24/07/2026
I shared this with my LinkedIn audience and people have been grateful, so I thought Iād share it here for you guys...
The quality of what AI gives you is a direct reflection of the quality of thinking you bring to it.
I just finished a book that changed how I use AI, so I wanted to share my thoughts with you.
It's called How to Talk to AI, by Jamie Bartlett. I wonāt lie, I picked it up thinking, this is just something I have to read for my work, but going in, I genuinely started to enjoy the read from the first few pages.
For a start, I learnt how AI chatbots are actually "grown" rather than programmed. Nobody sat down and told me that, so that alone reframed a lot for me.
It became a real lesson. The book built a clear understanding that the quality of what AI gives me back, is just a mirror of the quality of thinking I give to it in the first place. Vague question in, vague answer out, clear thinking in, genuinely useful answer out.
I've definitely caught myself doing this, firing off a rushed question to ChatGPT when I hadn't actually worked out what I was asking, and then being annoyed when the answer was useless.
One thing I've definitely enjoyed playing around with is how much a simple role-play frame changes what AI gives me back.
One of my finest attempts was: "Imagine you are Adele after a massive weekend bender" (a few more funny role-play instructions), "now create me a blog for the reasons why I started my own business after being made redundant."
What my AI delivered was, quite frankly, one of the best things it's given me in the whole time I've been using it. Maybe one day I'll share it, for sh*ts and giggles.
Anywayā¦
Bartlett's point is that the real skill isn't clever prompt engineering, it's understanding how small changes in framing can radically change the output the model gives you. A role gives the AI a point of view, a vocabulary, and a set of instincts to write from, rather than defaulting to the flattest, most average version of an answer, which is what happens when you ask it a bare question with no context.
So before your next AI prompt, try this: spend two minutes getting clear on the actual problem first (or even better, read the book). You'll notice the difference in what comes back.
I hope this post nudges a few of you to pick up the book. Something in it might spark exactly what you need.
What's one book that changed how you think? I would really like to know, so I can try it myself.
Gem x