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As a PR Coach and Expert with over a decade in the PR industry working with small businesses and start ups, I created Boss Your PR to ensure that the power of PR can be accessed by businesses of any size and budget.

13/11/2023

Have we worked together before? This might be for you…

I’m thinking of opening up a group coaching/mastermind format for previous clients, mentees, members of and those who work me on the Boss Your PR Strategy programmes.

This will be an offer for those that know how to boss their PR but are ready to be pushed further for bigger and better results. 💖

Small groups but with the potential for broader crossover sessions/meet ups perhaps…

🤔I’m thinking 6 month incubators (that you can roll on)

🤔Fortnightly (?) zoom sessions

🤔(Perhaps optional monthly 1-1s also?)

🤔PR Coaching, accountability and the collective power, network and creative inspiration of the group.

🤔A group forum for discussion and support

🤔Guest Expert Sessions and Q&A with journalists/those working within the media in addition to the fortnightly group calls

This will be about taking my those that know their stuff when it comes to doing their own PR and Visibility, have started putting it into practice but who would get value from ongoing accountability, coaching, opportunities and support to keep pushing them forward.

✨There is something so powerful about working alongside others who are working to similar goals and shooting big with their visibility.✨

What do you think? Gathering interest at the moment, so pop me a DM if you’d fancy finding out more/helping me shape the offer to deliver what you need!

31/10/2023

Happy Halloween, honeys. 💖🎃

May the tricks be mild, the treats be yummy and the 🍷 keep flowing!

06/10/2023

Friday vibes all the way, honeys 🍸

How’s your week been? Ready to down tools?

It’s all very full on here at the moment; always in a good way of course!

Busy, busy working intensively with clients who are seeing epic results and lining up brilliant coverage, will have to try and share some with you… 🤩 Been working on a lot of creative strategies and planning as well as guiding them through media outreach, podcast interviews and all sorts.💃🏻

It’s also all go in the Boss Your PR Strategy programme as the cohort plot out their target media and start to put their last few weeks of work into our PR Strategy framework. By the end of next week, they’ll share their work in progress with me and I’ll sprinkle some extra PR magic and wizardry on their strategies to ensure they are all singing, all dancing and ready to action come week 6 when we start the implementation and group coaching phase of the programme. 🪄

The feedback and enthusiasm from the cohort is filling up my cup. It’s amazing to watch them all make progress and be supporting each other in magic ways.💖

I’m already having conversations with some fabulous people about the next run of the programme; if you want to chat or want more info, just comment comment below or pop me a DM 🤗

I’m also working on a couple of online workshops; one on ‘Communicating with Impact’ for a global Agtech company and another on ‘Marketing yourself as an Expert’ for ; super excited about these.

Now the weekend to switch off and zone out, I think, although I’m really feeling a need to do some work ‘on’ the biz and now just ‘in’ it but that can wait. It’s a swimming lesson for the little one still to tick off the list and then I’m switching into those weekend vibes….

What tipple will you join me in indulging in?? 🥂🍹🍷🍸

05/09/2023

Here’s the lowdown honeys 👉🏻

Boss Your PR Strategy; a mighty hybrid programme is here to help busy business owners to create and effectively implement a PR Strategy that will increase their visibility, drive sales & grow their business.

➡️ It is for you if:

🙋🏻‍♀️ You want to diversify from having all of your eggs in the instagram basket
🙋🏻‍♀️ You would love to be featured in national media but self-doubt and lack of experience is holding you back
🙋🏻‍♀️ You need any time spent on your business promotion to be cost effective & time efficient
🙋🏻‍♀️ You are ready to start showing up for your business on another level & give it the visibility it deserves

➡️The programme schedule:

Kicking off on the 13th September, this is a dynamic, involved 10 week programme that will see you taking action & chasing results after just 5 weeks.

✨ 5 weeks of group teaching every Wednesday:
Week 1 - Scene Setting & Goal Setting
Week 2 - Building the PR Toolkit
Week 3 - Where and How to PR
Week 4 - Build your PR Strategy
Week 5 - Review, Feedback and Next Steps

✨ 5 weeks of continued group coaching every Wednesday:
Weekly live coaching sessions where we will together to put your strategy into action, discuss the progress you're making, overcome hurdles, solve any issues and get you making waves in actioning your brilliant PR Strategy.

➡️What's included:
✨5 Weekly Live Seminars
✨5 Weekly Group Coaching Sessions
✨Q&A Opportunity
✨Community Forum
✨1-1 Feedback
✨3 Months Free in
✨A Welcome Gift

➡️What you'll gain:
✨Confidence in yourself & your business
✨Knowledge to take action and get results
✨Support at every stage of the programme
✨Community through the programme and beyond
✨Motivation that will galvanise you to achieve PR results
✨ Power & control over your PR

Will you be joining me and those already signed up?

Smash Q4 of 2023 and set yourself up in style for success in 2024:

🔗 The link is in the bio 🔗

26/07/2023

☀️Summer holiday madness hitting hard?☀️

Here are my thoughts around taking a break this summer and how we can use this opportunity to recalibrate and reinvigorate our approach to PR and building our businesses.

Have a ganders and let me know what you think 👉🏻👉🏻👉🏻

What are your priorities for the summer holibobs?

☀️☀️☀️

22/06/2023

It’s true. A large portion of content shared across the consumer media is predictable.

For product, yes there will be new trends circulating, but quite typically, the seasonal content can be predictable:

🌸Spring - florals, pastels, light layers, back to nature, renewal...

