29/12/2024
I love big ideas, and I believe in the power of evidence.
I wrote a short piece inspired by Carl Sagan’s quote “Extraordinary claims require extraordinary evidence” - and how it applies to sustainable innovation.
If you’d like a fresh perspective on linking bold goals with real data, take a look. I’d love to hear your thoughts.
“Extraordinary claims require extraordinary evidence.” Carl Sagan said this, and it resonates with most people in business, strategy, or sustainability.