BLUE OCEAN CONSULTANTS
Mission:
Blue Ocean Consultants is a first generation young organization, driven by the mission for “creating uncontested market space for healthcare organizers and providers and making competition irrelevant”. Vision:
Long term Vision of Blue Ocean Consultants (BOC) is “Don’t compete, make competition irrelevant”. Birth of Blue Ocean Consultants:
The idea was conceived in t
he year 2004 by its founder Dr. Ashish K. Gupta when he was pursuing Masters in Business Administration, with Healthcare Administration as the major subject, from the Faculty of Management Studies (FMS), University of Delhi, India. Healthcare industry in India was by and large loosely regulated and there were no definitive quality standards for the healthcare organizers and providers. Private sector in healthcare had started growing and demand for quality healthcare had just started to grow exponentially with evolving healthcare customers. The best seller for the year ‘Blue Ocean Strategy’, a book by Harvard Business School Press Boston Massachusetts, talked about creating uncontested market spaces by applying innovative strategies. This had tremendous influence on the Dr. Ashish, the founder chairman of BOC. The organization works on the following premise. Healthcare providers and organizers have long engaged in head to head competition in search of sustained, continuous and profitable growth. They fight for competitive advantage, battle over market share and struggle for differentiation. Yet in today’s overcrowded healthcare markets, competing head on results in nothing but a bloody ‘red ocean’ of rivals fighting over a shrinking profit pool. While most healthcare organizations compete in such red oceans, this strategy is increasingly unlikely to create profitable growth in the future. Tomorrow’s leading healthcare provider organizations will succeed not by battling competitors, but by creating ‘blue oceans’ of uncontested market space ripe for growth. Such strategic moves- termed as ‘value innovation’- create powerful leaps in value for both the healthcare provider and its customers, rendering rivals obsolete and unleashing new demand. BOC provides a systematic approach and solutions to making competition irrelevant. The strategies are innovative, simple and practical. The framework provides tools for successfully creating and capturing blue oceans. The six principles that are focused on are:
1. Reconstruct market boundaries
2. Focus on the big picture, not the numbers
3. Reach beyond existing demand
4. Get the strategic sequence right
5. Overcome key organizational hurdles
6. End to End strategy implementation
Blue Ocean Consultants has since grown slowly, steadily and in a sustained manner, building on firm blocks of the values of honesty, transparency and trust that it holds so close to its heart. It is currently engaged in providing consultancy, guidance and support for quality accreditation, process optimization and improvement, infrastructural designing & improvement, manpower rationalization, training, business strategy reorientation and other related issues in the healthcare industry. The company is based in NCR Delhi, India. Organization Profile:
Blue Ocean Consultants is a first generation young, vibrant and lean organization based in NCR Delhi, consisting of appropriate mix of young aggressive and senior experienced appropriately qualified and trained healthcare management consultants, architects, planners, trainers and advisors. The organization is headed by its Founder Chairman & Managing Director Dr. Ashish K. Gupta who is the spirit and heart of the organization and is a model change management consultant. Simi Goyal, Director programme planning and strategy, is a high profile management consultant with tremendous experience in business strategy. Dr. Sangeeta Gupta, Director, is a medical postgraduate and is a senior faculty with both national and international experience. Her focus is healthcare change management, technical support and clinical protocols. Dr. Reena Telang, a senior management and clinical consultant is a research oriented faculty. She is a medical graduate, formally trained in quality management and accreditation of healthcare organizations. Lekh Raj Lalla, a senior hospital architect and consultant associated with numerous healthcare projects both in public & private sector to his credit. He has served with Military Engineers Services for nearly 39 years (20 years in class I Architect Services). Dr. Tushar Chawla, a senior management and quality consultant cm trainer is a very active and updated & trained consultant with tremendous experience in healthcare quality management especially in the field of dentistry. Dr. Abhay Dahiya, a management & quality consultant is a young and dynamic healthcare management postgraduate formally trained in quality management and accreditation of healthcare organizations. Dr. Gurinder Randhawa, a management & quality consultant is an outgoing and dynamic quality consultant, dental surgeon formally trained in quality management and accreditation of healthcare organizations. Dr. Apurva Relan, a quality consultant is a young and dynamic dental surgeon with focus on quality management and accreditation of healthcare organizations. There is a pool of consultants in healthcare management, change management, architects, hospital planners, clinical specialists and super-specialists, strategy consultants, HR consultants, bio-medical engineers, quality accreditation consultants with formal qualifications and experience. The consultants and faculty are extensively trained in communication skills and are ranked excellent by most of the client organizations they work with. Areas of Engagement of Blue Ocean Consultants:
The company is based in NCR Delhi, India but undertakes healthcare projects across India. It is currently engaged in providing consultancy, guidance and support to healthcare organizer and provider organizations, hospitals, nursing homes, clinics for:
• Quality accreditation with focus on NABH
• Process optimization and improvement
• Development of Quality manuals, documentation, forms and formats
• Designing the indicator programme for both clinical and managerial processes
• Infrastructural designing & improvement
• Manpower Planning, Recruitment and Training
• Manpower rationalization
• Equipment Planning and Management
• Training in quality processes and safety
• Training in infection control
• Medical, clinical and nursing audit training
• Disaster prevention and management/ safety training
• Business strategy reorientation
• Other related issues
BOC also provides services ranging from feasibility study to generating Gap analysis on NABH Standards for Medical/ dental colleges, hospitals, single specialty hospitals, multi-specialty hospitals, super-specialty hospitals, dental clinics, nursing homes, allopathic clinics etc. The gap analysis is conducted on NABH Objective elements/ Processes, infrastructure, man-power, equipment & regulatory compliance. The BOC Teams are well trained and oriented for such activities. Complete confidentiality of all information exchange is assured during such activities. Complete NABH Accreditation projects consultancy is also undertaken where BOC team members understand the unique requirements of each organization and customize the pace and contents of the consultancy as per the client readiness stage and management capacity. BOC also provides specialized manpower for the hospital quality cell ranging from quality manager to quality executive and coordinators. This is handled by a separate dedicated administration and HR division of BOC. BOC service charges are competitive but the main focus is on having satisfied customers through proper and adequate delivery of services. Contact Details:
12/III-A, Rachna, Vaishali, Ghaziabad-201010 (U.P), India
[email protected]
09811114879
