Boiling Point 212

Name: Boiling Point 212
Address: 54/8, Nabin Chandra Das Road, Kolkata, 700090, IN
Telephone: +918851372854

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Boiling Point 212

A consultancy for your customized business solutions delivered with simplicity and efficiency.

20/02/2025

Market working...

For the last two days I worked in seven peripheral markets of three small towns with the livewire traditional trade sales team of RSPL GROUP and it was fun with new learning!

KEY LEARNING: Secondary sales is the foundation for any business. And especially in led business, the secondary sales objectives must be achieved through a daily disciplined approach. It gives stability, offtake, market dominance to the organization which result in sustained profitable growths year after year keeping the competition away.

Here are some glimpses of our last two days of market work.

For the full post click here: https://www.linkedin.com/posts/anirban-basu-8ab4b110_sales-brand-visibility-activity-7298236935834112018-RWzS?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAI1dsMB6nizmS_oZgmD_zUYWKNo7RQBtd8

20/02/2025

Tomorrow belongs to those who prepare for it today. The purpose of learning is growth, and as we continue to live, our minds continue to grow.
The spirit of adult learning "I am always ready to learn although I do not always like being taught." Allowing the students to think and giving them the freedom to be innovative are the best ways to ensure learning stays fun and effective, because often the fresh brains give a unique twist to an old lesson.
From the lush green campus of BML Munjal University... with the greener brains of the young and fresh batch of business studies❤️

14/08/2023

spreading wings... we are happy to add as our esteemed partner❤... more to come...

Onward & upward...

14/08/2023

spreading wings... we are happy to add as our esteemed partner❤... more to come...

Onward & upward👍...

22/04/2023

Eid-ul-Fitr is a day of rejoicing and bliss. It is a day of blessing and peace. It is a day to celebrate brotherhood.
On behalf of the team boilingpoint212 we wish Eid Mubarak to you and your families...

15/03/2023

There are a few primary hurdles faced in Indian distribution in FMCG business.

The first is the lack of refrigerated storage and transport infrastructure, which limits the ability to distribute perishable goods.

The second is the high cost of real estate, which makes it difficult to maintain an efficient distribution network.

The third is the complex and bureaucratic regulatory environment, which can delay or frustrate efforts to expand distribution networks.

Despite these challenges, there are opportunities for companies that are able to overcome them. 😊

Boiling Point 212 is there to help you grow your business with customized solutions.

Reduce expenses and increase your ROI through people and process optimization.

To know more, reach out to us on [email protected]

13/03/2023

Sales and distribution is a strategy employed to get products or services to market.

The main purpose of this channel is to generate revenue for the company. There are various ways to go about this

The most common type of distribution strategy is known as indirect distribution. This involves using intermediaries to reach the target market.

The advantages of this approach include increased coverage and improved relationships with customers. However, it can also be more expensive and less flexible than direct distribution.

Direct distribution, on the other hand, involves selling products or services directly to customers without using intermediaries. This approach can be more efficient and cost-effective, but it may require more resources to implement effectively.😊

There are a variety of other distribution strategies that can be employed, such as exclusive distribution, selective distribution, and franchising. The best approach for any given company will depend on its specific products, target market, and business objectives. ❤️

08/03/2023

When it comes to selecting a go-to-market strategy in the Indian market, there are many factors to consider. The first is what product or service you are selling. There is no one-size-fits-all answer when it comes to this question, as each product or service has its own unique selling points and target audience.

Once you have a clear understanding of your product or service, you need to consider your target market. What segment of the population are you trying to reach? What needs does this segment have that your product or service can address? Answering these questions will help you narrow down your marketing options and choose the most effective approach.

Once you know who you are targeting and what needs they have, you can start to develop a go-to-market strategy that will reach them effectively. There are many different marketing channels available, and each has its own strengths and weaknesses. Selecting the right mix of channels will be key to success.

Boiling Point 212 is there to help you grow your business with customized solutions.

Reduce expenses and increase your ROI through people and process optimization.

To know more, reach out to us on [email protected] 😊

06/03/2023

There are a number of elements that must be considered when developing a sales and distribution strategy, including:

1. The type of product being sold
2. The target market for the product
3. The competition
4. The channels through which the product will be sold
5. The logistics of getting the product to market

Each of these elements will have a bearing on the final sales and distribution strategy that is adopted.

It is important to carefully consider all of these factors in order to develop a strategy that will be successful.

Boiling Point 212 is there to help you grow your business with customized solutions.

Reduce expenses and increase your ROI through people and process optimization.

To know more, reach out to us on [email protected] 😊

01/03/2023

One of the most common issues faced by organizations is ensuring that their products are available in the right places at the right time. This can be a challenge because different markets have different demand patterns, and there is often a trade-off between having product available when customers want it and incurring high inventory costs.

Another common issue is developing the right pricing strategy. Organizations need to strike a balance between charging too little and making their products appear cheap, and charging too much and making their products unaffordable. In addition, pricing strategies need to take into account the cost of goods sold, as well as any taxes or tariffs that may apply.

Organizations also need to consider how they will promote their products. They may need to invest in marketing campaigns or partner with other companies to get their products in front of potential customers.

Boiling Point 212 is there to help you grow your business with customized solutions.

Reduce expenses and increase your ROI through people and process optimization.

To know more, reach out to us on [email protected]

27/02/2023

The FMCG companies are generally struggling with the distributors due to the following reasons:

1. The distributors are not able to provide the required reach to the target consumers.

2. They are not able to provide the necessary support in terms of marketing and promotion to generate enough demand for the products.

3. They lack the financial resources to invest in proper storage and transportation facilities, which results in sub-standard service levels.

The main reason for the majority of FMCG companies facing issues when selecting distributors is that these businesses have become too big and complex.

Boiling Point 212 is there to help you grow your business with customized solutions.

Reduce expenses and increase your ROI through people and process optimization.

To know more, reach out to us on [email protected]

22/02/2023

There are a number of best practices that can be used while doing distributor profiling in the Indian context. Some of these include:

1. Understanding the business and operating model of the distributor.

2. Conducting a thorough analysis of the distributor's customer base.

3. Identifying the key pain points that the distributor is facing.

4. Evaluating the financial health of the distributor.

5. Assessing the distribution infrastructure of the distributor.

6. reviewing the distributor's marketing and sales strategy.

7. Analyzing the distributor's competitive position in the market.

Address

54/8, Nabin Chandra Das Road
Kolkata
700090

Telephone

+918851372854

Website

http://www.boilingpoint212.com/

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