🌞Summer - bright colours, outdoor living, entertaining, SPF beauty, summer holidays…

🍁Autumn - earth tones, layers, woodland themes, cosy textures, JOMO…

❄️Winter - Christmas gifts, party season, decadence, glamour, sequins, hosting…

Even beyond product, thank about the cycles of content that come round again and again. Here are some examples…

🔁 New Year, New You - fitness, mindset, wellbeing and style content.

🔁 Valentines Day, Mother’s Day and Father’s Day- true life, human interest stories about relationships, anecdotes etc.

🔁Summer fitness - summer bodies, summer nutrition, healthy bbq options, summer recipes, outdoor workouts and classes.

🔁Summer holidays - where to go, what to pack, how to pack, what to wear…

🔁Back to School - human interest pieces on parenting/family, September is the new January/restart your year…

🔁 Winter living - weather and mood, winter fitness, winter immunity, energy saving tips to keep your home warm…

🔁Preparing for party season, stress and anxiety over Christmas, human interest stories of Christmas, what to wear, what to buy…

Result? You don’t have to reinvent the wheel!

Yes, if you’ve got innovation, exciting stories or new product then that can be super PR fodder, but if you don’t, then thinking about how you can tap into recurring themes, broader trends and awareness days/milestone dates through the year will absolutely do the job when it comes to PR.

Have you thought about where you or your offer sits in the media?

Do any of these themes/content patterns sounds like a fit for you?

21/04/2023

🌟Availability for May🌟

Friday is often an admin day for me, so I’ve been getting on top of my diary and squaring my availability for May which is now bookable!

I’ve got availability for 1-1s on Tuesdays and Thursdays through May to help YOU up-level your online and offline presence.

My Spark Starter Calls will give you full on, 1-1 focus, in a short, sharp, effective burst!

✨Maybe you have questions about PR that need answering?

✨Perhaps you’ve done the PR learning but want to ensure that you are tailoring it effectively to your business?

✨Perhaps you need a bit of creative injection with some brainstorming and visibility ideas whether you’re wanting to show up more on social media or blitz the press?

✨Have you got something that you'd love to share with the media but don't know how?

✨Have you been trying to gain coverage with little success?

✨Maybe you've been wondering how PR works?

I am ready to solve your problems, answer your questions, give you relevant and impactful advice and guidance; this hour is all about you and your business.

https://www.bossyourpr.com/spark-starter-call

17/04/2023

Hello honeys 🙋🏻‍♀️

I’m aware I’ve been somewhat absent from these here squares. There’s a lot going on back here, new clients, delivering my Boss Your PR Strategy programme, some planning and a very (un)healthy dose of procrastination/paralysis by analysis etc as usual. 🤪

I’ve felt very stop start and have felt held back for various reasons. I know that I’ve shied away from being visible and have been stuttering when it comes to new ideas and new offers.

However, I’m working on clearing the fog and regaining my forward momentum. Pushing the procrastination analysis aside, I’m planning some newness, including a re-run of my Boss Your PR Strategy group programme. I’m nearing the end of the run with my first cohort and it’s been incredible; my gut absolutely tells me it’s a goer and that I need to run it again.

I’ll share more post-cohort 1 but with media opportunities in progress, guest articles lined up, collaborations on the go and a heart-centred rebrand just a few of outcomes for those who’ve worked through the programme with me it’s feeling BIG.

🔗The link to the waitlist for cohort 2 is in my bio.🔗

I’m pondering when to run it…

❓May/June/July
❓Sep/Oct/Nov

Let me know if you have any preference 👇🏻or DM

I’ll pop a poll in my stories as well.

As part of my fog clearing/forward momentum plans, I’m hoping to get back to grips with Insta and to be sharing some juicy, valuable content for you all.

Thank you for sticking around, superstars 💖

29/03/2023

The 4 books I’m dipping into at the moment 👉🏻

In this week’s PR Bulletin newsletter I shared my reads of the moment and thought that these lovelies deserved a space on the ‘gram to celebrate their brilliance.

Swipe for more on each of my picks and here is the list of very clever, immensely talented ladies responsible for them:

🌸

🌸

🌸

🌸

Have you read any of these crackers?

What are you reading at the moment? I’d love to hear 👇🏻

21/02/2023

Is a verified tick going to solve your visibility problems? 👇🏻

Short answer: No.

🤷🏻‍♀️

Will you be paying for account verification when it rolls out?

Will it benefit you? (Note: ‘Business’ profiles aren’t currently eligible)

👉🏻From my understanding it will sure up your Instagram account, giving you better security and support.

That benefit alone will make it a worthwhile business expense for many of us.

However, when it comes to visibility….

👉🏻Paying for a blue tick is not a shortcut to success.

👉🏻It isn’t an alternative to doing the work.

👉🏻It’s not going to set you apart from competitors if they buy up a blue tick too.

Blue tick or not, here’s what you need to do to be building authority with Instagram and your audience…

✨Ensure your bio speaks to your expertise and spells out what you do and how brilliant you are at it.

✨Share value packed content whether that’s reels, carousels, stories and/or grid posts - inform, educate and inspire your audience.

✨Position as the expert on this platform and beyond. Share your expertise regularly whether through your content, regular Q&As, lives or through media outreach, speaking opportunities, guesting on podcasts etc that you can then share with your audience on this platform.

Will you be investing in a blue tick? ✅

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London

Website

https://www.bossyourpr.com/

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