Flourish PR

Flourish PR Public Relations & Creative Communications
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15/10/2025

This week is Restart a Heart Day, and we encourage everyone to be ready to save a life.

By learning CPR, you could help someone affected by cardiac arrest, including those with myocarditis.

✅ Learn CPR today
✅ Share this knowledge
✅ Support heart health awareness

Read our full CPR guide here: https://myocarditisuk.com/re-start-a-heart-this-october/

15/10/2025

The case for gender balance in security is not only about fairness. It’s about effectiveness.

A gender-diverse security team can:
✨Solve problems more creatively
✨Make better-informed decisions
✨Improve team cohesion and retention
✨Strengthen public trust and confidence

For a profession that works directly with the public, this matters. When communities see themselves reflected in those protecting them, tensions ease and trust grows. Representation builds relationships before conflict even arises.

Quite simply: balanced teams deliver stronger outcomes. Gender equality isn’t just a principle - it’s a practical advantage.

Discover why gender balance is a game-changer for the security sector: https://www.matchuprecruitment.com/insights/rethinking-security-why-gender-equality-is-our-strongest-defence

15/10/2025

Thinking about a career in counselling?

Our CPCAB Level 2 Course is the perfect first step on your journey. Delivered in a person-centred way and inspired by the teachings of Carl Rogers, this 9-month programme offers 3 hours of guided learning each week in a supportive environment.

No previous training or experience is required, you simply need to be over 18. Once we receive your application, we’ll be in touch to guide you through the next steps.

Apply today! https://number22.org/training/cpcab-level-2-certificate-in-counselling-skills-csk-l2/

Great PR doesn’t shout.Instead, it builds credibility, authority, and influence. It raises awareness in a way that feels...
07/10/2025

Great PR doesn’t shout.

Instead, it builds credibility, authority, and influence. It raises awareness in a way that feels natural and makes people want to buy from you, not because they’re told to, but because they’re inspired to.

At Flourish, we don’t just “sell in” stories - we shape them with the same editorial instinct that drives the best newsrooms. We know what grabs attention, what resonates, and what keeps people engaged.

Because when PR and journalism work hand in hand, it’s not just content - it’s a relationship that works for everyone. Hippos, oxpeckers…and yes, even audiences.

Read the full blog here: https://www.flourishpr.co.uk/the-hippo-the-oxpecker-and-the-truth-about-pr-and-journalism

After spending 15 years in journalism - BBC, ITV, Newsquest, Trinity Mirror - our Head of PR learned the golden rule:👉 ...
30/09/2025

After spending 15 years in journalism - BBC, ITV, Newsquest, Trinity Mirror - our Head of PR learned the golden rule:

👉 Find the story people want to read.
👉 Tell it in a way that resonates.

PR is no different. The only extra discipline? Separating real narrative from sales spin.

Neither is about selling - it’s about telling stories that connect.

Learn why in our latest blog: https://www.flourishpr.co.uk/the-hippo-the-oxpecker-and-the-truth-about-pr-and-journalism

PRs and journalists need each other.✨ PRs rely on journalists to share stories, shape perception, and amplify messages.✨...
16/09/2025

PRs and journalists need each other.

✨ PRs rely on journalists to share stories, shape perception, and amplify messages.
✨ Journalists rely on PRs for leads, access to experts, and packaged content.

When it works, it’s a win-win. But like the hippo and oxpecker, there are tensions too. That’s where experience makes all the difference.

Dive deeper in our latest blog: https://www.flourishpr.co.uk/the-hippo-the-oxpecker-and-the-truth-about-pr-and-journalism

The hippo and the oxpecker. One needs parasites removed, the other needs a meal. Together? They thrive.This unlikely par...
09/09/2025

The hippo and the oxpecker.

One needs parasites removed, the other needs a meal. Together? They thrive.

This unlikely partnership always reminds me of PRs and journalists. It’s a relationship built on mutual need, sometimes tense, but always vital.

At Flourish, we understand both sides of that story.

Read the full story from our Head of PR: https://www.flourishpr.co.uk/the-hippo-the-oxpecker-and-the-truth-about-pr-and-journalism

At Flourish PR, we know the emoji dilemma is real - too much or too little can make or break your message.That’s why we ...
26/08/2025

At Flourish PR, we know the emoji dilemma is real - too much or too little can make or break your message.

That’s why we help brands strike the perfect balance between professional and personal - using trends (like smart emoji use 😉) to connect with audiences in effectively.

Ready to bring your message to life? Get in touch today. We would love to help your brand stand out and flourish in today’s digital world: https://www.flourishpr.co.uk/the-emoji-dilemma-do-emojis-belong-in-professional-communication

Emojis can miss the mark...How? Using an informal way of communicating in a more formal situation, can fall flat. 72% of...
20/08/2025

Emojis can miss the mark...

How? Using an informal way of communicating in a more formal situation, can fall flat. 72% of employees admit they hesitate to use emojis at work - and for good reason.

A good rule of thumb is to keep things emoji-free, at least until you have figured out what kind of tone the other person is comfortable with.

Context is key 😉

Find out how to strike the right balance in our blog: https://www.flourishpr.co.uk/the-emoji-dilemma-do-emojis-belong-in-professional-communication

Emojis bring humanity back to messages - softening tone where facial expressions or body language are absent. In remote ...
14/08/2025

Emojis bring humanity back to messages - softening tone where facial expressions or body language are absent. In remote and hybrid work, they help fill emotional gaps and keep communication clear.

They also help messages stand out by naturally break up blocks of text and make things more visual. 78% say they’re more likely to open texts with emojis.

Even more traditional and conservative industries are embracing them to add warmth and grab attention.

👇 Do you use emojis at work?

Read the other side of the emoji dilemma: https://www.flourishpr.co.uk/the-emoji-dilemma-do-emojis-belong-in-professional-communication

There are multiple avenues where your team could benefit from higher placements and growth, and it starts with shifting ...
12/08/2025

There are multiple avenues where your team could benefit from higher placements and growth, and it starts with shifting the lens through which you view your digital presence. 💻

You cannot remain traditional or rely on legacy methods without revisiting how digital enhancements affect the outcome of it all.

Learn more and see how Flourish PR can help your business's digital presence: https://www.flourishpr.co.uk/seo-switch-to-favour-press-releases-in-2025

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