Content Marketing

29/03/2019

If you've ever wondered about Hubspot's blog, this post is for you. From word count and number of images per post, to key topics distributed by year. An interesting read.

In this data story, we dive into the HubSpot Blog -- one of the world's most active marketing blogs. Our goal is to get a high-level understanding of HubSpot's content strategy by analyzing their topics, links, and content structure at large scale. To this end, we crawled 13,124 URLs and used...

28/03/2019

Everyone needs quiet time to focus, according to experts.

Completely open workspaces might not be the norm for long if employees and productivity experts have their way. According to research…

28/03/2019

In my work with entrepreneurs and business students, I often hear marketing strategies explained as “having social media,” “having an…

17/09/2018

"The business of online dating, as ironic as it might seem, isn’t about dating. It never was. It’s more about user engagement at a micro-level and hope, cognitively speaking." An interesting look at the numbers, models, and revenue streams of dating apps in India. https://buff.ly/2Db58hQ

You swipe right to seek love on the internet, but how do online dating companies make money in India?

08/10/2017

On this page is one of the better product videos I've seen in recent times. Good job MailChimp

Google Remarketing can show display ads to people on your MailChimp list. Find more customers, build your brand, and sell more stuff with Google Remarketing Ads.

29/09/2017

How To Quickly Calculate Content ROI

Engaging content raises your website and your brand’s value in the eyes of your audience and Google. Learn to calculate your content ROI using Page Value.

14/08/2017

An interesting read
http://contentadvisory.net/if-we-killed-marketing-what-would-happen/

What if we asked ourselves this important question: what if we killed marketing and replaced it with something different?

20/07/2017

https://insights.newscred.com/why-facebook-google-and-snap-love-ar-and-whats-coming-next/?utm_source=newsletter&utm_medium=email&utm_campaign=insights&utm_content=lc

The future will be augmented. The only question now is how we get there.

26/06/2017

http://www.adweek.com/digital/podcast-revenue-will-jump-85-this-year-to-hit-220-million/

Podcast ad revenue has been growing year-over-year with double digit percentages, proving it to be a lucrative landscape.

19/06/2017

Claim back time by being careful what apps you have on your phone

For the month of May I time-traveled back to 2007, when social media platforms were still just websites you visited. I removed Facebook, Twitter and Reddit from

15/05/2017

Studies show that product pages with customer reviews convert 58% more visitors than review-free pages

22/12/2016

When planning your , does your matter? That's a resounding 'yes'!

Small and medium size businesses are investing a lot of resources in content marketing these days. Many of them focus on content marketing