30/07/2024
Small towns, big change.
Even as metros and large cities lead the way, small towns are not far behind. A remarkable 65% of transactions in smaller towns are now compared with 75% in large cities. “How Urban India Pays” is a comprehensive report by Kearney and Pay India that offers remarkable insights into the widespread adoption of cashless across the country.
Read our report to dive deeper into the country’s digital payment revolution: https://bit.ly/3LKgb1L
Authors: Shashwat Sharma, Nidhi Tiwari, Nivedita Sinha, Aman Chheda, and Rishabh Jain.