26/08/2021
Following are some tips on how to design a good online menu:
1) Focus on Clarity
An online menu must be made keeping in mind that the customer wants clarity, mention all your dishes, below them the ingredients that they feature, especially if you have named your dishes in an innovative manner or given a different touch to any classic dish, you should mention what it is you have done differently. The customer appreciates innovation but remember, they can be confused as easily as well if they do not know what a particular dish is.
2) Keep it Simple, Silly!
Probably the best piece of advice while doing anything! When you order online you just want to explore the dishes available, as we mentioned above, people value their time more now.
A complicated menu would just drive them away! Most of the times people do not know what they wish to order, they like to surprise themselves by trying something new, so going in, the customer is already confused attempting to figure out what they wish to have, you do not want to increase their confusion further with a complex menu!
3) Make your menu easy to navigate
Organize your online menu in a particular way. The conventional way is different based upon the type of cuisine you offer. For instance, a South Indian restaurant mentions South Indian breakfast items first, Hot beverages after and then various Meals that they serve.
It is all in a sequence, aap chronology samajhiye! You start with breakfast in the morning, have your tea/coffee after and then lunch and dinner.
So, understand this sequence and design a friendly menu accordingly.
4) Use BadiDukkan!
BadiDukkan enables you to create a custom menu for yourself following the above tips, you can design your own menu and alter it at anytime of the day, sometimes you may run out of a dish or some ingredients which could affect the preparation of a particular dish. With the app you can change the availability of a dish as well.
The app offers other features as well, your customers can scan a QR and access your custom menu, it accepts online ordering, assists you in keeping track of your revenues and orders. What more do you need!
These were some tips that would elevate your menu and separate it from that of traditional restaurants, be different while doing it! Good Luck!