Bureau of Market & Social Research Ltd

Bureau of Market & Social Research Ltd We help organisations connect the dots between the past, the present and the future to support evidence-based decision making.

We are a team of multi-disciplinary management consultants that provide insights and strategy advise to both for profit and not-for-profit organisations. We specialise in market and social research, private sector development, strategic & business planning and training in business analytics.

Meet brandTRACKWe help you see more clearly how to strengthen your brand in a competitive market and act with confidence...
09/07/2026

Meet brandTRACK

We help you see more clearly how to strengthen your brand in a competitive market and act with confidence, backed by cutting-edge insights.

Call us now

Do you need answers faster? Meet quickPANEL.When decisions can't wait, neither should your research. We have you covered...
26/06/2026

Do you need answers faster? Meet quickPANEL.

When decisions can't wait, neither should your research. We have you covered.

MSR's quickPANEL connects you to nationwide online respondents through professionally moderated virtual interviews and digital data collection. Whether you need quantitative surveys or qualitative insights, we deliver reliable results quickly and efficiently, with the quality your business can trust.

Fast insights. Smarter decisions. Better outcomes.

The businesses that grow fastest aren't always the loudest, but they're the ones that listen best to customers' data.At ...
24/06/2026

The businesses that grow fastest aren't always the loudest, but they're the ones that listen best to customers' data.

At MSR, we help organisations uncover the insights behind customer behaviour, enabling them to build stronger products, sharper strategies, and more meaningful customer relationships.

Get in touch with us.

Check the comments for the 5 signs that show you don't yet understand your customers ๐Ÿ‘‡๐Ÿพ๐Ÿ‘‡๐Ÿพ๐Ÿ‘‡๐Ÿพ

From all of us at MSR, we wish the Black Stars the very best.Go Ghana Black Stars!
23/06/2026

From all of us at MSR, we wish the Black Stars the very best.
Go Ghana Black Stars!

Research has repeatedly linked active father involvement with better outcomes for children across education, wellbeing a...
21/06/2026

Research has repeatedly linked active father involvement with better outcomes for children across education, wellbeing and social development.

Our recommendation?
The fathers who ran away๐Ÿƒ๐Ÿฝ - and are currently missing from the sample frame - should come back so we capture them in the data collection. ๐Ÿคฃ๐Ÿคฃ

Meanwhile, we celebrate the fathers who have been consistently present in the lives of their children. Your impact is bigger than you may realise.

Happy Father's Day.


Price matters, but trust, value, and experience often matter more.The brands that win are the ones that understand what ...
19/06/2026

Price matters, but trust, value, and experience often matter more.

The brands that win are the ones that understand what customers truly need, what influences their decisions, and how they perceive value.

At MSR, we help businesses uncover the insights behind customer behaviour through rigorous market and social research. From concept testing to consumer understanding, we provide the evidence you need to make smarter decisions and build stronger brands.

Because when you know your customers, you don't have to compete on price alone.

Call us now
๐Ÿ“ž +233 302 558 096
๐Ÿ“ง [email protected]

At MSR, we are torn between putting out prophecies or statistical predictions for Ghana's games... We know which one Gha...
17/06/2026

At MSR, we are torn between putting out prophecies or statistical predictions for Ghana's games... We know which one Ghanaians prefer๐Ÿ™ˆ๐Ÿ™ˆ

Most brands don't lose customers overnight. They lose relevance gradually.Consumer preferences evolve. Expectations chan...
16/06/2026

Most brands don't lose customers overnight. They lose relevance gradually.

Consumer preferences evolve. Expectations change. Competitors adapt. The brands that stay ahead are the ones that understand these shifts before the market does.

MSR bullsEYE gives you a clearer view of the people who matter most to your business. Through robust consumer and market intelligence, we uncover the motivations, behaviours, needs, and emerging trends shaping purchase decisions.

Because growth isn't built on assumptions. It's built on understanding.

We help you see the market more clearly and act with confidence.
Call us now

12/06/2026

The MSR team right now

When your clients win and achieve their business goals because they listened to the data.

Many products fail not because they're poorly made, but because they don't solve a real customer need.Therefore, before ...
10/06/2026

Many products fail not because they're poorly made, but because they don't solve a real customer need.

Therefore, before investing time, money, and resources into your next idea, take time to understand what your customers truly want.

At MSR, we help businesses uncover customer needs, test concepts, and validate ideas so they can launch with greater confidence.

Because the best products are built around real customer insights and not assumptions.

Talk to MSR

Address

112 Haatso Atomic Road, Haatso
Accra

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

+233302542607

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