Dining Details

Dining Details Where marketing meets hospitality

From kitchen to table? Yes! The marketing of the brand takes place as the server places the dish down.How?The server sho...
09/08/2023

From kitchen to table?
Yes!
The marketing of the brand takes place as the server places the dish down.
How?
The server shows how they feel about the brand, hence creating a good or bad image.
It's very easy to tell if a server likes a dish when you ask for recommendations 🍝the same as the working conditions.

Marketing NEVER stops.Are loyalty programmes and email marketing enough to sustain customer relationships? Or do you nee...
28/05/2023

Marketing NEVER stops.
Are loyalty programmes and email marketing enough to sustain customer relationships?
Or do you need to encourage your team to build relationships with clients the old fashioned way?
The more engagement and appeal to the senses during service the better the restaurant brand image becomes.

Each business has a Mission, Vision and Unique Value Proposition. The top of the managerial hierarchy knows what it is, ...
17/05/2023

Each business has a Mission, Vision and Unique Value Proposition. The top of the managerial hierarchy knows what it is, but do the lower level also know and value it?

Clearly define the unique value your bar or restaurant has as well as the key mission and vision to ALL staff especially the customer facing front of house staff🍴🍷

How do you approach a table? With a certain intention of genuine care and leadership principles of protecting and provid...
08/05/2023

How do you approach a table? With a certain intention of genuine care and leadership principles of protecting and providing. How is this seen in the hospitality industry?
Intention:
- Meeting and exceeding expectations
- Forecasting customer needs
- Communication with respect
In marketing terms this is an augmented product -
The product: food and drink
The augmented product: genuine service with the food and drink.

Do your customers want a smile or do they want you to make them smile? When PR is not just about reviews and communicati...
19/04/2023

Do your customers want a smile or do they want you to make them smile?

When PR is not just about reviews and communication but also about the initial approach.
How to create a good first impression on customers?
Greet them with a welcoming energy🎉🍾

Are there ever any outside factors that affect the way a customer perceives the value of the food and service?Weather,Wo...
18/04/2023

Are there ever any outside factors that affect the way a customer perceives the value of the food and service?
Weather,
World Events,
Etc.
How does the restaurant accomodate?

How are you showing up for your customers?Do you have SOP's in place that guarantee the experience of abundance for cust...
11/04/2023

How are you showing up for your customers?
Do you have SOP's in place that guarantee the experience of abundance for customer service?
You are keeping stock of products but are you keeping stock of employee attitude?
Abundance of products and inviting energy is key to PR.


What do you bring to the table... in hospitality service? What is the energy that a waiter needs for serving the restaur...
09/04/2023

What do you bring to the table... in hospitality service?
What is the energy that a waiter needs for serving the restaurant's brand to the customer?

How do you feel when you get extra shiny cutlery?🤔👏 Some customers are more forgiving of the small details missed. How m...
28/03/2023

How do you feel when you get extra shiny cutlery?🤔👏 Some customers are more forgiving of the small details missed.

How much of an affect does it have on those that are not as detail oriented when dinning out. Does it alter their experience and perception of the brand resulting in exceptional reviews?
Hence, return and new customers.

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