25/02/2026
What a weekend at the Lancashire Cricket Expo 🙌
We had some great conversations with clubs about the challenges they are facing right now and what they need to grow sustainably. Facilities, volunteer time, fundraising pressures, long term planning. It is clear clubs are spinning a lot of plates.
It was also brilliant to connect with existing PitchIn Platform customers and hear their feedback. Those conversations genuinely shape how we keep improving the platform.
We also spoke with other brands working in cricket about how they are supporting the game and their plans for the future, plus a really interesting discussion with the Foundation about fundraising needs across the region.
The ambition across the cricket community is clear. Now it is about making sure clubs have the tools and recurring income to support that growth properly.
Thanks to everyone who stopped by to chat. And to Lanky for his special appearance 🦒