14/09/2026
Hi pals! I am stepping tentatively back into the shoes of my longstanding role in brand consultancy… but it’s looking veeeery different this time.
After 10+ years helping business owners figure out how to talk about what they do, and getting burnt out, I realised I hadn’t actually fallen out of love with the work. I’d fallen out of love with who I was doing it for… and, increasingly, the whole concept of “branding” itself. To be discussed 😉
So I’ve been spending a recent sabbatical having a rethink about what this work could look like while doing it with people whose values I actually share.
And In Your Own Words is my first exploration in that direction. 🥹
I’m running a free 90-minute taster workshop next Friday, Sept 25th at 10am. Hosted live on The Portal 🌀
We’ll look at the language you’re already using to describe your work, poke around at the bits that feel like you, the bits that don’t, and seeing if we can uncover some words that feel more natural, honest and recognisably you.
No finding your “brand voice”.
No defining your niche.
No polished business-speak.
Just a bit of digging around and reworking the words you already have.
It’s aimed at business owners, freelancers, creatives, artists, makers, facilitators, practitioners… basically anyone who knows what they do but finds themselves going 🤯 when they have to actually explain it.
I’m hoping it’ll be a useful little taster of a more in-depth series I’m developing for later in the Autumn, as well as a chance for me to try this new iteration of my work with some lovely Portal people.
If this sounds like your jam, details at the link in the place they always are 💛
