who we’re targeting?
⚽ How are we capturing customer data?
⚽ What is our booking and sales process?
⚽ What content are we creating to drive anticipation?
⚽ Which local partners can help us fill the room?
⚽ How are we keeping customers coming back after the tournament?

Sport isn’t the strategy. It’s the hook.
The commercial opportunity comes from everything wrapped around it:
• Ticket sales
• Food & drink spend
• Premium experiences
• Partnerships
• Repeat bookings

World Cup 2026 is a huge opportunity.
The question is whether you’re planning a screening, or building a revenue system.

20/05/2026

Most venues are preparing for the World Cup by buying bigger screens.

The smart ones are building bigger revenue systems.

Sport is the hook.
What matters is:
– The booking journey
– The atmosphere
– The upsell
– The follow-up
– The repeat booking

Because the venues that win won’t just fill rooms.

They’ll build long-term customer value from every fixture.

Are your venues ready?

07/05/2026

Stop selling sport. Start selling status.

The venues that win this World Cup won’t be the ones with the biggest screens.

They’ll be the ones who:
– Understand their customer
– Package the experience properly
– Sell it proactively
– And build repeat revenue from it

Over the next few weeks, we’re breaking down exactly how to do it.

No fluff. Just what actually drives bookings, spend and return visits.

If you’re serious about making this World Cup commercially work for you get in touch

14/04/2026

We’ve grown up.

And not in a safe, polished, “corporate refresh” kind of way.

In a hard graft, built from the ground up, made mistakes and always kept going kind of way.

8 years in.

What started as an idea is now a business the whole team are genuinely proud of.

Bums on Seats pioneered sales consultancy and sales audits and hospitality sales training!

To this industry and our incredible team, You are Relentless. Passionate. Big-hearted.

And you’ve carried us through 8 years of growth, graft and change.

We’re still here because of you.

And we’re just getting started….

Next chapter. Bigger. Sharper. More impact. 🔥

Let’s go.

UKHospitality Entrepreneurship Brand Marketing BusinessGrowth Leadership

02/04/2026

Team time this week in Jersey - exploring food and drink and talking plans.

02/04/2026

Team time this week in Jersey - exploring food and drink and making plans

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