Be More Effective

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Be More Effective Be More Effective provides a unique blend of consultancy services alongside developing internal communication and training solutions

Be More Effective solutions develop high performance, address specific business challenges, achieve agreed objectives, improve key processes, enhance employee involvement and develop skills and environment you’re in.

A client said to us: “I don’t mind working hard… I mind working hard twice.”That’s what patchy contribution does - you p...
14/10/2026

A client said to us: “I don’t mind working hard… I mind working hard twice.”
That’s what patchy contribution does - you pay once in salary, then again in chasing, rescuing deadlines, and rework.

Join How Do I Get My Team to Contribute More? with Nurit Zimmermann-Haskin - Thu 5th Nov, 11:00am (UK).
Register Free Here. https://us02web.zoom.us/webinar/register/5217901717191/WN_AhnWCfrFQK-NWimFZRb-aA

Quick reality check: if you work with people, you’re selling.Not in a sleazy way. In a getting things done without falli...
14/10/2026

Quick reality check: if you work with people, you’re selling.
Not in a sleazy way. In a getting things done without falling out way.
If you only focus on external selling, you’ll keep getting stuck internally where the politics, fear, and resistance live.

Persuasion is a skill. Skills need practice. Try My Persuasion Coach free for 3 days: https://www.mlruk.com/my-persuasion-coach

Read the blog: https://www.bemoreeffective.com/blog/persuasion-isnt-a-gift-its-a-practice-and-thats-why-we-built-a-coach

🎉 It's official the Persuade audiobook is live.But lets be honest: most of us don't fail because we don't know enough. W...
13/10/2026

🎉 It's official the Persuade audiobook is live.
But lets be honest: most of us don't fail because we don't know enough. We fail because we don't practise enough.

So alongside the audiobook, we've launched My Persuasion Coach daily micro-coaching and AI roleplay to help you build persuasion into your week (internally and externally).

Read the blog: https://www.bemoreeffective.com/blog/persuasion-isnt-a-gift-its-a-practice-and-thats-why-we-built-a-coach

Try it free for 3 days (ÂŁ19.90/month VAT included after): https://www.mlruk.com/my-persuasion-coach

Audiobook here: https://www.amazon.co.uk/Persuade-persuade-anyone-about-anything/dp/B0HHFY8R34/r

13/10/2026

Ever feel like you’ve got a team of capable people… but you’re still dragging the work uphill?Free webinar: How Do I Get...
12/10/2026

Ever feel like you’ve got a team of capable people… but you’re still dragging the work uphill?

Free webinar: How Do I Get My Team to Contribute More? with Nurit Zimmermann-Haskin - Thu 5th Nov, 11:00am (UK).

Practical steps for stronger ownership (without micromanaging). Live Q&A included.

Register Free Here. https://us02web.zoom.us/webinar/register/5217901717191/WN_AhnWCfrFQK-NWimFZRb-aA

I’ve lost count of how many times I’ve heard: “They interviewed brilliantly… but it didn’t work out.”And usually the pos...
09/10/2026

I’ve lost count of how many times I’ve heard: “They interviewed brilliantly… but it didn’t work out.”

And usually the post-mortem focuses on the interview. Better questions. More stages. Another panel.

But that’s treating the symptom.

The real issue is earlier: what you’re selecting for.

If you select for credentials, you get credentials. If you select for capability, you get performance.

Qualifications and job titles are reassuring because they’re easy to defend. They give you something to point at when someone challenges the hire. But reassurance isn’t diagnosis.

A practical shift I’m seeing work in mid-market construction and manufacturing businesses is this: define the role as 90-day outcomes, translate those into a small set of competencies, then test for them with one job-relevant task. Keep the interview structured and evidence-based.

It’s not softer. It’s not “nice”. It’s more rigorous - because it measures what matters.
Read the blog https://www.bemoreeffective.com/blog/skillbased-hiring-stop-recruiting-cvs-start-recruiting-capability/ + message me if you want a skills-first template tailored to a live role.



Where does your hiring process still reward polish over proof?

We’re recruiting for an experienced Senior Estimator to join Elmcroft Construction, a specialist groundworks contractor ...
08/10/2026

We’re recruiting for an experienced Senior Estimator to join Elmcroft Construction, a specialist groundworks contractor working exclusively within the modular building sector.

This is an opportunity to take real ownership of the estimating function, bringing the tender pipeline in-house and shaping the processes, systems and commercial approach that will support Elmcroft’s continued growth.

đź“Ť Watford
đź’· Up to ÂŁ90,000 DOE
🏠 One day WFH after onboarding
🎯 Discretionary bonus, pension and genuine career progression

If you have strong estimating experience across groundworks, earthworks or civils, we’d like to hear from you.

https://app.loxo.co/job/MTE1OTAtNTd6Z2huenFveTB6eGpsbA==?t=1783429039709

Address

Unit 1Headland Trading Estate, Headlands Grove
Swindon
SN27JQ

Telephone

08450037282

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