29/07/2026
“We need product help” is a diagnosis that stops one level too soon...
A fractional product manager and a fractional CPO are not the same job at different seniority levels. They are different jobs with different mandates, and hiring one when you need the other can break a company.
Helping you figure out which is right for you here's Craig Chadwell sharing his insights in his latest KickDrum Partners blog post.
https://kickdrumpartners.com/2026/07/28/fractional-pm-vs-fractional-cpo/