EBuzz Builders

04/06/2013

Some clients ask: What is content marketing?

We explain:
Content marketing can be described as any marketing activity that involves the creation and sharing of valuable online content (articles, ebooks, videos, podcasts etc., it doesn't include advertisements!) through various online channels (social media, websites, forums, webinars).

23/05/2013

Twitter Tip: Automated direct messages (DMs) are NOT a good idea!

Since they are automatically sent to every follower, most people perceive them as SPAM. If you want to thank someone, just tweet them. It is a nicer and more personal way of saying thank you.
Be human, not a robot!

21/05/2013

Adding every person you meet at a networking event and get a business card from to your email marketing list or newsletter is NOT a good marketing practice.

If you've never asked them, they might treat your emails as spam!

08/05/2013

Social media is not about selling your products!!!

So please DO NOT start conversation with: 'check my website to get to know more about this fantastic product we offer'.
Build relationships instead by getting to know others and being nice and helpful.

06/05/2013

'Thank you' is as important on social media as it is in real life!!!

If someone connects with your page, leaves a comment or shares your content, do not forget to thank them. Social media is about building relationships and not about pushing scheduled content and ignoring everyone! :)

29/04/2013

I've just found this interesting new tool for presentations: Present.Me

Has anybody used it yet? Share your experience pls.

Present.me is a really easy way to record and share your presentations using your we**am

26/04/2013

Why should you consider Twitter in promoting your business?

2 Reasons:
1. Twitter is direct, quick and works perfectly on the go.
2. It is dense with CEOs, Senior Managers, industry experts, journalists and industry professionals and enables you to reach out to those people in less than a minute.

Do you need more reasons???

25/04/2013

Recommended read: How not to do content marketing!

Don’t do these things if you want to succeed at content/inbound/pull marketing.

24/04/2013

Clients often ask us: Is a biz website important in the age of social media?
Our response: YES! The website is like your home base, social media are just public spaces.
You meet people in public spaces, but as a relationship develops you invite them home where they can really get to know you.

22/04/2013

Interesting read!!!

Examples of B2B companies that create great content and get inbound marketing right.

04/04/2013

Twitter Tip 4: Leave some breathing space in your tweets. About 120 characters is perfect as it's easier to retweet them!

13/03/2013

Tip 3: Start following interesting people and businesses and listen before you start talking:)