18/11/2021
Sometimes I really HATE my job! Don't get me wrong, I love it a lot of the time, but there are definite HATE moments.
What causes the HATE factor?... It's cortisol - the stress hormone, I experience high levels of stress due to some of the slides I have to work on. Factors like, "what does this graph mean", "what is this slide trying to tell me", "there are too many variables on the screen at once"! These factors and many more make my body release cortisol which makes me stressed and irritable. And, if it's happening to me, when I have time and space to digest the information, imagine what it's doing to the poor audience trying to listen and digest it all at the same time? In short, it's it's making the audience stressed and irritable. If you're trying to sell to that audience you're making it a lot harder!
At Slide Deck we know all about cortisol... and how to prevent its release. We throw in a touch of cortisol at the start, just to get the audience's attention and get them to take notice, then we balance it up with lots of lovely oxytocin, the hormone that makes you feel warm, fuzzy and nurtured (it's also the hormone released during sexual activity and childbirth!).
So, creating a winning presentation isn't just visual, it's chemical! Don't underestimate the power of your slides to stress out or turn on your audience!
Have a great day!