29/05/2026
📢 The 4th Addig Programmatic Day is behind us, and thanks to our speakers and attendees, it was a truly engaging and inspiring event. 💯
A couple of days ago, we came together to discuss some of the most relevant topics in programmatic advertising today, and based on the reactions and conversations afterward, we'd say the event sparked exactly the kind of dialogue we hoped for. 🙌🏼
Throughout the event, we talked about:
• the practical challenges of omnichannel planning
• the impact of AI on programmatic advertising
• why 3.5 million Hungarian gamers deserve a place in your media strategy
• the growing role of CTV and pDOOH
• and what’s next for Addig DOOH in 2026
A huge thank you to our speakers and partners — Daniel Lajko, Adrian Biciu (Adform), Ármin Krizsán Zölei (HOPPex), Nikos Komninos (Project Agora, a TDG company), Alexandra Sablik - Szemes, Tamás Pócsik, and Buza Máté — for sharing their expertise and insights throughout the event.
A special thanks to CREATE26 Coworking Space for hosting us, and to Flying Ads for providing the display solutions.
And of course, thank you to everyone who joined us and spent part of their day with us. We hope you left with useful insights and fresh ideas. 😊
See you next year!👋