Swiss Strength

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Swiss Strength Experts in gym design and setup. Business consultancy services
Atlantis European Distributor. Offices in London and Switzerland

We have equipped gyms in UK, Ireland, France, Belgium, Netherlands, Germany, Italy, Austria, Switzerland and Latvia.

Atlantis lead times rise to 16 weeks. Order before then and you’ll have your kit sooner.There’s no minimum order at Swis...
05/10/2026

Atlantis lead times rise to 16 weeks. Order before then and you’ll have your kit sooner.
There’s no minimum order at Swiss Strength. Whether it’s the one machine you’ve always wanted for your home gym or a few pieces to complement a commercial setup, we’ll supply it.
Enquire via the link in bio.

Atlantis lead time is increasing to 16 weeks. There’s no minimum order at Swiss Strength. Whether it’s that one machine ...
22/09/2026

Atlantis lead time is increasing to 16 weeks. There’s no minimum order at Swiss Strength. Whether it’s that one machine you’ve always wanted to add to your home gym, or a couple of new pieces to complement a commercial setup.

Atlantis Strength are proudly Canadian 🇨🇦 So, via our channels, you’ll never get charged tariffs on Atlantis equipment w...
10/09/2026

Atlantis Strength are proudly Canadian 🇨🇦 So, via our channels, you’ll never get charged tariffs on Atlantis equipment when bought through us.

Atlantis Strength are proudly Canadian 🇨🇦 So via our channels, you’ll never get charged tarriffs on Atlantis equipment w...
10/09/2026

Atlantis Strength are proudly Canadian 🇨🇦 So via our channels, you’ll never get charged tarriffs on Atlantis equipment when bought through us. Subscribe to our news letter to find out more.

02/09/2026

The Atlantis PW625 Incline T-Bar Row has landed. It replaces the outgoing D125, and the pulling line has been rebuilt from the ground up. Row angle, load path, positioning, all reworked for serious upper-back strength.
Atlantis manufacturing lead times have also dropped to roughly twelve weeks, and the window won’t stay open long.
New machines and offers land in The Swiss Press before anywhere else.
Sign up, link in bio.

28/08/2026

You can thank Jack LaLanne for your Cobra Back, because he brought vertical pulling into the mainstream and specifically the lat pulldown.

The design has evolved over time and the pinnacle is the Atlantis PW623 Unilateral Lat Pulldown machine, designed to follow the arm’s natural arc through a 360° swivel handle, while a support handle isolates the working side. Dual pivot points keep resistance smooth through the whole movement.

If you’re interested in the PW623 Unilateral Lat Pulldown DM us or contact us through our website.

Money no object what would your fantasy home gym look like? Terrazzo underfoot. Brass catching the light. Palms standin...
26/08/2026

Money no object what would your fantasy home gym look like? Terrazzo underfoot. Brass catching the light. Palms standing quietly in the corner.
This is a concept gym for a version of Miami that never quite existed, all Art Deco restraint and 1930s glamour, reimagined for serious training. No compromise on space, light or material. What fantasy gym would you design?

24/08/2026

We’ve all been told to complete 3 sets of 10, but why and where does this protocol come from?
Well, it was designed by Dr Thomas DeLorme in the 1940s as a rehabilitation for injured WW2 soldiers. His approach was pretty radical for its time as he prescribed heavy resistance training when everyone else recommended light repetitive exercises.
DeLorme research showed that twenty to thirty total repetitions with heavy loads built muscle much faster than doing seventy or more reps. His method states using fifty percent of your ten rep max for set one. Seventy five percent effort for set two and Go all out for set three.

The first sets are designed to prepare your muscles for the final set that does the hard work. The science still holds up today and that’s why physiotherapists and bodybuilders still use it.

21/08/2026

If you have a podcast is about strength, performance, or coaching, Swiss Strength Campus offers something very different: a fully equipped training space that can be part of your video podcast.
We can arrange cameras, lighting and microphones, giving you a professional setup without having to build one from scratch.
Bring along your own kit, if you have it and use Campus as the backdrop, lending instant credibility to your production. You can demonstrate exercises, talk through equipment or simply use the space to give your podcast an authentic feel.
There are plenty of podcast studios and plenty of gyms, but very few places where the two come together.
DM us about booking the space.

19/08/2026

Hypertrophy is simply the process of increasing muscle size in response to resistance training.
When you train a muscle with enough resistance and effort, it adapts by increasing the amount of contractile tissue within its fibres and with consistent training, recovery and nutrition, this leads to greater muscle size over time.
Hypertrophy training can use a wide range of weights, reps and exercises but the key is providing enough resistance and gradually building up the resistance.
Building and maintaining muscle is important for strength and performance as well as healthy ageing.
At Swiss Strength, we supply Atlantis equipment for private and professional training spaces.
So, If you’re planning a strength training space? Speak to us for advice on choosing equipment that suits the way you train.

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Winchester
SO237RX

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