Chris Gardener

27/03/2024

This Thursday I'm hosting The Napkin Test workshop. All the details included in the Event link below.

When business results are in a plateau, or the founder has too much to do, it's a likely sign of complexity.

The antidote is to simplify. The Napkin Test forces this simplicity.
If your business has many moving parts and it's tricky to stay on top of things, this could be perfect for you.

https://strategicmentors.co.uk/workshop-napkin-test/

28/06/2022

You know that people will benefit from your coaching service once they get how it works. But it’s hard to sell when they don’t understand what you offer and they are not ready for your help. You’re trying to sell too early. If you want to know about a better approach, read on.

Are you a coach who is struggling to sell? Here's the one thing you need to do to sell your coaching services...

15/06/2022

Selling coaching is hard. If you have to start by explaining what your service is, you’re already losing your audience. If you want the solution – read on.

Are you a coach who is struggling to sell? Here's the one thing you need to do to sell your coaching services...

26/05/2022

There are many reasons for Imposter Syndrome – but there is often one particular cause that underlies it all.
The fear of comparison.
Do you compare yourself to others and find yourself lacking?

Imposter syndrome is partly a ‘safety feature’ built into our natural human responses. Want to feel less like an imposter in your own business?

12/05/2022

You’ve probably heard of Imposter Syndrome. It’s a well-known phenomenon that gets talked about a lot. You might think you suffer from it – and you’re not alone.
Do you want to know the solution to Imposter Syndrome? Then read on.

Imposter syndrome is partly a ‘safety feature’ built into our natural human responses. Want to feel less like an imposter in your own business?

27/04/2022

You’re trying to sell your services to people who are, right now, trying not to spend money. They’re worried; every penny needs to count. You need to show them that your services are a necessity, not a luxury – that working with you is an investment.

How will you start?

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You may be worried that you're trying to sell to people who are trying not to spend, but you can master the skill to survive and thrive in any economy.

13/04/2022

We’re hearing a lot of talk right now about the cost-of-living rises. Fuel prices are hitting new highs. Homeowners and business owners are starting to worry.

Anyone can make money when the economy is booming. But when times are hard and customers are inclined to hold their purse strings a little tighter? How’s your cashflow then? Are you already making plans, or do you need some help with strategy?

You may be worried that you're trying to sell to people who are trying not to spend, but you can master the skill to survive and thrive in any economy.

13/04/2022

What is the purpose of your business? Is it something you do to keep busy? If you would rather work less for more income, then you need to think about your margins. You might think your margins are boring, but understanding them could make a huge difference.

We want our business to give us financial security. Increasing your margins is one of the most lucrative actions you can take.

04/04/2022

As a businessperson, you already know what you stand for. Now you need to make sure that message gets out. You need to share your vision with your audience, so that they can start to relate to you. The clearer your position, the bigger your
audience will grow. How will you start sharing that identity?

Sharing your vision with your audience allows them to ‘get’ you and pulls them towards you. It’s powerful and a lot less effort than endless ‘lead gen’.

30/03/2022

Do you think about your margins – or do you think margins are just too boring? Before your switch off, I want to tell you that knowing your margins could make a huge difference to your income. Just read on, and I’m sure you’ll agree with me.

We want our business to give us financial security. Increasing your margins is one of the most lucrative actions you can take.

21/03/2022

Imagine that you’re about to go on to the stage. It’s your turn to speak, and the audience is waiting. As the MC introduces you, what would he say? Does your audience know what you stand for? How can they, until you do?

If you need some help with identifying what you’re known for, get in touch today.

Sharing your vision with your audience allows them to ‘get’ you and pulls them towards you. It’s powerful and a lot less effort than endless ‘lead gen’.

03/02/2022

Imagine walking through a market. On either side there are fruit and veg stalls, and outside each one someone is shouting, “Strawberries. Buy your strawberries here!”

Which one do you choose? The closest. The loudest. The one with the biggest sign. A strawberry is a strawberry, after all.

Want to know more about standing out in your marketplace? Read on.

Work out what it actually is your target market wants and stand out amongst your competitors. Be the only place where customers can get what you offer.