Pudding Lingerie Consultancy

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Pudding Lingerie Consultancy

Leading global supplier of training and business consultancy to lingerie brands and retailers

12/10/2026

Could your lingerie business be selling more without spending more?

What if the secret to increasing sales wasn’t more stock, more staff or even more customers, but making the most of every sales opportunity?

Join Helen Masters from Pudding Lingerie for a FREE 90-minute WOW FACTOR webinar, exploring why traditional sales techniques don’t always work in lingerie retail and how a different approach to customer service can make a remarkable difference.

Discover the step-by-step WOW FACTOR sales and service model that has helped lingerie retailers increase sales, improve customer loyalty and, in some cases, double their sales.

Whether you’re running an independent lingerie boutique or managing a larger lingerie department, there’s plenty to learn.

✨ FREE WOW FACTOR Webinar
📅 14th October 2026 - 10am
⏰ 90 minutes

Register now and discover what your business could be missing.

See the link in bio, on our website or below to sign up.
https://puddinglingerie.as.me/wow-factor-webinar

08/10/2026

A first bra fitting can seem straightforward. Find the size, find the bra, job done.

But for the young person in your fitting room, it can be a much bigger experience.

She may be excited, embarrassed, uncomfortable, unsure what to expect or simply there because a parent thinks it’s time. A good fitter needs the technical knowledge to get the fit right, but also the confidence to adapt their communication, pace, product recommendations and approach to the individual.

Our First Bras & Bra Fitting for Girls, Teens & Young Women advanced training module has been created to help experienced bra fitters do exactly that.

Because getting that first experience right can help build comfort, confidence and trust in professional bra fitting for years to come.

Find out more about the training by sending us a message.

02/10/2026

Because when it comes to bra fitting training, one size definitely doesn’t fit all. 👙

There are plenty of bra fitting courses to choose from, so whichever route you take, we believe your training should be relevant to you, your experience and what you want to achieve.

At Pudding, we’ve taken more than 20 years of bra fitting, lingerie retail and consultancy experience and turned it into training that goes far beyond simply learning how to measure someone for a bra.

Our 1:1 Mastering Bra Fitting training days are about having the time to really get into the detail.

Working directly with Helen, the day can be tailored around your knowledge, your business and the areas where you want more confidence.

There’s plenty of practical fitting experience, the opportunity to ask questions as you go, and time to explore different bras, body shapes, fitting challenges and real-life situations.

And because it’s a Pudding training day, there’s also plenty of tea, refreshments and a rather lovely lunch involved!

You’ll leave with your own in-depth bra fitting manual to refer back to, practical experience you can put into use straight away and, of course, your Pudding Lingerie Professional Bra Fitter Certificate.

For those who can’t travel to us, our online courses have been created with exactly the same attention to detail, so location or budget doesn’t have to stop you accessing high-quality professional training.

But if you’re looking for the most personal Pudding training experience, there’s something rather special about a day of one-to-one learning.

Interested in 1:1 bra fitting training with Helen? Get in touch to find out more.

30/09/2026

Online training has come a long way, but we know that when you’re learning something as practical as bra fitting, simply watching a series of videos isn’t enough.
That’s why we’ve worked hard to make our Zoom Face to Face Bra Fitting Training as close as possible to being in the room with your trainer.

You’re taken through the fitting process step by step, with live demonstrations, explanation, guidance and the opportunity to ask questions as you go. You’re not simply given the information and left to fend for yourself.

All you need is a friend or colleague to practise on, a computer and an internet connection. We’ll guide you through the rest.

Whether you’re completely new to bra fitting, want to refresh or deepen your existing knowledge, or you’re looking to develop professional fitting skills that could become part of your business, the course gives you a structured route to build your confidence.
It can also provide the foundation for those who would later like to progress to our Better Bras After Breast Cancer specialist training.

Zoom Face to Face Bra Fitting Training Course, in English
📅 6th & 20th October
🌍 Join from anywhere in the world

We also offer Distance Learning Bra Fitting Training Courses in English, Italian and Spanish, available to start immediately.

Follow the link in bio to sign up for the course or DM us for more information.

22/09/2026

A little look behind the scenes on a Saturday in-store at the beautiful Pour Moi Kingston. 💕

We caught up with store manager, Natalia and team member Preeti to hear how the day had been going, and spoke to one of the lovely customers who had come in for a bra fitting to hear about her experience.

There’s something really valuable about being able to take the time to talk through fit, comfort and what works for you, with experienced fitters there to offer advice and help you find the right bra.

A big thank you to the Kingston team for welcoming us into the store, and to everyone who came along and took part on the day.

18/09/2026

This is Sofia from Pour Moi - one is sold every 4 minutes. That’s what I call a Hero Product.

As a lingerie buyer you always feel the pressure to bring in lines and have a fresh range for your customers. At the same time the commercial reality is that the bulk of what you sell is often concentrated into a few key lines that are your bread and butter - your Hero products.

That’s why H in our a to z of Lingerie Buying is for Hero products:

⭐️They generate 80% of your sales
⭐️They are tried and tested to work every time
⭐️They turn over at a high rate
⭐️They are the bestsellers that your customers never get tired of.

Offering them in multiple colours provides your customers with the solution they need while I think freshness and instore impact as well as building your depth of sale.

If you are a Lingerie Store, I would love to know which are the Hero products you allocate budget to first … and if you are in Lingerie lover, I would love to know the heroes that have pride of place in your Lingerie drawer!

14/09/2026

💥FREE webinar to help boost your lingerie and swimwwear retail sales. 💥

The Wow Factor – Free Webinar 😍

Want to create a sales and service experience that truly stands out? Join our free Wow Factor webinar to learn why traditional sales methods fall short in lingerie retail, and discover the step-by-step model that has helped clients double their store sales.

Sign up now by following the link https://puddinglingerie.as.me/wow-factor-16-September or the link in bio. 👍 See you there!! 😘

08/09/2026

Apparently you should never work with kids or animals, but I think that view is outdated.

I’m currently working with a well established manufacturer in Sri Lanka who is looking at expanding into the UK market. One of the first things I have done is to review their products. They are big in underwear for children so naturally who best to rope in as my testers but my 10 year-old daughter and 11-year-old son?

I have to say they took the responsibility very seriously. I gave them a list of areas to review such as: the design and aesthetic; the comfort; the quality; the fit; the packaging and ultimately whether they’d wear them. I’m pleased to say while there was some constructive feedback to work on; on the whole it was a resounding yes . And they are particularly delighted as they now see themselves as a key part of the management team for this not insubstantial Sri Lankan manufacturer.

Love it! 🥰

04/09/2026

My highlight of this week was visiting a beautiful store in Kingston - Pour Moi.

Many of you will have shopped with Pour Moi online , or you may be familiar with seeing their brands which is sold in lots of stores. Their own store in Kingston is a treasure trove of everything a woman needs to feel great - especially about the bits of our bodies we sometimes feel less confident about. It’s set over two floors, beautifully laid out and has a friendly team on hand to give you Personal service- is there anyone who has shopped in some of the larger stores where finding a person can be increasingly difficult to come by , it’s very refreshing.

Looking forward to working more closely with the team to support them in delivering Bra Fitting and customer service excellence. If you’re in Kingston, pop in and see them in Market Place and if you come in when I’m there, please say hi!

Address

175 Dedworth Road
Windsor
SL44JN

Website

http://Www.puddinglingerie.com/

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