Activate Studio

Activate Studio Providing support for early-stage entrepreneurs who need help bringing their digital product to life What can we do for you? We are a startup studio.

A place where we work together to make your great idea happen. Over the year, we seek out the best digital startups – then use our expertise to guide them to further investment and lasting success. First, you’ll pitch us your business idea. Then, if selected you’ll join our programme in the Activate Studio. Here we dedicate our time and share our knowledge — through hands-on collaboration. Together, we craft your business model, strategy, product, design and we’ll perfect your pitch. In the Studio, we’ll prove and monetise your product - making it market-ready. We build your business into an offer investors can’t refuse. You will also be presenting your company to the Activate investment committee. Successful comp
anies will receive an investment commitment of up to £50K in match funding. We’ve spent many years working with many types of startups. So if you want to benefit from real industry experience, come and join us!

Alexander Purtov joins as Head of Product.Product is where strategy becomes real. We needed someone who gets both.We're ...
07/07/2026

Alexander Purtov joins as Head of Product.

Product is where strategy becomes real. We needed someone who gets both.

We're delighted to welcome Alexander Purtov to Activate Studio as Head of Product.

Over the past decade, Alexander has worked at the kind of companies that don't make product easy: Bumble Inc., Flo Health Inc., and Wise. Each of them operating at scale, each navigating complex regulatory environments, each requiring product leaders who can translate messy real-world constraints into systems that actually hold up.

That's a specific skill. And it's exactly the one we needed.

At Activate Studio, product leadership looks different from almost anywhere else. You're not owning a single roadmap. You're holding strategic clarity across multiple companies simultaneously, at different stages, with different users and different constraints. The founders we back need someone who understands what it takes to build platforms that scale. The enterprise teams we work with need someone who knows how engineering systems and product flows have to connect in practice, not just in theory.

Alexander has done that work at companies where the stakes were high and the complexity was real.

Welcome to the team, Alexander Purtov!

If you're a founder or enterprise team thinking about your next build, the product thinking behind how we work just got considerably sharper.

Join us at: activate.co.uk

Proud to showcase one of our portfolio companies: Republiqe just hit 1M visits on Roblox. 🎮This is exactly the kind of c...
28/06/2026

Proud to showcase one of our portfolio companies: Republiqe just hit 1M visits on Roblox. 🎮

This is exactly the kind of company we back at Activate Studio: founders turning bold ideas into products people genuinely want to return to. At the edge of gaming, fashion and digital culture, Republique () reated hex mall, an immersive multi-brand experience on Roblox which just crossed one million visits, a milestone that proves the model.

When republiqe launched hex mall (), the premise was deceptively simple: a digital mall where players could discover virtual fashion and meet brands they love. But the number isn't the story. The story is what kind of number it is.

This is a space that feels like an experience, not an ad. That's a shift reshaping brand engagement entirely:

→ From passive advertising to active participation

→ From standalone builds to a living multi-brand ecosystem (hex mall remains the only one of its kind on Roblox)

→ From "campaign" to community

Brands like Moschino, Arctic Fox, Toxic Waste and Fuggler aren't building from zero — they're plugging into an audience that's already there, already engaged, already coming back.

As Founder & Creative Director, James Gaubert ( ) puts it: the future of brand engagement is interactive, social, and built inside the digital worlds where younger audiences already spend their time.

A million visits in, and according to the team, this is only the beginning.

Building something great? Let's talk. → [email protected]

Address

42 The Grove
London
W55LH

Telephone

+442088101003

Website

Alerts

Be the first to know and let us send you an email when Activate Studio posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Activate Studio:

Shortcuts

Share

Category