Best Minds specialises in working with Commercial & Industrial Cleaning and Trade Services businesses to accelerate business growth by increasing their revenue, saving them time and helping them get more organised. Prior to founding Best Minds, Michelle Cachucho left the corporate world – where she had worked primarily with Blue Chip companies designing their email marketing strategies – to start
her own training business. By employing the lessons she’d learned from working with those top tier clients and applying them in her own strategy, the business was turning over £200K having broken even and was running at 30% profit within the first 2 years. Michelle became more passionate about helping other businesses to grow through these proven strategies and this inspired her to change focus and start Best Minds with one vision in sight:
TO TRANSFORM A MINIMUM OF 100 BUSINESSES – WITH A REVENUE UPLIFT OF AT LEAST 20% – BY 2020. She knew she couldn’t do it on her own and so went on a quest to find another “best mind”. With a vast amount of relevant experience having worked for companies like Experian, Sage, SmartFocus, Frost & Sullivan and Adobe, Anthony was well placed to complement and build on the existing skills within Best Minds. Anthony and Michelle had also worked together before at SmartFocus, where they developed key clients such as Sainsbury’s, Everything Everywhere, Cancer Research and Mind Candy. Having moved on to Adobe where he successfully ran a team focussed on retaining and growing their top customers, Anthony had also reached a point in his career where he wanted to create something of his own. When the Best Minds opportunity presented itself, he was eager to get involved as it would not only enable him to do this, but also to give back and help other businesses. Michelle and Anthony asked themselves, “What if we could use our combined experience of over 20 years to truly help our clients be more successful by freeing them up from the time spent in their business to focus on what they are best at?”
And so we did. And we called it the Growth Engine. We decided to focus on Commercial & Industrial Cleaning and Trade Services businesses, as our research indicated that these were precisely the types of businesses that we could help the most. We’ve helped big corporates achieve great results and now we enjoy doing the same for businesses that really deserve it. Best Minds is known for delivering and maintaining results for our clients and we aim to leave them feeling inspired, excited and confident that they’re in safe hands.
